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Design of a business E-commerce undergraduate course: concept, development & implementation review

By Jonathan D Hill, Jonathan D Owens and Peter Smith


Every society needs to invest in resources that can provide prosperity and develop its intellectual capital through new definitions of social priorities. Education constitutes the cornerstone of these social efforts. However, for many years some educational systems have ignored the impact of information technology. Anticipation of demand for graduates in the rapidly growing area of E Commerce has identified an educational requirement for Business students. The development of capability to support Higher Education in this area is a challenging issue. The distinction is drawn between the educational requirements of Business students and those provided by Internet Technology courses. An undergraduate course has been developed in collaboration between two Higher Education Institutes in the UK and US, sharing E-Learning software. This paper discusses the design, development and initial findings, after the first year, of this E Commerce course

Topics: N100 Business studies
Year: 2001
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