Analyzing the Structure and Efficiency of Upazila Parishad in Service Delivery

This study evaluates the structure and efficiency of the Upazila Parishad (UZP) in Bangladesh, focusing on its role in service delivery. The Upazila Parishad, as a local government institution, is tasked with providing essential public services at the grassroots level. Despite its pivotal role in rural administration, the UZP faces significant challenges in fulfilling its service delivery responsibilities. The research analyzes three main factors: the structural framework, operational efficiency, and financial capacity of the UZP. Key findings indicate that the lack of coordination between elected representatives and bureaucrats, limited autonomy due to the national government’s influence, and insufficient financial resources hinder the UZP's performance. Furthermore, the study highlights the inefficiency in manpower allocation and the adverse effects of bureaucratic inefficiencies on service quality. The results show that while the Upazila Parishad plays a crucial role in basic services like road maintenance, sanitation, and primary education, its inability to manage more complex tasks is evident. Additionally, public dissatisfaction with the quality of services provided by the UZP was widespread, with respondents noting poor sanitation and inadequate nutrition services. The study emphasizes the need for structural reforms, enhanced funding, and clearer roles for local officials to improve the effectiveness of the UZP in serving rural communities. The paper suggests that decentralizing administrative control and addressing institutional inefficiencies could significantly enhance local governance and service delivery in rural Bangladesh

A REVIEW OF IMPLEMENTING AI-POWERED DATA WAREHOUSE SOLUTIONS TO OPTIMIZE BIG DATA MANAGEMENT AND UTILIZATION

This review examines the implementation of AI-powered data warehouse solutions to optimize big data management and utilization, analyzing 25 peer-reviewed articles published over the last decade. As organizations increasingly rely on vast amounts of data for strategic decision-making, traditional data warehousing techniques have struggled to keep pace with the volume, variety, and velocity of modern data. The integration of artificial intelligence (AI) into data warehousing processes has emerged as a critical advancement, enhancing data processing efficiency, accuracy, and scalability. This study synthesizes findings from the literature to highlight key benefits such as automated data extraction, transformation, and loading (ETL) processes, real-time analytics, and improved data quality through advanced cleansing and anomaly detection. Additionally, it identifies significant challenges including data security risks, integration complexities, and the need for specialized skills and substantial investments. The review concludes with recommendations for future research and practical applications, emphasizing the importance of strategic planning and robust security measures to fully leverage AI's potential in revolutionizing data warehousing. &nbsp

Exploring the Landscape: The Societal Impact of Social Media Marketing

In the digital age, social media marketing has drastically altered social connections and customer behavior. With an emphasis on how social media marketing influences consumer attitudes, cultural norms, and mental health, this study explores the numerous ways that social media marketing impacts society. As businesses utilize Facebook, Instagram, and Twitter more and more to communicate with big audiences, understanding these consequences is critical.  The study aims to determine how social media marketing affects, among other aspects of society, social interactions, cultural perspectives, consumer behavior, and mental health. The study makes use of secondary data collection methods, including a comprehensive survey of the literature. Thematic analysis is used to find patterns and gather data. Significant research demonstrates that social media marketing significantly increases consumer involvement through customized campaigns and user-generated content, which fortifies brand loyalty and influences consumer behavior. It does, however, also reinforce cultural norms and prejudices while offering the possibility of societal transformation. Virtual communities are known to be altering social interactions, but using them excessively might lead to social isolation. Negative pressure to maintain idealized online personas and constructive criticism are both hazardous to mental health. The growing importance of influencer marketing is emphasized, but so are privacy and ethical issues around data collection and targeted advertising. With cutting-edge technologies like augmented reality, virtual reality, and artificial intelligence, social media marketing is set to undergo yet another revolution. The study offers several recommendations, such as enhancing the personalization of marketing campaigns, utilizing user-generated content, balancing cultural representation, lessening the detrimental effects of social interactions, prioritizing mental health, addressing ethical and privacy issues, ensuring that influencer marketing is genuine, and embracing emerging technologies. Future research on these processes is warranted, focusing on the moral implications and challenges of developing technologies. This in-depth investigation highlights how important it is to act ethically and continuously adapt to the ever-changing world of social media marketing. &nbsp

A REVIEW OF CORONA VIRUS AND ITS EFFECT ON THE ECONOMY OF BANGLADESH

The Covid-I9 pandemic hit all over the world within the same time and causes a divesting experience for mankind. At first the novel corona virus (Covid-19) break down in December, 2019 at Wuhan state in China. The Covid-19 has speared fear in the hearts of billions of people across the world. For the first time ever, the whole world has stopped. Social distance is remaining. As a result, the lifestyle is changing causes a huge economic crisis though the world. During the study predicted that the global economy may shrink 2.2 per cent by 2021. The Asian Development Bank (2020) predicts that Bangladesh will lose approximately $3 billion in its GDP (1.10 per cent decline). This study aims to shed light on the global and local economic impacts of Corona virus (COVID-19) in Bangladesh

Application Performance Management in Software Development

This study investigates the crucial function of Application Performance Management (APM) in software development, emphasizing how it affects teamwork, user pleasure, and application quality. Successful APM procedures are now necessary to guarantee the best possible application performance in a competitive environment as businesses depend increasingly on digital solutions. Examining how APM is changing and how it affects software development processes is the main goal of this research. The study's objectives are to evaluate the efficacy of APM methods, uncover important themes, and point out areas that require more investigation. The main issue addressed is the lack of knowledge on the long-term effects of APM on business results and the difficulties that businesses encounter when implementing APM methods. The approach used in this study is qualitative and is based on secondary data collected from industry reports, expert analyses, and existing literature. The main conclusions show that APM is included in DevOps procedures, proactive monitoring is becoming more prevalent, and user-centric metrics are prioritized. Nonetheless, there are still issues with tool selection and use. One of the limitations of this study is using secondary data, which might not fully represent the subtleties of APM practices. The practical implications emphasize the value of implementing cutting-edge monitoring systems and encouraging teamwork. In contrast, the theoretical implications point to the necessity for additional study into the long-term impacts of APM

ASSESSING THE IMPACT OF COVID-19 ON GLOBAL SUPPLY CHAIN MANAGEMENT IN SMALL AND MEDIUM-SIZED ENTERPRISES (SMES)

The COVID-19 pandemic has drastically disrupted global supply chain management, significantly affecting Small and Medium-Sized Enterprises (SMEs). This study investigates the profound impacts of the pandemic on SMEs’ supply chain operations, highlighting key challenges such as inventory shortages, logistical bottlenecks, and increased costs. The research draws on a combination of qualitative and quantitative methods to provide a comprehensive analysis of how SMEs have adapted their supply chain strategies in response to the pandemic. Findings suggest that while SMEs were disproportionately affected by supply chain disruptions, those that swiftly adopted digital tools and diversified their supply chains were better positioned to mitigate risks. The study contributes to the growing body of literature on supply chain resilience, offering practical recommendations for SMEs to enhance their supply chain management in the face of future global disruptions

PLIGHT OF PARTITION IN KHUSHWANT SINGH’S TRAIN TO PAKISTAN

In August 1947, the British left Indian Subcontinent after almost 200 years. British India was divided into two independent Nations - India and Pakistan. The distribution of human was based on the religion. Pakistan had the majority of Muslims while India having Hindu majority. This division of Indian subcontinent and the formation of two independent nations is known as ‘partition’ in history. The leaders who dreamt of the partition wanted to free the land from the oppression of British Raj. But they couldn’t guess that right after the end of a struggle story, another will start. A huge religious clash emerged throughout the land. Muslims were forced to march towards Pakistan while Hindus and Sikhs were forced to march towards India. Most of them literally had no idea why the English left India, why they are leaving their homes and whether they will ever return or not. Khushwant Singh's novel Train to Pakistan pictures how a peaceful land turns into a death-land after the partition. The paper seeks to shed lights on the plight of Partition detailed in Khushwant Singh's Train to Pakistan and attempts to analyze the horrible experience of puzzled common people. &nbsp

Assessing English Language Proficiency: A Case Study of English Version Students of Higher Secondary Level of Bangladesh

Assessment is an integral part of language learning. Language proficiency can be judged by a well-organised evaluation procedure. A systematic assessment process paves the path of successful language learning. The main focus of this study is to explore the current English Language Assessment practice in Higher Secondary institutions located in Dhaka city. Five teachers and five students have been chosen for the investigation.  Qualitative research method has been used to explore the assessment procedures the teachers use to assess class XI students’ English language skills such as reading, writing, speaking, and listening and what type of challenges teachers and students encounter during assessment. Though these institutions follow national curriculum of Bangladesh, their mode of instruction is English. Since curriculum plays a vital role in learning outcome, it should be based on learners’ needs and make them competent to cope up with the globalised world. The results of this study unveil the participants’ attitude, opinion and interest regarding the challenges, problems and opportunities of English Version Institutions. However, a remarkable number of researches have been conducted to change the language assessment system, its impact and possibilities in developed countries but there is rarely any research that focuses on the impact of such assessment system in the developing countries like Bangladesh. &nbsp

STRATEGIC APPROACHES TO LEAN MANUFACTURING IN INDUSTRY 4.0: A COMPREHENSIVE REVIEW STUDY

This systematic review, based on the analysis of 130 peer-reviewed articles, explores the strategic integration of lean manufacturing with Industry 4.0 technologies, focusing on the role of the Internet of Things (IoT), artificial intelligence (AI), and big data analytics in enhancing lean practices. Using the PRISMA guidelines, the study identified key synergies between lean and Industry 4.0, demonstrating how these technologies facilitate real-time data collection, predictive maintenance, and process optimization, all of which align with lean’s core principles of waste reduction and continuous improvement. The review also highlights significant challenges to this integration, including high implementation costs, workforce skill gaps, and resistance to organizational change, particularly within small and medium-sized enterprises. Additionally, emerging trends suggest that the future of lean-Industry 4.0 integration will increasingly focus on sustainability, with companies leveraging digital tools to enhance energy efficiency and reduce environmental waste. The findings underscore the need for further research to address these challenges and explore scalable solutions that can drive the broader adoption of lean-Industry 4.0 integration in diverse industrial contexts. &nbsp

ECONOMIC PROGRESSION THROUGH DECENT WORK ENVIRONMENT IN BANGLADESH PUBLIC ADMINISTRATION

Decent work is employment that respects the fundamental rights of the human person as well as the rights of workers in terms of conditions of work safety and remuneration. respect for the physical and mental integrity of the worker in the exercise of his/her employment. Decent work is applied to both the formal and informal sector. It must address all kind of jobs, people and families. Decent work involves opportunities for work that are productive and deliver a fair income, security in the workplace and social protection for families, better prospects for personal development and social integration, freedom for people to express their concerns, organize and participate in the decisions that affect their lives and equality of opportunity and treatment for all women and men. Bringing public service to the access way to citizen comprises many issues like quality service, TQM, cost minimization, timeliness, decent work environment and so forth. By considering the global family, The UN also set sixteen goals and shown guidelines to a great extent. Thus this research intends to link up between UN and Bangladesh guidelines in respect of decent work environment to contribute economic growth by lowering cost, limiting time, and quality service, to provide effective public service efficiently, to find the tools to reach the objective oriented goal fixed by Government of Bangladesh , to achieve sustainable goal shown by UN through guidelines and recommendations, as well as to find a way to achieve sustainable goal and recommendations and last but not the least to ensure inclusive and sustainable economic growth, employment and decent work for all