2 research outputs found
The Moderating Effects of Country of Assembly, Country of Parts, and Country of Design on Hybrid Product Evaluations
- Author
- Ahmed Sadrudin A.
- Anderson N. H.
- Anderson N. H.
- Bettman James R.
- Bettman James R.
- Chao Paul
- Chao Paul
- Chao Paul
- Chao Paul
- Chao Paul
- Chao Paul
- Childers Terry L.
- Cooper Helen
- Cordell Victor
- Cox Donald F.
- Davis B.
- Erickson Gary M.
- Ettenson Richard
- Friedman Hershey
- Green Paula L.
- Han C. M.
- Han C. M.
- Hastak Manoj
- Hong Sung-Tai
- Hong Sung-Tai
- Houston Michael J.
- Ingersoll Bruce
- Jacobs Brenda
- Jacoby Jacob
- Johansson Johny K.
- Kahle Lynn R.
- Kamins Michael E.
- Kaye Steven D.
- Kellaris James J.
- Klauer Karl C.
- Leclerc F.
- Leifield John P.
- Li Zhan G.
- Lim J. S.
- Lynch John G.
- MacInnis Deborah J.
- Maheswaran Durairaj
- Maronick Thomas J.
- Misra Shekhar
- Nebenzahl Israel D.
- Nes Eric
- Osgood Charles E.
- Paul Chao
- Peterson Robert A.
- Ronkainen Ilkka A.
- Samiee Saeed
- Schooler Robert D.
- Seaton Bruce
- Shanteau J.
- Shimp Terrance A.
- Thorelli Hans B.
- Tse David K.
- Tse David K.
- Unnava Rao H.
- Venkatesh V.
- Zhang Yong
- Özsomer A.
- Publication venue
- 'Informa UK Limited'
- Publication date
- Field of study
Attitude toward Location-based Advertising
- Author
- Aalto Lauri
- Anderson James C.
- Bagozzi Richard J.
- Ballard Rebecca
- Bauer Hans H.
- Becker Michael
- Blackwell Gerry
- Bostrom Johan
- Brodt Torsten
- Bruner II Gordon C.
- Campbell Donald T.
- Carat Interactive
- Cho Chang-Hoan
- Clements Tom
- Crowne Douglas P.
- De Reyck Bert
- Ditlea Steve
- Donthu Naveen
- Driscoll Clement
- Ducoffe Robert H.
- Ducoffe Robert H.
- Durand Richard M.
- EC
- Elliott Michael T.
- Fattah Hassan
- FCC
- Fields Lisa
- Fishbein Martin
- Flynn Laisa Reinecke
- Fornell Claes
- Fuller Peter
- Godin Seth
- Gratton Eloïse
- Grossbart Sanford
- Haghirian Parissa
- Hayduk Les A.
- Häkkilä Jonna
- James Dana
- Kaasinen Eija
- Katz James E.
- Kimball Rosemary
- Klaassen Abbey
- Köelmel Bernhard
- Küpper Alex
- Love Steve
- Lutz Richard J.
- McLuhan Marshall
- Mehta Abhilasha
- Mick David Glen
- MMA
- MMA
- Muehling Darrel D.
- Netemeyer Richard G.
- Nysveen HerbjØrn
- Nysveen HerbjØrn
- Oliver Richard W.
- Park Woong Ki
- Parry Tim
- Pedersen Per E.
- Richins Marsha L.
- Rimkus Andrew
- Rogers Everett M.
- Scheier Michael F.
- Shavitt Sharon
- Shimp Terrance A.
- Sirgy M. Joseph
- Srinivasan Srini S.
- Stewart David W.
- Tsang Melody M.
- Vernette Eric
- Zanot Eric J.
- Publication venue
- 'Informa UK Limited'
- Publication date
- Field of study