We present a serial pulse shaper design which allows us to shape the phase,
amplitude, and polarization of fs laser pulses independently and
simultaneously. The capabilities of this setup are demonstrated by
implementing a method for generating parametrically tailored laser pulses.
This method is applied on the ionization of NaK molecules by feedback loop
optimization, employing a temporal sub pulse encoding. Moreover, we introduce
and characterize a further development of this common path pulse shaper scheme
for full control of all light field parameters