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Empirische Fundierung — Wirkungen einer akustisch-visuellen Integration auf den Aufbau von Markenwissen
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Döring Der Alpha-Koeffizient prüft entsprechend der Split-Half-Methode vorhandene Daten auf Reliabilität (vgl. Bortz
Publication date
1 January 2005
Publisher
'Springer Science and Business Media LLC'
Doi
Abstract
Abstract is not available.
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info:doi/10.1007%2F978-3-663-0...
Last time updated on 22/07/2021
