442 research outputs found

    Layer dependent band dispersion and correlations using tunable Soft X-ray ARPES

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    Soft X-ray Angle-Resolved Photoemission Spectroscopy is applied to study in-plane band dispersions of Nickel as a function of probing depth. Photon energies between 190 and 780 eV were used to effectively probe up to 3-7 layers. The results show layer dependent band dispersion of the Delta_2 minority-spin band which crosses the Fermi level in 3 or more layers, in contrast to known top 1-2 layers dispersion obtained using ultra-violet rays. The layer dependence corresponds to an increased value of exchange splitting and suggests reduced correlation effects in the bulk compared to the surface.Comment: 7 pages, 3 figures Revised text and figur

    Temperature dependent Eu 3d-4f X-ray Absorption and Resonant Photoemission Study of the Valence Transition in EuNi2(Si0.2Ge0.8)2EuNi_2(Si_{0.2}Ge_{0.8})_2

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    We study the mixed valence transition (TTv_{v} ∼\sim80 K) in EuNi2_{2}(Si0.2_{0.2}Ge0.8_{0.8})2_{2} using Eu 3d−4fd-4f X-ray absorption spectroscopy (XAS) and resonant photoemission spectroscopy (RESPES). The Eu2+^{2+} and Eu3+^{3+} main peaks show a giant resonance and the spectral features match very well with atomic multiplet calculations. The spectra show dramatic temperature (TT)-dependent changes over large energies (∼\sim10 eV) in RESPES and XAS. The observed non-integral mean valencies of ∼\sim2.35 ±\pm 0.03 (TT = 120 K) and ∼\sim2.70 ±\pm 0.03 (TT = 40 K) indicate homogeneous mixed valence above and below TTv_{v}. The redistribution between Eu2+^{2+}4f74f^7+[spd]0[spd]^0 and Eu3+^{3+}4f64f^6+[spd]1[spd]^1 states is attributed to a hybridization change coupled to a Kondo-like volume collapse.Comment: 4 pages, 3 figure

    Evaluation of subsidiary marketing performance: combining process and outcome performance metrics

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    Abstract Issues in evaluating marketing performance and devising appropriate metrics for measurement have taken center stage in marketing thought and practice in recent years. We propose an empirical model that enables a multinational enterprise (MNE) to assess the marketing performance of its subsidiaries, taking into explicit consideration the fact that tactical actions by subsidiaries contribute to the creation of assets that can be harnessed for marketing outcomes. Thus, our model captures the asset creation abilities of marketing expenditures and also takes in to account the environmental differences of the context in which each MNE subsidiary operates. We evaluate comparative, overall, and process-level (creation of market assets and market yield) marketing performance in the context of multi-country operations. This simultaneous examination of marketing process and marketing outcome performance enables a global corporation to gain strategic, operational, and diagnostic insights into the performance of its subsidiaries. Our approach is empirically illustrated with an evaluation of the marketing performance of subsidiaries of a large global corporation. Keywords Multinational performance evaluations . Marketing metrics . Outcome measures . Performance measures . Standardization There is now more pressure on marketing scholars and practitioners to demonstrate that the marketing function contributes to shareholder value for the firm (Doyle 2000; At the same time, the justification of marketing expenditures and the assessment of marketing performance is particularly complex for multinational enterprises (MNE). Although MNE performance assessment is clouded by various economic and accounting exposure risks, such as translation and transaction risk

    Choice Models and Customer Relationship Management

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    Customer relationship management (CRM) typically involves tracking individual customer behavior over time, and using this knowledge to configure solutions precisely tailored to the customers' and vendors' needs. In the context of choice, this implies designing longitudinal models of choice over the breadth of the firm's products and using them prescriptively to increase the revenues from customers over their lifecycle. Several factors have recently contributed to the rise in the use of CRM in the marketplacePeer Reviewedhttp://deepblue.lib.umich.edu/bitstream/2027.42/47023/1/11002_2005_Article_5892.pd

    Bulk Electronic structure of Na0.35_{0.35}CoO2_{2}.1.3H2_{2}O

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    High-energy (hν\nu = 5.95 keV) synchrotron Photoemission spectroscopy (PES) is used to study bulk electronic structure of Na0.35_{0.35}CoO2_{2}.1.3H2_{2}O, the layered superconductor. In contrast to 3-dimensional doped Co oxides, Co 2p\it{2p} core level spectra show well-separated Co3+^{3+} and Co4+^{4+} ions. Cluster calculations suggest low spin Co3+^{3+} and Co4+^{4+} character, and a moderate on-site Coulomb correlation energy Udd∼_{dd}\sim3-5.5 eV. Photon dependent valence band PES identifies Co 3d\it{3d} and O 2p\it{2p} derived states, in near agreement with band structure calculations.Comment: 4 pages 4 figures Revised text added referenc

    The impact of customer-specific marketing expenses on customer retention and customer profitability

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    We study the effects of customer-specific marketing expenses on customer retention and customer profitability in a business-to-business setting. Using data from a company providing hygiene services, we look at the impact of a hitherto unstudied type of expense targeted at individual customer relationships: the offering of free equipment to customers. The data allow tracking the activities performed in more than 4,500 customer relationships over a period of 4 years. Retention rates are higher for customers targeted with free equipment, but this effect results from an interaction with customer size. First-order dynamic panel data analyses show that the impact of targeted marketing expenses on customer dollar profit is positive for large customers, but there is no effect for smaller customers. Thus, targeted marketing expenses seem to be a tool for relationship maintenance rather than customer development: they help in retaining large customers that generate more profit, but they do not seem to work in developing new customers into larger, more profitable ones

    Too Hot to Handle: An Evaluation of the Effect of Thermal Visual Representation on User Grasping Interaction in Virtual Reality

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    Influence of interaction fidelity and rendering quality on perceived user experience have been largely explored in Virtual Reality (VR). However, differences in interaction choices triggered by these rendering cues have not yet been explored. We present a study analysing the effect of thermal visual cues and contextual information on 50 participants' approach to grasp and move a virtual mug. This study comprises 3 different temperature cues (baseline empty, hot and cold) and 4 contextual representations; all embedded in a VR scenario. We evaluate 2 different hand representations (abstract and human) to assess grasp metrics. Results show temperature cues influenced grasp location, with the mug handle being predominantly grasped with a smaller grasp aperture for the hot condition, while the body and top were preferred for baseline and cold conditions

    Why has not it worked? An empirical application of the extended Burns and Scapens' framework within the implementation of a controlling department

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    ABSTRACT The aim of this study is to understand the implementation of a controlling department within Bogt and Scapens' framework (2014) as an empirical observation mechanism towards investigating rationalities that prevented its implementation. This study was conducted in a quite successful 63-year old company in the South of Brazil. We hope these results promote practical insight to those interested in supporting changes within this field of organizational environment. There had been two main reasons leading to such work: a lack of equivalent study in the scholarly literature as well as empirical application of Burns and Scapens' framework (2000) reorganized by Bogt and Scapens (2014). Bogt and Scapens (2014), inspired by different logics (Bogt & Scapens, 2012) and in order to revaluate their original framework (2000), suggest the introduction of a fairly important term: rationality. This new element shows the deliberate action from the organizational player - his/her way of thinking. However, even with the introduction of rationales within the model by Bogt and Scapens (2014), rules and routines remain as important elements so that actions take shape. Used methodology consists of an interpretational case study with document analysis, direct observation, and application of semi-structured interviews. Through the interviews and discussions with individuals involved in the study, it can be observed that some rationality resulted in conflicts. Different rationales and the culture of the individual and the organization are relevant aspects observed in the speeches analyzed; all may be factors, which led to the gap within the process of implementation of controlling department in the organization. In addition, time factors suggested in the extended Bogt and Scapens' (2014) framework is of utmost importance for changes must occur gradually
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