Consumer ethnicity three decades after: a TCR agenda

Research into consumer ethnicity is a vital discipline that has substantially evolved in the past three decades. This conceptual article critically reviews its immense literature and examines the extent to which it has provided extensive contributions not only for the understanding of ethnicity in the marketplace but also for personal/collective well-being. We identify two gaps accounting for scant transformative contributions. First, today social transformations and conceptual sophistications require a revised vocabulary to provide adequate interpretive lenses. Second, extant work has mostly addressed the subjective level of ethnic identity projects but left untended the meso/macro forces affecting ethnicity (de)construction and personal/collective well-being. Our contribution stems from filling both gaps and providing a theory of ethnicity (de)construction that includes migrants as well as non-migrants

Becoming unaccustomed to home : young Eritreans’ narratives about estrangement, belonging and the desire to leave home

Purpose – Studies have described how migrants progressively transform extraneous spaces into familiar, meaningful environments, turning them into ‘homes’. However, in some contexts the opposite process occurs: what once felt like home becomes alien, unrecognizable and extraneous. Building on ethnographic vignettes on the everyday life of immobile young Eritreans, this chapter explores the paradox of ‘not feeling at home’ while being physically there. Originality/Value – The chapter’s originality lies in the uniqueness of the ethnographic material and in the innovative approach to the debate on home-making and refugee studies. Instead of considering refugees’ home-making processes in other countries, this chapter analyses the experience of losing home without moving. By using the concept of estrangement, it investigates the manifold meanings of immobility while adding to the theoretical discussion on home-making/unmaking processes. Moreover, it contributes to the empirical investigation of determinants of asylum flows by investigating the case of Eritrea, a major refugee-producing country