This essay reviews the following works: Making Up the Difference: Women, Beauty, and Direct Selling in Ecuador. By Erynn Masi de Casanova. Austin: University of Texas Press, 2011. Pp. xix + 239. 55.00cloth:ISBN:9780292723863.DoloresdelRıˊo:BeautyinLightandShade.ByLindaB.Hall.Stanford,CA:StanfordUniversityPress,2013.Pp.xvi+358.60 cloth. ISBN: 9780804784078. Queen for a Day: Transformistas, Beauty Queens, and the Performance of Femininity in Venezuela. By Marcia Ochoa. Durham, NC: Duke University Press, 2014. Pp. xi + 277. 24.95paper.ISBN:9780822356264.OfBeastsandBeauty:Gender,Race,andIdentityinColombia.ByMichaelEdwardStanfield.Austin:UniversityofTexasPress,2013.Pp.x+280.60.00 cloth. ISBN: 9780292745582. Beauty and the Beast. By Michael Taussig. Chicago: University of Chicago Press, 2012. Pp. x + 172. $18.00 paper. ISBN: 9780226789866