We develop a new approach to RG flows and show that one-loop flows in
multiscalar theories can be described by commutative but non-associative
algebras. As an example related to D-brane field theories and tensor models,
we study the algebra of a theory with MSU(N) adjoint scalars and its large
N limits. The algebraic concepts of idempotents and Peirce numbers/Kowalevski
exponents are used to characterise the RG flows. We classify and describe all
large N limits of algebras of multiadjoint scalar models: the standard `t
Hooft matrix theory limit, a `multi-matrix' limit, each with one free
parameter, and an intermediate case with extra symmetry and no free parameter
of the algebra, but an emergent free parameter from a line of one-loop fixed
points. The algebra identifies these limits without diagrammatic or
combinatorial analysis.Comment: 23 pages, 5 figures, Added qualitative discussion of: two loops for
couplings with vanishing one-loop beta function, early uses of the algebra,
origin of the non-associativity, and algebra for the simple O(N) mode