2 research outputs found

    Detecting Review Spam: Challenges and Opportunities

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    Abstract-Online customer reviews for both products or merchants have greatly affected others' decision making in purchase. Considering the easily accessibility of the reviews and the significant impacts to the retailers, there is an increasing incentive to manipulate the reviews, mostly profit driven. Without proper protection, spam reviews will cause gradual loss of credibility of the reviews and corrupt the entire online review systems eventually. Therefore, review spam detection is considered as the first step towards securing the online review systems. In this paper, we aim to overview existing detection approaches in a systematic way, define key research issues, and articulate future research challenges and opportunities for review spam detection. Index Terms-Review spam, review spammer, spam behav ior

    Online Recommendation Systems in a B2C E-Commerce Context: A Review and Future Directions

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    An online recommendation system (RS) involves using information technology and customer information to tailor electronic commerce interactions between a business and individual customers. Extant information systems (IS) studies on RS have approached the phenomenon from many different perspectives, and our understanding of the nature and impacts of RS is fragmented. The current study reviews and synthesizes extant empirical IS studies to provide a coherent view of research on RS and identify gaps and future directions. Specifically, we review 40 empirical studies of RS published in 31 IS journals and five IS conference proceedings between 1990 and 2013. Using a recommendation process theoretical framework, we categorize these studies in three major areas addressed by RS research: understanding consumers, delivering recommendations, and the impacts of RS. We review and synthesize the extant literature in each area and across areas. Based on the review and synthesis, we surface research gaps and provide suggestions and potential directions for future research on recommendation systems
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