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What is the purpose of telephone surveys?

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Abstract

Surveys are conducted in order to learn characteristics of a population. They use a representative sample of the population from the geographic area in question, although there may be biases which are addressed below. Telephone surveys are appealing because they are cost efficient, allow quality control over the process, and can be conducted in a relatively short time period compared to surveys conducted in person or through the mail (Lavrakas, 1993). How are the telephone surveys used in the Wisconsin County Health Rankings conducted? The Wisconsin County Health Rankings uses results from two major telephone surveys: th

Year: 2011
OAI identifier: oai:CiteSeerX.psu:10.1.1.181.981
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