Critical Semiotic Analysis and Cultural Political Economy.

A case is made for cultural political economy (CPE) by exploring the constitutive role of semiosis in economic and political activities, economic and political institutions, and social order more generally. CPE is a post-disciplinary approach that adopts the �cultural turn� in economic and political inquiry without neglecting the articulation of semiosis with the interconnected materialities of economics and politics within wider social formations. This approach is illustrated from the emergence of the knowledgebased economy as a master discourse for accumulation strategies on different scales, for state projects and hegemonic visions, for diverse functional systems and professions, and for civil society

Genre de discours et technologie discursive. Tweet, twittécriture et twittérature

Observations of discursive productions on Twitter, the micro-blogging network, allow to show that the notion of discourse genre, which is already highly heterogeneous in its descriptions, must also include the materialities of technological parameter. After a synthesis about this miscellaneous notion, that crosses several definition criteria, one deepens the notion of discursive technology, which highly articulate environmental materialities to language productions. This concept is developed in a postdualist epistemological framework and non logocentric conception of linguistic analysis. Scriptural activity on Twitter, constrained by the famous 140 characters, produces new genres (tweet, retweet or RT, Follow Friday, etc.), but also shapes out stabilized discourse genres in a new way. We consider these issues by studying conversational genres (the #ClaVed, for example), mediatic genres (tweet as a form of dispatch), teaching genres (Twitter as a medium of writing activity in class) and literary genres (the Twitterature case).À partir de l'exemple du réseau de micro-blogging Twitter, cet article montre que la notion de genre de discours, déjà fortement hétérogène dans ses descriptions, doit aussi intégrer les matérialités du paramètre technologique. Après un point de synthèse sur la mixité de la notion qui croise plusieurs critères de définition du genre de discours, on approfondit la notion de technologie discursive qui articule fortement matérialités environnementales et productions langagières. Cette notion est élaborée dans un cadre épistémologique postdualiste et une conception non logocentrée de l'analyse linguistique. L'activité scripturale sur Twitter, contrainte par les fameux 140 signes, est productrice de genres nouveaux (tweet, retweet ou RT, Follow Friday, etc.) mais reconfigure également des genres stabilisés. On envisage ces questions en traitant des genres conversationnels (le #ClavEd par exemple), médiatiques (le tweet comme forme de dépêche), didactiques (Twitter comme support d'activité d'écriture en classe) et littéraires (le cas de la Twittérature)

(Re)contextualising audience receptions of reality TV

This paper seeks to recontextualise key findings from recent studies of reality TV audiences in light of insights drawn from across the wider field. It suggests that modes of engagement and response adopted by different reality TV audiences appear broadly consistent with those identified in relation to a wide variety of genres viewed in diverse national contexts, as charted in the Composite Multi-dimensional Model of audience reception (Michelle 2007). To further illustrate these parallels, this paper analyses online audience responses to a specific event that occurred during the 2006 reality game show, Rock Star: Supernova, applying the Composite Multi-dimensional Model as its conceptual schema. In so doing, this paper seeks to demonstrate how we might move beyond the traditional focus on specificities of genre and format to recognise and begin to theorise broader continuities in the nature of audience engagement that may persist beyond the transition to new, hybrid, and increasingly interactive media formats

'R.I.P. man...u are missed and loved by many': entextualising moments of mourning on a Facebook Rest in Peace group site

Digital media offer new domains for people to articulate aspects of their everyday selves, as well as to share resources, views, attitudes, and emotions on an unprecedented scale (Barton and Lee 2013; Georgakopoulou 2006; Jones and Hafner 2012). The recent emergence of online environments as new sites for the temporal, spatial and social expansion of death and mourning (Brubaker and Hayes 2011; Brubaker, Hayes and Dourish 2013) has attracted scholarly interest in digital post-death rituals of mourning and memorialisation as an important social phenomenon (Walter et al. 2011; de Vries and Roberts 2004). While previous studies have been largely based on content analyses of individual MySpace logs and Facebook or discussion forum posts, the present study approaches digital memorial posts as entextualised moments of mourning shared with and for a networked audience (John 2013; Androutsopoulos 2014). The article analyses a corpus of Facebook memorial posts (N=525) as post sequences, wall events and texts, looking at how content on the site is produced, shared and discursively regimented. Based on the analysis, it is suggested that the intextualisation of moments of mourning on Facebook is participatory: it involves users’ selection of moments for public display relating to offline ceremonies of mourning, calendar-important dates or personal updates and contributing to the production of a textured wall in memory of the dead. The textuality of posts is found to rely on an ad hoc blending of formal genres of mourning and vernacular genres of writing dependent on (i) situational (date of posting activity, position in the post sequence) and (ii) extra-textual parameters (gender of poster, relationship with the deceased). The present socio-discursive investigation contributes to the growing, in-depth understanding of the texture and textuality of Web 2.0 mourning practices

Rethinking network governance: new forms of analysis and the implications for IGR/MLG

Our position is that network governance can be understood as a communicative arena. Networks, then, are not defined by frequency of interactions between actors but by sharing of and contest between different clusters of ideas, theories and normative orientations (discourses) in relation to the specific context within which actors operate. A discourse comprises an ensemble of ideas, concepts and causal theories that give meaning to and reproduce ways of understanding the world (Chouliaraki and Fairclough 1999). Consequently, network governance can be understood as the inherently political process through which discourses are produced, reproduced and transformed. Democratic network governance thus becomes the study of the way in which the core challenges of democratic practice are addressed – how is legitimacy awarded, by what mechanisms are decisions reached, and how is accountability enabled. Three approaches to the discursive analysis of democracy in network governance are considered - argumentation analysis, inter-subjectivity, and critical discourse analysis – and their implications for the study of intergovernmental relations and multi-level governance (IGR/MLG) are discussed. Case examples are provided. We conclude that the value for the study of MLG/IGR is to complement existing forms of analysis by opening up the communicative and ideational aspects of interactions between levels of government and other actors

STRATEGY AS DISCURSIVE PRACTICE IN A BRAZILIAN PUBLIC UNIVERSITY: A LOOK UNDER THE PERSPECTIVE OF CRITICAL DISCOURSE ANALYSIS

The aim this article a critical discursive analysis of the “management plan” genre of a public institution of higher education, from 2012 to 2015, located in southeast Brazil. The aforementioned plan is inserted in the discursive practice of strategic management, specifically the institutional, bureaucratic management, and is used as an instrument for decision-making. The goal of this analysis will be to discuss the first step of the “management plan”, named “organizational policies”. We can see that, while elaborating declarative sentences, there is an evaluation of the statements regarding what is to be considered relevant to the institutions by means of the ideological discourse on neoliberal ideals and market behavior. The adoption of market-oriented managerial tools has been a constant in public administration. The public administration looks for bases of organizational practices in the private sphere. This mimicry is still present in the field, and the search for new managerial practices still crosses the imaginaries of the public managers. However, the increasing incorporation of a market-oriented, neoliberal logic, mainly in the adoption of strategic planning, can still be verified. The conclusion presented in this paper serves to foment the debate on the strategies formulated for the Brazilian public service and the methodological applicability of the critical discourse analysis. This meets the emerging need to systematize and integrate distinct theoretical and methodological approaches in the field of organizational studies when strategy is studied as a social and discursive practice

The written production of argumentative and dissertation text: a didactic project based on Bakhtin's philosophy

This article is characterized as a theoretical and practical research related to a project developed during the year 2015 in two schools - one public, the other private- , in the city of Birigui, State of São Paulo, Brazil. The main goal of the study was to analyze: the pedagogical project and the teachers’ activities oriented towards teaching and learning of argumentative and dissertation texts. The methodology used in this research comprised: (i) visiting both schools, (ii) producing a description of ongoing school practices, with focus on the teaching of argumentative and dissertation texts, (iii) suggesting a teacher’s activity to improve this apprenticeship, (iv) putting this activity into practice and (v) analyzing obtained results. The theoretical framework used for this study was the Bakhtinian philosophy (BAKHTIN, 2013; 2006a; 2006b; 2006c; 2006d; 2010; 2013; VOLOSHINOV, 1986). This theoretical approach was chosen due to the importance of comprehension of the text not just as an amalgamated set of words, phrases and paragraphs; other than that, we understand it as a structure of meaning, in which we encounter linguistic forms, ideologies and discursive stance. At last, we can say the results show that the argumentative texts render assistance to the development of the students’ argumentative competence and skill, that is, in their ability to argue and organize ideas in a communicative situation

A glimpse into nursing discursive behaviour in interprofessional online learning

Background: The importance of interprofessional learning to provide quality patient care has resulted in the increasing use of asynchronous computer mediated conferencing in healthcare programmes within universities. The asynchronicity based on typed-written discussions in a virtual learning environment which provided flexibility in learning was used to increase opportunities for nurses and other allied healthcare professionals to participate in interprofessional learning in higher education. However, successful online learning relies on discursive practices in the virtual learning environment, embedded within discursive exchanges in practice are power relations in nursing language use; which had a negative impact on interprofessional learning and working relationships amongst nurses, between nurses and other allied healthcare professionals. This paper presents an analysis of the discursive practices of registered nurses in interprofessional learning based on asynchronous computer mediated conferencing. It aimed to ascertain if power relations were implicit in nursing language. Methods: Fairclough’s critical discourse analysis was used to analyse eight hundred and ninety typewritten online messages created in a 100% text-based online learning module at Master’s level in a University in North England between September 2004 and September 2009. Although the messages were created by 9 registered nurses and 4 other allied healthcare professionals undertaking interprofessional learning to learn about the issues surrounding e-learning in healthcare settings, this paper is part of a larger study focused on the messages by the nurses. Results: Nurses’ messages tended to appear as the first few responses in the discussion threads and their language was formal and objectifying. The genres resembled those found either in written assignment within higher education or in nursing documentation within practice. The virtual learning environment was an alternative social space for clinical practice where dominance of nurses was created, maintained and reinforced. Conclusions: Existing literature highlighted the incidents of problematic issues of interprofessional learning. In contrast, this paper explains the way nurses, through discursive practices, construct themselves in relation to their nursing and allied healthcare colleagues. Nurses need to be aware of the power-relations embedded in their language use and future research could usefully focus on the discursive aspect of interprofessional learning

Early Soviet research projects and the developments of "Bakhtinian" ideas: the view from the archives

[FIRST PARAGRAPH] When the history of Bakhtin studies is finally written, one particularly ironic aspect that will stand out is that an accurate understanding of the development of dialogic ideas has required us to liberate ourselves from a series of monologic myths. Such thinking, to paraphrase Bakhtin himself, 'impoverished' our understanding, 'disorganised and bled' an accurate image of the dynamics of intellectual formation, by 'mixing it up' with 'fantastic' and 'estranged' notions and 'rounding it out' into a 'mythological whole' (Bakhtin 1979 [l 936-81: 224; 1986 [l 936-81: 43) Four particularly persistent varieties may be briefly summarised as follows: 1) Bakhtin was a thoroughly original thinker who thought up all his ideas crA mhilo, 2) Bakhtin surrounded himself with mediocrities and there was a unidirectional flow of ideas from him to, say, Voloshinov and Medvedev, 3) Bakhtin was an 'unofficial' thinker who chose to remain outside the dominant trends within Soviet scholarship and was fundamentally unaffected by that scholarship, 4) where Bakhtin was compelled to engage with Soviet scholarship the result was either rebuttal or inner subversion rather than serious engagement. I will refrain from identifying specific works in which these myths are present since they permeated the majority of research in the field until relatively recently and they have receded only gradually. Furthermore, the myths have not uniformly disintegrated, but have retreated unevenly in the face of a varying amount and quality of research in specific areas

A fragmentising interface to a large corpus of digitized text: (Post)humanism and non-consumptive reading via features

While the idea of distant reading does not rule out the possibility of close reading of the individual components of the corpus of digitized text that is being distant-read, this ceases to be the case when parts of the corpus are, for reasons relating to intellectual property, not accessible for consumption through downloading followed by close reading. Copyright restrictions on material in collections of digitized text such as the HathiTrust Digital Library (HTDL) necessitates providing facilities for non-consumptive reading, one of the approaches to which consists of providing users with features from the text in the form of small fragments of text, instead of the text itself. We argue that, contrary to expectation, the fragmentary quality of the features generated by the reading interface does not necessarily imply that the mode of reading enabled and mediated by these features points in an anti-humanist direction. We pose the fragmentariness of the features as paradigmatic of the fragmentation with which digital techniques tend, more generally, to trouble the humanities. We then generalize our argument to put our work on feature-based non-consumptive reading in dialogue with contemporary debates that are currently taking place in philosophy and in cultural theory and criticism about posthumanism and agency. While the locus of agency in such a non-consumptive practice of reading does not coincide with the customary figure of the singular human subject as reader, it is possible to accommodate this fragmentising practice within the terms of an ampler notion of agency imagined as dispersed across an entire technosocial ensemble. When grasped in this way, such a practice of reading may be considered posthumanist but not necessarily antihumanist.Ope