The Linkage to Business Goals in Data Science Projects

Modern data analytics equips businesses to make data-driven decisions by revealing patterns and insights that enhance strategic planning, operational efficiency, and process optimization. Its applications encompass personalized marketing through customer segmentation, predictive modelling for fraud detection, and enhancing security. A significant methodology in this realm is the Cross-Industry Standard Process for Data Mining (CRISP-DM), where the Business Understanding phase aims to ensure data science projects align with overarching business goals. However, challenges arise when these business objectives are ambiguous, ill-defined, or evolving. The complexity of data analytics projects underscores the need for domain expertise and robust collaboration between data scientists, business stakeholders, and domain experts. The imperative is to bridge the technical and business perspectives, manage expectations, and define project scopes. The short paper at hand addresses the question how data analytic goals can systematically align with business objectives in data science projects. By incorporating methods from Enterprise Architecture Management, we propose a structured approach for goal determination in data science projects, ensuring business and data mining objectives are seamlessly integrated

Key Performance Indicators Detection Based Data Mining

One of the most prosperous domains that Data mining accomplished a great progress is Food Security and safety. Some of Data mining techniques studies applied several machine learning algorithms to enhance and traceability of food supply chain safety procedures and some of them applying machine learning methodologies with several feature selection methods for detecting and predicting the most significant key performance indicators affect food safety. In this research we proposed an adaptive data mining model applying nine machine learning algorithms (Naive Bayes, Bayes Net Key -Nearest Neighbor (KNN), Multilayer Perceptron (MLP), Random Forest (RF), Support Vector Machine (SVM), J48, Hoeffding tree, Logistic Model Tree) with feature selection wrapper methods (forward and backward techniques) for detecting food deterioration’s key performance indicators. In conclusion the proposed model applied effectively and successfully detected the most significant indicators for meat safety and quality with the aim of helping farmers and suppliers for being sure of delivering safety meat for consumer and diminishing the cost of monitoring meat safety