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Check It Out : University of Warwick Library launches the hottest session on campus

Abstract

The University of Warwick Library mission is: “Connecting you with information, support and your community.” To help connect our new students as quickly and effectively as possible with information, support and their community the Library - through its induction planning – offers generic induction sessions (alongside subject-focused information) in weeks 0-3 of each new academic year. This in turn supports the University’s key strategic priorities to ensure students receive a “high quality and distinctive student experience.” For the last two years the Library has been running ‘Check it Out’ induction programmes. This submission describes the 2010/11 induction programme and how an increased focus on marketing led to a 717% increase in take up of the programme and increased recognition, understanding and engagement with the Library and the Library brand

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