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The Lean Startup Approach for Healthtech Innovations

By M.A.M.M. Wassing

Abstract

Technological innovations are needed in healthcare to help cut costs and add quality. However, it appears to be very hard to successfully develop healthcare-related technological (healthtech) innovations, due to some peculiarities in this sector. The Lean Startup Approach (LSA) has successfully been applied in many sectors and has recently made its way to healthcare. This research qualitatively investigates the peculiarities in the healthtech sector through a multi-case study and analyses to what extent, as well as the way in which, startups currently apply LSA processes to deal with those peculiarities. The main findings are that there are very strict and extensive regulations as patient safety is at stake; there is a complex landscape of different stakeholders and their interests; and for most innovations high investments are required. Furthermore, the important role of the health insurer in the innovation process is highlighted. This research shows that the three main elements of the LSA, namely development of and testing with a basic prototype, identification of customers and their needs, and changing directions in the business model when assumptions appear incorrect, can be severely hampered in implementation due to the found peculiarities in the healthtech sector. It seems that the LSA in its current, generic form is not readily applicable for many healthtech startups due to the complexities and peculiarities in this sector

Topics: lean startup approach; lean startup healthcare; healthtech; healthtech sector peculiarities; healthtech innovation
Year: 2016
OAI identifier: oai:dspace.library.uu.nl:1874/335177
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