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Organization and Management Innovation----- Under the Context of E-Business

By Li--hua Huang and Yu--yang Cai


E-business is not only changing the channel of traditional transaction and the model of marketing, but also innovating the correlation among enterprise, customer and government. The principal part of e-business application should be in enterprise. E-business is a process that spreads total enterprise via information technology. This electronized and webfied process not only adjusts the intrinsic organizational and management model, but also across the border of enterprise and represent the relation renovation with customers and strategic partner. This paper presents a business theory framework for e-business. Based on organization change model, it summaries the impacts of e-business on organization management. Management innovation with e-business has be emphasized from customer-oriented management and supply chain management

Topics: Key WORDS, E-business, Management innovation, Customer Relationship management, Supply Chain Management
Year: 2011
OAI identifier: oai:CiteSeerX.psu:
Provided by: CiteSeerX
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