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Business-Driven New Product Development Process Improvement in Small Software Product Businesses – Theory and a Research Approach

By Jarno Vähäniitty

Abstract

A business model is a manifestation of business strategy designed for a particular product/market situation, and in the software business, its four elements are revenue logic, marketing & sales, delivery and product strateg

Year: 2008
OAI identifier: oai:CiteSeerX.psu:10.1.1.115.9643
Provided by: CiteSeerX
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