Impact of E-Marketing on Consumer Buying Behavior

In this modern and mechanized world the businesses area doping a number of tools and techniques for marketing. However all the tools are deriving results but the most updated method of marketing is the electronic marketing. It is the method of marketing that derives more target customers as compared to the other techniques. Researchers have sown that since the technology has updated and today the customers are aware of the technology. The customers are more interested in the social media websites and the applications. Hence these applications have becomea good spot of advertisements and promotion. Similarly the search engines are offering adds policy that derives the customers in thebusiness and ultimately maximizes the revenues for the business

Orientation management in organization as a tool to increase the employee productivity

Orientation programs are prudent for the employees in a new environment for undergo plan and strategic orientation to speed up their acceptance into the organization’s system. Organizations with policies and guidelines on orientation program remain more relevant and competitive in their business fields because they equip the employees with relevant knowledge, competence, and skills necessary for the modern work place. This study is one of the most important management skills that a human resource manager must possess to give the employees the opportunity to understand the environment where they intend to work. This paper will seek to find answers to three research questions: (i) what is the importance of orientation management to the employee and organization? (ii) What the best ways of managing orientation in an organization?, and (iii) Who is responsible for managing the orientation program in an organization? Research studies involve the process of relevant collective data that would help the researcher to arrive at the right conclusion about the findings. Many research studies have linked the success of the organization to the organization’s ability to organize successful orientation programs for the employees. Thus, orientation remains one of the most effective methods of improving productivity in organizations. Keywords: Orientation Program, Productivity, Competence, Strategic orientation, Socialization Process DOI: 10.7176/JMCR/62-06 Publication date: November 30th 201