Americans came to know a new television personality in 1987 named Max Headroom, although personality is perhaps not the right word for him. Max first appeared by way of Coca-Cola commercials

Abbott, Rebecca L.

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Sacred Heart University: DigitalCommons@SHU

Sacred Heart University DigitalCommons@SHU Communication, Media & The Arts Faculty Publications School of Communication, Media & the Arts 1991 Selling Out Max Headroom Rebecca L. Abbott Sacred Heart University Follow this and additional works at: https://digitalcommons.sacredheart.edu/media_fac  Part of the Broadcast and Video Studies Commons, and the Film and Media Studies Commons Recommended Citation Abbott, R. L. (1991). Selling out Max Headroom. In A. M. Olsen, C. Parr, & D. Parr (Eds.), Video icons and values (pp. 109-120). Albany: State University of New York. This Book Chapter is brought to you for free and open access by the School of Communication, Media & the Arts at DigitalCommons@SHU. It has been accepted for inclusion in Communication, Media & The Arts Faculty Publications by an authorized administrator of DigitalCommons@SHU. For more information, please contact ferribyp@sacredheart.edu, lysobeyb@sacredheart.edu. 

Selling Out Max Headroom

https://digitalcommons.sacredheart.edu/cgi/viewcontent.cgi?article=1120&context=media_fac

Selling Out Max Headroom

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Sacred Heart University: DigitalCommons@SHU