Editorial: Grammar in the face of diversity

The river one dips one’s toes into from one editorial to the next is never the same, as Heraclitus might have observed. Part 1 of this double issue (December, 2005) consisted of eight articles from contributors based in five countries: the United States, England, New Zealand, South Africa and Canada. Part 2 contains six articles and two teacher narratives from the United States (two), Scotland, the Netherlands, Australia (2), Indonesia and Denmark. The inclusion of contributors from European countries outside of the United Kingdom is a reminder that debates over the “grammar” question are not confined to the Anglophonic world. I am grateful to Amos van Gelderen and Anette Wulff for finding time to contribute to a journal, which hitherto has addressed itself to readers in a relatively small range of (officially) English speaking constituencies. I am also grateful to Handoyo Widodo for his contribution, written in the context of English-language teaching in Indonesia

Semiotic Annotation of Narrative Video Commercials: Bridging the Gap between Artifacts and Ontologies

Drawing on semiotic theories, the paper proposes a new concept of annotation \u2013 called semiotic annotation \u2013 whose goal is to describe the multilayered articulation of meaning inscribed within narrative video commercials by their designers. The approach exploits the use of a meta-model of the narrative video genre providing the conceptualizations and the vocabulary for analysis and annotation. By explicating design knowledge embodied in the video, semiotic annotation plays the role of intermediate level knowledge between the meta-model (an informal ontology) and practice (the concrete video artifact). In order to assess the feasibility of the approach, a test bed is presented and results are reported. A final discussion about the potential contribution of semiotic annotation in the fields of Research Through Design, Technological Mediation, and Interface Criticism concludes the study

Research Methods for Non-Representational Approaches of Organizational Complexity. The Dialogical and Mediated Inquiry

This paper explores the methodological implications of non-representational approaches of organizational complexity. Representational theories focus on the syntactic complexity of systems, whereas organizing processes are predominantly characterized by semantic and pragmatic forms of complexity. After underlining the contribution of non-representational approaches to the study of organizations, the paper warns against the risk of confining the critique of representational frameworks to paradoxical dichotomies like intuition versus reflexive thought or theorizing versus experimenting. To sort out this difficulty, it is suggested to use a triadic theory of interpretation, and more particularly the concepts of semiotic mediation, inquiry and dialogism. Semiotic mediation dynamically links situated experience and generic classes of meanings. Inquiry articulates logical thinking, narrative thinking and experimenting. Dialogism conceptualizes the production of meaning through the situated interactions of actors. A methodological approach based on those concepts, “the dialogical and mediated inquiry” (DMI), is proposed and experimented in a case study about work safety in the construction industry. This interpretive view requires complicating the inquiring process rather than the mirroring models of reality. In DMI, the inquiring process is complicated by establishing pluralist communities of inquiry in which different perspectives challenge each other. Finally the paper discusses the specific contribution of this approach compared with other qualitative methods and its present limits.Activity; Dialogism; Inquiry; Interpretation; Pragmatism; Research Methods; Semiotic Mediation; Work Safety

A Review of the "Digital Turn" in the New Literacy Studies

Digital communication has transformed literacy practices and assumed great importance in the functioning of workplace, recreational, and community contexts. This article reviews a decade of empirical work of the New Literacy Studies, identifying the shift toward research of digital literacy applications. The article engages with the central theoretical, methodological, and pragmatic challenges in the tradition of New Literacy Studies, while highlighting the distinctive trends in the digital strand. It identifies common patterns across new literacy practices through cross-comparisons of ethnographic research in digital media environments. It examines ways in which this research is taking into account power and pedagogy in normative contexts of literacy learning using the new media. Recommendations are given to strengthen the links between New Literacy Studies research and literacy curriculum, assessment, and accountability in the 21st century

Constructing English in New Zealand: A report on a decade of reform

In 1991, the newly elected National Government of New Zealand set in train a major reform of the New Zealand national curriculum and, a little later, a major reform of the New Zealand qualifications system. These reforms have had a major impact on the construction of English as a subject in New Zealand secondary schools, and the work and professional identity of teachers. This article uses as a basis for analysis a framework which posits four paradigms for subject English and proceeds to examine the current national English curriculum in New Zealand for its underlying discourses. In specific terms, it explores questions of partition and progression, and terminology. In respect of progression, it argues that the current curriculum has imposed a flawed model on teachers and students, in part because of its commitment to the assignment of decontextualised outcomes statements (‘achievement objects’) to staged levels of student development (levels). It also argues that much of the terminology used by the document has had a negative impact on metalinguistic classroom practice. Finally, while it views the national English curriculum as a discursively mixed bag, it notes an absence of critical discourses and a tendency, in recent qualifications reforms, to construct English teachers as technicians and the subject as skills-based

Process Based Management and the Central Role of Dialogical Collective Activity in Organizational Learning. The Case of Work Safety in the Building Industry

The notion of “process”, which describes the cooperation of heterogeneous practices and competences for a given output, has gained a major position in managerial practices for the last twenty years. This paper presents three ideas about organizational dynamics and processes and tests their applicability in the case of work safety improvement in a building company. The first idea is that the success of the process notion shows the central role of “conjoint” (as opposed to “common”) collective activity in organizational learning. Conjoint collective activity is dialogical (“acts speak”) and mediated by the utilization of semiotic systems (languages and technical and managerial tools). The second idea is that organizational learning is neither based on the actors’ individual subjectivity nor on the technological and objective artefacts engaged in the processes, but rather on the reflexive understanding and ongoing redesign of processes by the process actors themselves, in the frame of a reflexive inquiry, a “collective activity about collective activity” which is triggered and kept in motion by axiological judgments (process evaluation). The third idea is that the possibilities to configure processes in a given organization are multiple. The reflexive inquiry enacts a specific social, spatial and time configuration of the process, its “chronotope” in Bakhtin’s vocabulary, which plays a major role in the way actors can make sense of their collective activity and transform it. A longitudinal case study about work safety on the building yards shows that it is difficult to “control out” risk at work once designs have been established, in the frame of the “project execution” process, but it is easier to “design out” risk, when the actors of the process collectively design and redesign their collective activity, from the very first phases of a building project to the end. Therefore a major way to improve safety consists in extending the chronotope of the collective activity under consideration, overcoming the traditional separation between “design / planning” and “execution”. The conclusion summarizes the main theoretical, epistemological and practical issues involved in this research about conjoint collective activity.Business Process; Chronotope; Collective Activity; Collective Sense Making; Dialogism; Inquiry; Process-based Management; Safety Management

Producing digital storytelling to improve foreign language learning: a multimodal and intersemiotic approach

This paper reports the findings of a case study conducted on a 6th level classroom in a formal learning setting during the school year 2009/2010. The study aimed to contribute to a deeper understanding of the real potential of digital storytelling as a learning multimodal methodology. Several research instruments were developed for data gathering: two questionnaires; a focus group interview; a grid to evaluate the written productions; a grid to evaluate the digital stories and a diary to write the observations made in the classroom. The results evidenced that the building of digital stories created a student-centred learning environment that is better suited to the development of the students’ writing skills than the regular learning environment. The learning experience has also strengthened students’ engagement and satisfaction in the learning process

Power in society, economy, and mentality: Towards a semiotic theory of power

Dieser Beitrag ist mit Zustimmung des Rechteinhabers aufgrund einer (DFG geförderten) Allianz- bzw. Nationallizenz frei zugänglich.This publication is with permission of the rights owner freely accessible due to an Alliance licence and a national licence (funded by the DFG, German Research Foundation) respectively.It is a well-known fact that power is closely connected with signs, but usually this connection is thought to be “after the fact”: signs representing a power whose origin could be understood in non-semiotic terms. In this paper, a different view is introduced: power is an inherently semiotic phenomenon, which can be analyzed with concepts of cultural semiotics. To reach this aim, the three areas of culture defined in Roland Posner's theory of cultural semiotics are taken as basis for definitions of three types of power: power of position, power of disposition, and power of interpretation. These main types of power are delimitated from each other, further differentiated and carefully examined in their semiotic as well as sociological dimensions. The conclusion is reached that the full range of power phenomena can be analyzed with the help of cultural semiotics