Recently there has been a large expansion of Higher Education (HE). Master of Business Administration (MBA) degree programmes have seen a large rise in international applications. As a consequence, the UK is gaining more revenue from the Internationalisation of Higher Education than the export of iron and steel. Subsequently, many Higher Education Institutes (HEI’s) have over a decade of experience of operating in the international market. In addition other HEI’s from Australia, Canada and USA are competing in this new environment. Events may go even further with French Business Schools now starting to deliver MBA degree programmes taught in English at various overseas locations. Consequently, countless lessons are being learnt concerning the best way of entering the international market. Collaborative agreements, setting up subsidiary colleges and delivery directly abroad have all been tried. This paper attempts to apply theories of internationalisation to this service sector in order to help better understand the various choices available for HEI’s. A variety of case models will be contrasted. In conclusion it seeks to provide advice also on future internationalisation strategies
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