Electronic Dance Music Culture’s Communication Transition Through Social Media in North America

The project aims to link the past modes of communication utilized by participants in electronic dance music (EDM) club cultures and subcultures, to the current practice of using various social media platforms as a means of information conveyance about musicians, producers, DJs, events, and industry-related news. It will attempt to determine to what degree social media platforms influence electronic dance music culture, the positive and negative effects social media has on the culture, and whether the transition to digital communication modes is absolute. Finally, it will pose the question as to whether any further research on social media usage among EDM fans will be or has been performed as a result of the recent media consensus that the mainstream EDM bubble has burst, and that North America is on the precipice of a post-EDM future

Electronic Dance Music Culture’s Gradual Shift from Tangibility to Intangibility in the Digital Era

Eden Shurman 09.22.17 DHI Digital Projects Showcase Proposal 1. (Full title of poster / presentation): Electronic Dance Music Culture’s Gradual Shift from Tangibility to Intangibility 2. (Names of all participants): Eden Shurman, Interdisciplinary Studies major / Business Administration minor. Dr. Margaret C. Stewart, Ph.D., Assistant Professor, Communication Studies 3. (A description or abstract of the material to be presented): Amid the prior quarter-century, Electronic Dance Music Culture (EDMC) has used various modes of digital communication to serve as an impetus to distribute information to its members and affiliates. This project will derive an ethnomusicological inquiry as to what extent EDMC has shifted from more of a tangible one to an intangible one. Tangible EDMC utilizes cardstock flyers to promote electronic music events and brick-and-mortar stores to sell physical copies of pre-recorded music, which has turned into a subculture. Over twenty-five years, being a very early adapter of digital mediums, this evolved, now largely intangible culture uses numerous applications, the world-wide web, and other platforms to live stream video, promote and distribute pre-recorded music, and feature films. The project will begin to determine if casual shifting in information dissemination is deteriorating communal spirit within EDMC, or if intangible communication is a positive catalyst to convert more fans, thereby influencing more people. 4. (Name of faculty member): Dr. Margaret C. Stewart, Ph.D., Assistant Professor, Communication Studie