An investigation of the remanent and hysteretic properties of perpendicular media such as Alumite involves calculation of internal fields which requires the demagnetisation factor to be known. Demagnetisation effects have been calculated for Alumite, which is an ideal model material, by considering it as a hexagonal matrix of columns. This predicts that the demagnetising effects are less than that of a continuous film at saturation but increase as the magnetisation decreases