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A Study on the Effects of Brand Individuality of Specialty Coffee Shops on Brand Loyalty
Authors
Jennifer L. Aaker
Anderson JC
+42 more
Belk Russell W
Cardozo,R.N
Cha JS
Christine Moorman
Dawson S
Day.G.S
Alan S Dick
P.M Doney
Donovan RJ
J. H. Dyer
D. B. Elena
Yao Fournier
Fred Selnes
Jacob Jacoby
James C. Anderson
Kim YO
Kirk L. Wakefield
Kotler BP
C Moorman
C. Moorman
Morgan R.M
John P Murry
R. L. Oliver
A Ravald
Robert M. Morgan
Selnes F
Sirohi N
B. Strauss
Susan Fournier
D. K Tse
Franck Vigneron
Wakefield LK
Westbrook
김기란
김태희
김홍범
나영선
안대희
안창규
정영우
조성호
하인주
Publication date
Publisher
'Culinary Society of Korea'
Doi
Cite
Abstract
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Last time updated on 23/01/2021