When Engagement in Course-Related Social Media Leads to Better Course Self-Efficacy

Learners nowadays bring social media (SM) user’s knowledge to the classrooms with them. Many teachers (researchers, professors, instructors, and people in charge of the learning organizations in general) have to deal with the fact that individuals 1) sometimes adopt a mute behavior in classroom and 2) duplicate their offline social networks in SM spaces. Engagement in course-related SM groups leads to engagement into the course subject, that improves self-efficacy of the learners. This paper seeks to find out why individuals engage in course-related SM groups and how the SM engagement of silent students can mediate their self-efficacy. Results show that experiencing eudaimonism as an emotion and state of flow, positively affects the engagement in course-related SM groups. SM engagement positively affects students’ self-efficacy and mediates the negative effect of selective mutism. This research has implications for educational institutions as well as researchers in the e-learning fields

The Effect Of Colors Of E-commerce Websites On Mood, Memorization And Buying Intention

This paper aims at studying the impact of the colors of e-commerce websites on consumer memorization and buying intention. Based on a literature review we wish to introduce the theoretical and methodological bases addressing this issue. A conceptual model is proposed, showing the effects of the color of the e-commerce website and of its components Hue, Brightness and Saturation, on the behavioral responses of the consumer memorization and buying intention. These responses are conveyed by mood. Data collection was carried out during a laboratory experiment in order to control for the measurement of the colored appearance of e-commerce websites. Participants visited one of the 8 versions of a website designed for the research, selling music CDs. Data analysis using ANOVA, regressions and general linear models (GLM), show a significant effect of color on memorization, conveyed by mood. The interaction of hue and brightness, using chromatic colors for the dominant (background) and dynamic (foreground) supports memorization and buying intention, when contrast is based on low brightness. A negative mood infers better memorization but a decreasing buying intention. The managerial, methodological and theoretical implications, as well as the future ways of research were put in prospect

Effects of colored contrast of mobile websites on behavioral intentions

[EN] his study examines the effects of the mobile-phone website colored contrasts and the affective states of the consumer (emotions and moods) and trust respectively on intention to revisit, buy on and recommend the mobile website. For this purpose, a factorial plan 2x2 was developed and a mobile website, with two different alternatives, was designed especially for the experiment: positive contrast (yellow text on green background) and negative contrast (green text on yellow background). The research was conducted on French consumers. 312 valid responses were collected through online and personal survey questionnaires. Data was analysed using the method of structural equations. The results show the significant effects of mobile website’s color contrast on behavioral intentions. Perceived dominance and trust towards the website have positive effects on behavioral intentions, whereas mood has non-significant effects on behavioral intentions. Managerial implications are discussed.Pelet, J.; Taieb, B. (2016). Effects of colored contrast of mobile websites on behavioral intentions. En CARMA 2016: 1st International Conference on Advanced Research Methods in Analytics. Editorial Universitat Politècnica de València. 84-91. https://doi.org/10.4995/CARMA2016.2016.3110OCS849

COLORING IN THE LINES: USING COLOR TO CHANGE THE PERCEPTION OF QUALITY IN E-COMMERCE SITES

E-commerce sites, like their brick-and-mortar cousins, are designed to draw in potential customers and encourage purchases and brand loyalty. Currently, E-commerce website designs are often rejected by their user community, which costs money through wasted development and lost customers. User acceptance is the goal of every design choice – and yet little work has extrapolated from the known affective responses users have to color to website design. We posit that a better understanding of user reactions to color will increase user perceptions of quality. We hypothesize that color saturation and brightness cause an affective reaction in the user, which can change the user\u27s trust in the site, and through this their perception of a site\u27s quality. In an experimental lab study, we find support for our hypotheses, providing suggestions for future website design to improve customer acceptance

Landau. Fortificaciones. 1836 (1703). 1:14400

Relieve representado por sombreadoFortaleza de tipo polígono pentagona

Alemania. S. Fortificaciones. 1841 (1703-1704). Varias escalas

1.. Prise d'Augsbourg, par le Pce. de Bade en Septembre 1703, reprise par l'Electeur le 13 Décembre de la mème année(Escala 1:30.000 ; 2). Prise de Donauwörth en Juillet 1704(Escala 1:12.000 ; 3). Occupation de Passau en Janvier 1704(Escala 1:10.000 ; 4). Investissement d'Ingolstadt en Aout 1704(Escala 1:10.000)Relieve representado por sombreado y líneas perpendiculares normalesFortalezas de tipo polígono pentagonalFecha de publicación tomada de la obra en la que se encuentra el mapaRed de caminos. ArboladoRepresentado el río Danubio e Inn señalando la dirección de la corrient

Europa. O. Fortificaciones. 1841 (1702-1705). Varias escalas

1.. Prise de la Citadelle de Liège en Octobre 1702(Escala 1:20.000 ; 2). Prise de Trèves en Octobre 1702 et en 1704(Escala 1:40.000 ; 3). Occupation de Hombourg en Decembre 1704 et prise de cette place en Juillet 1705(Escala 1:10.000 ; 4). Prise de Trarbach en Novembre 1702 et en 1704(Escala 1:10.000)Relieve por líneas perpendiculares normalesFecha de publicación tomada de la obra en la que se encuentra el mapaRed de caminos. ArboladoRepresentado el río Mosela señalando la dirección de la corrient

Europa. SO. Fortificaciones. 1841 (1701-1705). Varias escalas

1.. Prise de Desenzano en Novembre 1704(Escala 1:10.000 ; 2). Prise de Nice en Avril 1705(Escala 1:16.000 ; 3). Occupation d'Ostiglia en Juillet 1704(Escala 1:20.000 ; 4). Camp de Sn. Pietro di Legnago en Juin 1701 et 1703, avec le Camp retranché à Legnago construit en 1804(Escala 1:20.000)Relieve por sombreadoFortalezas de tipo polígono pentagonalFecha de publicación tomada de la obra en la que se encuentra el mapaRed de caminos. ArboladoRepresentado el río Adigio y Po señalando la dirección de la corrient

Piamonte. Fortificaciones. 1841 (1704-1707). Varias escalas

1.. Prise de Suse en Juin 1704 et en Octobre 1707(Escala 1:10.000 ; 2). Occupation de Pignerol en Aout 1704(Escala 1:18.000 ; 3). Prise d'Ivrée en Septembre 1704(Escala 1:5.000 ; 4). Prise de Chivasso en Juillet 1705(Escala 1:13.000)Relieve por sombreado y líneas perpendiculares normalesFortaleza de tipo polígono pentagonalFecha de publicación tomada de la obra en la que se encuentra el mapaRed hidrográfica y de caminos. Arbolad