thesis

Quality strategy of small businesses in Hong Kong.

Abstract

TQM has been widely recognized and successfully implemented in many large enterprises, giving these businesses the edge in both international and local competitiveness through the production of quality products that delight the customer. The thesis serves to lay the foundation for investigating quality strategy of small businesses in Hong Kong, many of which do not have the same management capabilities, incentives and resources as do large businesses.The results, in general, indicate that the enforcement of total quality management (TQM) in these small business concerns has been dissatisfactory. On the whole, enthusiasm was found among them, but there were inadequate and misunderstanding of the TQM concept. However, there are several small wonders who was on the route to total quality management and their lessons of "best practices" is discussed. Recommendation is drawn on the kind of quality strategies small-sized companies may adopt in pursuing their competitive edge

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