Sampling and recruiting participants

Abstract

Learning objectivesBy the end of this chapter, you should be able to:· Distinguish between a population and a sample.· Explain the importance of appropriate and adequate sampling in quantitative and qualitative research.· Recognise the various types of quantitative sampling and the importance of balancing rigour and practicality.· Discuss the various types of qualitative sampling and the principles of sample size estimation in qualitative research.· Choose from common recruitment approaches for quantitative and qualitative research projects

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