Jurnal Ekonomi Bisnis dan Kewirausahaan
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POST-COVID-19 PANDEMIC RECOVERY OF HOUSEHOLD WELFARE
This study aims to investigate the post-COVID-19 pandemic recovery on household welfare in the Greater Jakarta area a result of the government’s policy of the enforcement of public activity restrictions (Pemberlakuan Pembatasan Kegiatan Masyarakat, PPKM). During the COVID-19 pandemic, there were numerous aspects of household affected, including household mobility, income, spending, and saving capability. There was a total of 400 respondents participated, who were the family breadwinners. The sampling methods employed were snowball and convenience sampling methods. The data was collected through a questionnaire distributed online using Google Forms. The results show that the PPKM implementation significantly affected the household welfare, and the recovery was proven in improved household mobility, income, spending, and saving capability following the COVID-19 pandemic. These findings suggest that the government must continue developing new and more effective policies while enhancing the anticipation and adoption of solution-oriented measures for the future.JEL: H31, I31, I38, H12
GOOD CORPORATE GOVERNANCE, GREEN ACCOUNTING, AND EARNINGS SUSTAINABILITY: EVIDENCE FROM JAKARTA ISLAMIC INDEX
This research empirically tested the effect of good corporate governance (GCG) practices on the earnings sustainability of listing firms in the Jakarta Islamic Index. This research also tested the role of green accounting in the relationship between GCG and sustainable earnings. GCG was promoted by management ownership, the commissioner’s boards, the audit committee, and institutional ownership. Green accounting was measured by the results of corporate management of the environment (PROPER), which is related to the regulations of the Ministry of Environment and Forestry of Indonesia. Data testing was performed using panel data regression analysis. The research findings show that GCG (management ownership, commissioners boards, and audit committee) positively affect sustainable earnings. In addition, it has been empirically proven that green accounting has a moderating function of the positive effect of GCG on sustainable earnings. Based on the sustainability theory, the company tends to make ethical and legal efforts to achieve sustainable performance. So, the sustainability theory captures that synergy between corporate governance and green accounting can improve earnings sustainability
LEVERAGING STRATEGIC ORIENTATIONS IN ACHIEVING A COMPETITIVE ADVANTAGE AMONG MSMES: A CROSS-COUNTRY MARKETING ANALYSIS
This study aims to understand the extent to which market orientation, learning orientation, and entrepreneurial orientation contribute to the marketing performance of micro, small, and medium enterprises (MSMEs) in Indonesia, Australia (Perth and Canberra), Egypt, and Saudi Arabia, and how competitive advantage mediates the relationships. This quantitative study examined a total of 450 Hands-on Business Community (HBC) members through a stratified random sampling method. The data was analyzed using structural equation modeling – partial least square (SEM-PLS). The results show that all market orientation, learning orientation, entrepreneurial orientation, and competitive advantage have a positive and significant impact on the marketing performance. In addition, the competitive advantage also significantly mediates the impact of these three orientations on the marketing performance. These findings suggest that the MSMEs in Indonesia, Australia (Perth and Canberra), Egypt and Saudi Arabia to invest in market research and employee development, as well as to foster an entrepreneurial mindset, in order to success in dynamic markets. Further, there should be policy measures to support these orientations.JEL: M12, M31, M54.Keywords: market orientation, learning orientation, entrepreneurial orientation, competitive advantage, marketing performance
WHY DO GAMERS PURCHASE VIRTUAL ITEMS IN MOBA GAMES?
This study explores and analyzes multiplayer online battle arena (MOBA) gamers’ motivation, experience and purchasing behavior in purchasing virtual items. A purposive sampling method was employed and there was a total of 469 respondents participated. The data was analyzed using structural equation modeling-partial least square (SEM-PLS) and partial least square-multigroup analysis (PLS-MGA). The results show that enjoyment, skill, challenge, telepresence, and interactivity have a positive impact on the flow. Further, the flow has a positive impact on both the purchase intention and continuous intention. In addition, both continuous intention and social value have a positive impact on the purchase intention. Lastly, the shopping enjoyment strengthens the positive impact of flow on both the continuous intention and purchase intention; and the positive impact of continuous intention on the purchase intention is strengthened by both shopping enjoyment and age. These findings highlight that there are many factors influencing the purchase intention of MOBA games’ virtual items, and provide a valuable contribution to practitioners and academics in relation to the factors influencing the MOBA gamers’ purchase of virtual items.JEL: M31
THE RELATIONSHIP MODEL OF FEAR OF COVID-19, TRAVEL ANXIETY, AND RISK ATTITUDE TOWARD TRAVEL INTENTION IN THE NEW NORMAL ERA: A STUDY OF MARINE TOURISM IN THE EASTERN SALIENT OF JAVA, INDONESIA
The COVID-19 pandemic had influenced the global economy, including Indonesia’s tourism industry. The inability to mitigate these challenges had substantially jeopardized the sustainability of tourism, with social and economic consequences. This present study examines a case study of marine tourism in the eastern salient of Java, one of the most popular places in Java Island, to determine the relationship between fear of COVID-19, travel anxiety, and risk attitude toward travel intention. This study employed a quantitative method. The data was collected through surveys distributed online via google form and was analyzed using structural equation modeling – partial least square (SEM-PLS) in SmartPLS 3.0. The results show that the fear of COVID-19 has a positive impact on the travel anxiety, but not on the risk attitude; the travel anxiety has a positive impact on both the risk attitude and travel intention; the risk attitude has a positive impact on the travel intention, but the fear of COVID-19 does not. The travel anxiety has a significant impact on the risk attitude and travel intention, while the travel anxiety has no significant impact on the risk attitude and travel intention. These findings suggest the Ministry of Tourism and Creative Economy of the Republic of Indonesia need to evaluate and monitor the operation of tourism destinations, as well as continuing to disseminate information about safe travel during the new normal era.JEL: Z33, M31
THE ROLE OF CULINARY TOURISM NOSTALGIA ON THE TOURIST SATISFACTION MODEL: THE STIMULUS-ORGANISM-RESPONSE APPROACH
Tourist satisfaction and tourism destinations create a value for tourists. The value of specific tourism destinations leads to individual emotional attachments, which are a manifestation of a sense of nostalgia. This study aims to investigate the role of nostalgia on the tourist satisfaction at culinary tourism destinations. Food quality, destination environment, and services all contribute to the nostalgia. The data was collected through LimeSurvey from a total of 300 respondents from Central Java and Yogyakarta and was analyzed using PLS-SEM. The results show that the food quality, destination environment, and services positively affect the nostalgia. Further, the nostalgia also has a strong significant influence on the tourist satisfaction. These findings imply that managers of culinary tourism must be able to provide positive values (impressions) to the tourists by offering unique service, quality, or destination environment compared to other destinations. It is expected that the tourists have a positive memorability which simultaneously create a revisit intention, which is in line with the tourists satisfaction.JEL:D91, D90, Z32.
MARKET POWER, BANK-SPECIFIC FACTORS, AND MACROECONOMIC EFFECTS ON BANKING PROFITABILITY IN INDONESIA: BEFORE AND AFTER THE COVID-19 PANDEMIC
This paper examines the impact of market power, bank-specific factors, and macroeconomic changes on profitability in conventional and Islamic banking in Indonesia before and after the COVID-19 pandemic. The data was collected quarterly from 6 conventional banks and 6 Islamic banks during the period from the second quarter of 2014 to 2023, and analyzed using a panel data regression model approach. The dependent variable is bank profitability, measured using the return on asset proxy (ROA) and net interest margin (NIM) / net operating margin (NOM); while the independent variables are concentration ratio (CR), third-party funding (TPF), capital adequacy ratio (CAR), non-performing loan (NPL), operating expenses to operating income (BOPO ratio), gross domestic product (GDP), inflation, exchange rate, and dummy variables. The findings demonstrate that the COVID-19 pandemic has had a detrimental impact on both types of banking, with Islamic banking experiencing a more significant impact than the conventional banking. Furthermore, the TPF, BOPO ratio, exchange rate, and inflation have a comparable impact on the profitability in both types of banking. Similarly, the market power, NPL, CAR, and GDP have distinct impact on the two types of banking, demonstrating disparities in operational features and industry competitiveness levels.JEL: L16, E32, G21
THE INFLUENCE OF REVISIT INTENTION AND SELF-CONCEPT ON E-WOM BASED ON THEORY OF PLANNED BEHAVIOR
This study aims to investigate the influence of revisit intention and self-concept on electronic word-of-mouth (E-WOM) among Gen Z using the Theory of Planned Behavior, particularly Mixue Ice Cream & Tea consumers. In this quantitative study, the data was collected using a questionnaire distributed to 250 respondents, and was analyzed using Structural Equation Modeling (SEM). The results show that self-concept positively influences the revisit intention. Revisit intention is positively and significantly influenced by perceived price justice and satisfaction. Perceived price justice is identified as influencing loyalty positively and significantly, while perceived satisfaction influences loyalty positively and significantly. Revisit intention affects loyalty showing a positive and significant relationship, while E-WOM is identified to be positively and significantly influenced by loyalty. The implications of this research are relevant for food and beverage companies to strategize their business strategy to increase consumer confidence so that it will affect E-WOM.JEL: M31, M21, L84
DETERMINANTS AND CLASSIFICATIONS OF ONLINE SHOPPING CONSUMERS’ PURCHASE INTENTION IN INDONESIA
Online shopping is still growing significantly, which is an upward trend for e-commerce platforms. It has grown in popularity among consumers for a number of reasons, driving Indonesian consumer behavior. This study aims to identify determinants and classifications of Indonesian online shopping consumers’ purchase intention using the decision tree methodology. The notion underpinning this study is the phenomena of online shopping as a consumer behavior transition in Indonesia which has increased gradually over the last decades. The data was collected using a structured questionnaire and 820 respondents participated in this study. Then, the data was analyzed using C5.0 and CART 5.0 algorithms. The results show that the most influential determinants of the frequency of online shopping include the consumers’ occupation, choice of e-commerce platforms, product origin, and product quality. The influence of several factors on customers' intentions to engage in shopping online can be determined, including job status, e-commerce platform, product sources, and product quality.JEL: L81, L86, Q5
THE ROLE OF GREEN ECONOMY, SUSTAINABLE HALAL ENVIRONMENT, AND DIGITAL TOURISM ON COMMUNITY INCOME: A CASE STUDY IN WEST JAVA AND LAMPUNG TOURISM VILLAGES
This study aims to investigate the influence of green economy, sustainable halal environment, and digital tourism on the community income in West Java and Lampung tourism villages. There was a total of 500 respondents participated in this quantitative study through a random sampling technique. The data was collected using a questionnaire measured using a 5-point Likert scale and analyzed using SmartPLS 3.0. The results show that the green economy, sustainable halal environment, and digital tourism have a positive and significant influence on the community income. Further, this study highlights that the digital tourism is able to positively moderate the influence of both green economy and sustainable halal environment on the community income. These findings imply that the developing innovative sustainable tourism business models not only increases the income of tourist village communities but also preserves the environment and promotes social inclusion. This offers valuable guidance for optimizing the economic benefits of tourism while minimizing its negative impacts on the environment and local communities.JEL: Z3