Professionalisation of sport federations - a multi-level framework for analysing forms, causes and consequences

Research question: International and national sport federations as well as their member organisations are key actors within the sport system and have a wide range of relationships outside the sport system (e.g. with the state, sponsors, and the media). They are currently facing major challenges such as growing competition in top-level sports, democratisation of sports with 'sports for all' and sports as the answer to social problems. In this context, professionalising sport organisations seems to be an appropriate strategy to face these challenges and current problems. We define the professionalisation of sport organisations as an organisational process of transformation leading towards organisational rationalisation, efficiency and business-like management. This has led to a profound organisational change, particularly within sport federations, characterised by the strengthening of institutional management (managerialism) and the implementation of efficiency-based management instruments and paid staff. Research methods: The goal of this article is to review the current international literature and establish a global understanding of and theoretical framework for analysing why and how sport organisations professionalise and what consequences this may have. Results and findings: Our multi-level approach based on the social theory of action integrates the current concepts for analysing professionalisation in sport federations. We specify the framework for the following research perspectives: (1) forms, (2) causes and (3) consequences, and discuss the reciprocal relations between sport federations and their member organisations in this context. Implications: Finally, we work out a research agenda and derive general methodological consequences for the investigation of professionalisation processes in sport organisations

Creating a corporate anti-doping culture: Understanding the role of sport governing bodies

The World Anti-Doping Agency’s (WADA) vision to promote a new moral order in sport and new forms of organisation and management through the World Anti Doping code (WADC) amount to creating a new corporate culture. WADC’s emphasis on policy implementation places sport governing bodies (SGB) and managers at the heart of the enterprise. This represents a double challenge: (i) to the organisational culture of SGBs as it entails creating shared systems of meaning that are accepted, internalised, and acted on at every level of an organization, and (ii) to the IOC and the WADA in regard to universality and particularity, where the general organisational difficulty is how they are to operate at a global (universal) level whilst such apparently intractable differences exist at the particular (local) level. This paper employs Morgan’s (1997) metaphor of organisations as cultures to develop an understanding of the process of endorsing a global anti-doping policy. It explores the enactment of the WADC using the Bulgarian Weightlifting Federation as a case in point. While a good level of universal approval of WADC has been achieved the main issue remains how to get SGBs practices in line with it

Are they ‘worth their weight in gold’? Sport for older adults: benefits and barriers of their participation for sporting organisations

The ageing global population has led to an increased focus on health for older adults. However, older adults have not been a specific priority for some sporting organisations (SOs). Thus, there is an emerging opportunity for this age group to be considered within international sport policy. The aim of this study was to understand the benefits and barriers that SOs encounter when engaging older adults. Eight focus group interviews (n = 49) were held with representatives of Australian national sporting organisations (NSOs), and older adults who were either sport club or non-sport club members. The socioecological model domains, interpersonal, organisational and policy, were used as a framework for thematic analysis, and organisational capacity building concepts were utilised to explain the findings. Common perceived benefits included interpersonal benefits (intergenerational opportunities and role models) and organisational benefits (volunteering, financial contributions and maximised facility usage) for engaging older adults. Common perceived barriers included interpersonal barriers (competing priorities and perceived societal expectations), organisational barriers (lack of appropriate playing opportunities, lack of facility access and lack of club capacity) and policy barriers (strategic organisational focus on children and elite sport and risk management). Whilst participation in sport is not common for older adults, their involvement can be invaluable for sport clubs. It is not anticipated that any policy focus on older adults will significantly increase active participation for this age group. However, any increase in older adults’ sport participation either through actively playing, supporting family and friends and/or volunteering will contribute to the positive health of individuals, sport clubs and the community.Peer reviewedFinal Accepted Versio

CoachNet: The further development of a coordinated network for sport coaching in Europe

Leeds Metropolitan University (LMU), in partnership with the European Coaching Council (ECC), was successful in a bid to the European Commission under the Preparatory Action in the Field of Sport (EAC/18/2011). The project was designed to develop an innovative approach that would contribute to the strengthening of the organisation of sport in Europe as part of the ‘good governance, strand of the EU Preparatory Action in the Field of Sport. The primary objective was to examine ways in which the organisation of coaching could be enhanced in Europe, with a particular focus on the greater involvement of coaches in decisionmaking. In exploring ways to maximise the ‘voice of the coach’, the partnership between LMU and ECC was central to the project. ECC is the continental division of the International Council for Coaching Excellence (ICCE). Through its network, ECC was in a position to identify current organisational arrangements for coaching across Europe. LMU is a well established research and practice oriented university in the UK and played a lead role in coordinating the project and guiding the research methodology through its Sport Coaching and Physical Education (SCOPE) Research and Enterprise Centre. Varying arrangements for the development and management of coaching were observed through a study of European countries. Within this varied landscape, the representation of coaches was sporadic, ranging from no representative mechanism to a number of good practice examples that made provision for the tiered engagement of coaches depending on their role; sport and coaching status category. These examples included confederated models across sports; blended models across coaching status categories and single and multi-sport models for the engagement and representation of coaches. The study concluded that there is a need for a more considered approach to the involvement of coaches in decision-making, with a number of recommendations developed for consideration by member states and the European divisions of the International Federations. These recommendations proposed that the structure of ECC as the European arm of ICCE be reviewed, with the intention to more strongly engage organisations that have been established to represent the voice of coaches and leading to a re-structuring of the organisation. In this context, ICCE and ECC should play an even stronger advocacy, representative and action role in establishing coaching as a blended profession, which includes volunteer, part-time paid and full-time paid coaches. More coherent structures for the engagement of coaches in each sport and country are also recommended. This should occur as part of a wider commitment that the principle of listening to and hearing the voice of the coach should become more strongly embedded within the way in which sporting and related organisations operate. The EU is well placed to lead on this type of approach, ensuring the coaches are more fully engaged in social dialogue and in the process to further enhance the role of sport and coaching in Europe. Further research is also recommended on the nature, needs and demographics of the coaching workforce. All of these approaches need to be tempered with the realisation that coaches are individual decision-makers, operating in a wide variety of contexts and many of whom do not show a propensity for involvement in formal ‘representative’ structures. The need for alternative methods to connect with and engage coaches was, therefore, identified. These include a more segmented approach to engaging with coaches, depending on their coaching role and status, as well as the utilisation of more informal modes of web-based communication to connect directly with coaches in their daily lives. In all existing and future scenarios, the key role of federations at the national and international level in seeking, activating and allocating financial and other resources to connect with and support their coaches was highlighted. The findings have been notified to ICCE for formal consideration, leading to changes in the ways in which the voice of the coach is more clearly represented within the work of the organisation. ICCE should continue to work closely with the EU Sport Unit to ensure that the recommendations of this report are implemented and evaluated on an on-going basis

Media Industries as Structure: Objectivism and the Societal Context - Case Study: The Political Economy of Television Sports Rights

The chapter as a whole will offer an outline how political economy has come to operate across different aspects of media, cultural and communication studies, and attempt to outline a methodology for how best to implement this approach for research. My contribution sits alongside this, offering a case study where I reflect quite openly about how I myself use political economy in my research, how exactly I went about doing this from a methodological standpoint, and also how effective it was as a method of research. I therefore frame my contribution around a piece of my research that I have actually done where I took a political economy approach. More specifically, readers will find below a piece that thinks about the how's and why's of using this approach for television sports rights. I have also used a political economy theory for the analysis of public service broadcasting (see Iosifidis, 2007, 2010), media ownership (see Iosifidis, 1997, 2011) and social media (see Iosifidis and Wheeler, 2016)

Understanding the changing nature of sports organisations in transforming societies

The paper examined the process of changing in three Bulgarian national sport organisations (NSO) in swimming, weightlifting and field hockey, as the country is undergoing fundamental political, economic and social transformations from state socialism (1945-1989) to democratisation (1990-present). Drawing on the contextualist approach to organisational change (Pettigrew, 1985) the study was concerned with understanding long-term processes in their context. Analysed were NSOs’ conceptual orientation, structures, resources, capabilities and outcomes. Changing was unveiled through the interplay between three levels of analysis - wider political and economic, sport sector, and organisation-specific. The history of changing unfolded over a 25 years period and followed three stages of crisis of governability (1980-1989), crisis displacement (1989-1997) and identity search (1998-2004). Changing was determined by tensions generated in the previous socialist sport system, the new forces in the NSOs’ context, and by managers’ interpretation of events, and was a discovery process. The three NSOs followed different change patterns of shrinking, insulation and expansion. Two key reasons were responsible for those differences - the institualisation of the broader political and sport sector contexts, and NSOs’ choice to pursue narrow elitism (specialism) or the broader aims of sports development (generalism). The contextualist approach allowed us to appreciate the historical, contextual and processual nature of changing and to discuss the role of managers and various forces in shaping its course and outcomes

International sport federations in the world city network

In this article, we analyze the transnational urban geographies produced by international sport federations (ISFs) through their global, regional, and national headquarter locations. Data on the global urban presence of 35 major ISFs are examined through connectivity analysis and principal component analysis. The connectivity analysis reveals the relative dominance of cities in Europe and Pacific Asia, whereby Seoul, Tokyo, Kuala Lumpur, Cairo, and Lausanne stand out. The principal component analysis reveals the main subnetworks produced through ISF location decisions, which includes inter alia a "winter sports subnetwork" centered on Ankara, Belgrade, Helsinki, and Stockholm; an "Olympic subnetwork" centered on Lausanne; and a decentered subnetwork with truly "global sports."