A Classification and Investigation of Trustees in B-to-C e-Commerce: General vs. Specific Trust

Existing literature lacks a common taxonomy and systematic integration necessary for building cumulative knowledge on the nature of trust in an information systems context. Hence, this article explores online trust’s multidimensional nature within the context of online stores. This article develops a framework for classifying trust dimensions and to investigate their influences on behaviors in new and familiar business-to-consumer (B-to-C) e-commerce environments. Specifically, we classify trust dimensions into two levels: general trust (beliefs toward the general e-commerce environment and infrastructure) and specific trust (beliefs regarding a specific e-commerce shopping experience). Specific trust is further delineated into trust in the merchant and trust in the technology artifact, i.e., the website. The integrative framework was tested in two separate empirical studies using e-commerce stores that were either new or familiar to the subjects. The results show that general trust mechanisms are important to consumers in a new e-commerce environment. In contrast, when shopping in a familiar e-commerce store, consumers pay more attention to the current Web experience, diminishing the salience of general trust. This article contributes to the literature by developing an integrative framework of trust and by providing insights into the influences of trust dimensions on purchase decisions in new and familiar e-commerce environments

An integrated framework to classify healthcare virtual communities

Healthcare (HC) strives to improve service quality through its cost-effective social computing strategy. However, sudden rise in the count of virtual community of practices (VCoPs) introduced many choices for physicians; As a result, it is not surprising to observe current literature reporting lack of study to investigate ideas integration within and between VCoPs. VCoPs need to be categorized for HC physicians so they will be able to pin-point effective a VC to attain assistance from. This paper is one of the first investigative studies, in HC sector, that proposed a framework to classify and pin-point appropriate VCoPs, for physicians, after it reviewed and analyzed traditional and up-to-date theoretical, empirical and case study literature in the area of social computing, knowledge management (KM) and VCoPs. The implementation of this framework pinpointed professional VCoPs as most appropriate for physicians based on strict requirements, i.e. closed physician communities holding many participants, which are older than 5 years with high boundary crossing. This framework is also a “one-size-fit-all” formula to build an organizational VCoP, utilizable by other business sectors

Citizen Science 2.0 : Data Management Principles to Harness the Power of the Crowd

Citizen science refers to voluntary participation by the general public in scientific endeavors. Although citizen science has a long tradition, the rise of online communities and user-generated web content has the potential to greatly expand its scope and contributions. Citizens spread across a large area will collect more information than an individual researcher can. Because citizen scientists tend to make observations about areas they know well, data are likely to be very detailed. Although the potential for engaging citizen scientists is extensive, there are challenges as well. In this paper we consider one such challenge – creating an environment in which non-experts in a scientific domain can provide appropriate and accurate data regarding their observations. We describe the problem in the context of a research project that includes the development of a website to collect citizen-generated data on the distribution of plants and animals in a geographic region. We propose an approach that can improve the quantity and quality of data collected in such projects by organizing data using instance-based data structures. Potential implications of this approach are discussed and plans for future research to validate the design are described

A fuzzy-based approach for classifying students' emotional states in online collaborative work

(c) 2016 IEEE. Personal use of this material is permitted. Permission from IEEE must be obtained for all other users, including reprinting/republishing this material for advertising or promotional purposes, creating new collective works for resale or redistribution to servers or lists, or reuse of any copyrighted components of this work in other works.Emotion awareness is becoming a key aspect in collaborative work at academia, enterprises and organizations that use collaborative group work in their activity. Due to pervasiveness of ICT's, most of collaboration can be performed through communication media channels such as discussion forums, social networks, etc. The emotive state of the users while they carry out their activity such as collaborative learning at Universities or project work at enterprises and organizations influences very much their performance and can actually determine the final learning or project outcome. Therefore, monitoring the users' emotive states and using that information for providing feedback and scaffolding is crucial. To this end, automated analysis over data collected from communication channels is a useful source. In this paper, we propose an approach to process such collected data in order to classify and assess emotional states of involved users and provide them feedback accordingly to their emotive states. In order to achieve this, a fuzzy approach is used to build the emotive classification system, which is fed with data from ANEW dictionary, whose words are bound to emotional weights and these, in turn, are used to map Fuzzy sets in our proposal. The proposed fuzzy-based system has been evaluated using real data from collaborative learning courses in an academic context.Peer ReviewedPostprint (author's final draft

MARINE: Man-in-the-middle attack resistant trust model IN connEcted vehicles

Vehicular Ad-hoc NETwork (VANET), a novel technology holds a paramount importance within the transportation domain due to its abilities to increase traffic efficiency and safety. Connected vehicles propagate sensitive information which must be shared with the neighbors in a secure environment. However, VANET may also include dishonest nodes such as Man-in-the-Middle (MiTM) attackers aiming to distribute and share malicious content with the vehicles, thus polluting the network with compromised information. In this regard, establishing trust among connected vehicles can increase security as every participating vehicle will generate and propagate authentic, accurate and trusted content within the network. In this paper, we propose a novel trust model, namely, Man-in-the-middle Attack Resistance trust model IN connEcted vehicles (MARINE), which identifies dishonest nodes performing MiTM attacks in an efficient way as well as revokes their credentials. Every node running MARINE system first establishes trust for the sender by performing multi-dimensional plausibility checks. Once the receiver verifies the trustworthiness of the sender, the received data is then evaluated both directly and indirectly. Extensive simulations are carried out to evaluate the performance and accuracy of MARINE rigorously across three MiTM attacker models and the bench-marked trust model. Simulation results show that for a network containing 35% MiTM attackers, MARINE outperforms the state of the art trust model by 15%, 18%, and 17% improvements in precision, recall and F-score, respectively.N/A

Attachment style moderates the effects of oxytocin on social behaviors and cognitions during social rejection: applying an RDoC framework to social anxiety

Whereas the DSM categorizes individuals with similar self-reported symptoms, the Research Domain Criteria (RDoC) offers a new approach for classifying mental disorders based on dimensions of observable behaviors and neurobiological measures. The objective of this proof-of-concept study is to adopt this approach by distinguishing individuals based on disorder-related personality traits during an experimental manipulation that targeted a disorder-related biological mechanism. Specifically, we examined whether attachment style moderated the effect of oxytocin administration on social behaviors and cognitions during a social exclusion test in individuals with social anxiety disorder. When receiving oxytocin compared to placebo, only individuals with low attachment avoidance displayed more social affiliation and cooperation, and only those with high attachment avoidance showed faster detection of disgust and neutral faces. Thus, attachment style moderated oxytocin's effects among individuals who shared the same DSM diagnosis. We conclude that neurobiological tests can inform new classification strategies by adopting an RDoC framework.R01 AT007257 - NCCIH NIH HHS; R01 MH078308 - NIMH NIH HH

A Personalized Framework for Trust Assessment

The number of computational trust models has been increasing quickly in recent years yet their applications for automating trust evaluation are still limited. The main obstacle is the difficulties in selecting a suitable trust model and adapting it for particular trust modeling requirements, which varies greatly due to the subjectivity of human trust. The Personalized Trust Framework (PTF) presented in this paper aims to address this problem by providing a mechanism for human users to capture their trust evaluation process in order for it to be replicated by computers. In more details, a user can specify how he selects a trust model based on information about the subject whose trustworthiness he needs to evaluate and how that trust model is configured. This trust evaluation process is then automated by the PTF making use of the trust models flexibly plugged into the PTF by the user. By so doing, the PTF enable users reuse and personalize existing trust models to suit their requirements without having to reprogram those models