Dynamic Pricing on E-commerce Platform with Deep Reinforcement Learning

In this paper we present an end-to-end framework for addressing the problem of dynamic pricing on E-commerce platform using methods based on deep reinforcement learning (DRL). By using four groups of different business data to represent the states of each time period, we model the dynamic pricing problem as a Markov Decision Process (MDP). Compared with the state-of-the-art DRL-based dynamic pricing algorithms, our approaches make the following three contributions. First, we extend the discrete set problem to the continuous price set. Second, instead of using revenue as the reward function directly, we define a new function named difference of revenue conversion rates (DRCR). Third, the cold-start problem of MDP is tackled by pre-training and evaluation using some carefully chosen historical sales data. Our approaches are evaluated by both offline evaluation method using real dataset of Alibaba Inc., and online field experiments on Tmall.com, a major online shopping website owned by Alibaba Inc.. In particular, experiment results suggest that DRCR is a more appropriate reward function than revenue, which is widely used by current literature. In the end, field experiments, which last for months on 1000 stock keeping units (SKUs) of products demonstrate that continuous price sets have better performance than discrete sets and show that our approaches significantly outperformed the manual pricing by operation experts.Comment: 9 pages, 7 figure

Comprehensive Review of Deep Reinforcement Learning Methods and Applications in Economics

The popularity of deep reinforcement learning (DRL) methods in economics have been exponentially increased. DRL through a wide range of capabilities from reinforcement learning (RL) and deep learning (DL) for handling sophisticated dynamic business environments offers vast opportunities. DRL is characterized by scalability with the potential to be applied to high-dimensional problems in conjunction with noisy and nonlinear patterns of economic data. In this work, we first consider a brief review of DL, RL, and deep RL methods in diverse applications in economics providing an in-depth insight into the state of the art. Furthermore, the architecture of DRL applied to economic applications is investigated in order to highlight the complexity, robustness, accuracy, performance, computational tasks, risk constraints, and profitability. The survey results indicate that DRL can provide better performance and higher accuracy as compared to the traditional algorithms while facing real economic problems at the presence of risk parameters and the ever-increasing uncertainties.Comment: 42 pages, 26 figure