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oaioai:iris.unive.it:10278/41943

Advertising in the luxury sector in China: standardisation or adaptation? A comparison between China and Italy

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Publication date
2014
Publisher
Chandos Publishing Oxford
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    ARCA (Univ. Ca'Foscari)

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    Last time updated on 15/06/2016

    This paper was published in ARCA (Univ. Ca'Foscari).

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