This study investigated a number of large UK companies’ strategies in reducing emissions of carbon dioxide (CO2) in their supply chain operations. In-depth interviews were conducted with logistics/supply chain (SC) managers across different sectors. The research identified the main CO2 reduction strategies, and examined these in the light of existing literature in the research domain. One of the key findings was that there was a strong tension between cost reduction (identified as the major driver for reducing CO2) and lack of resources (the main barrier). It was also found that most CO2 reduction strategies had started only fairly recently, and so far, were mainly operational and tactical in nature. This study makes an empirical contribution to a better understanding of how companies form their CO2 reduction strategies in response to environmental pressures. It has implications for policy makers in terms of how to motivate logistics/SC managers to implement strategies to reduce the environmental impact of CO2 emissions in their business operations. Therefore, it is recommended that logistics/SC managers develop and implement practical initiatives and strategies to reduce CO2 emissions, and to embed these into corporate strategy
