14 research outputs found
The impact of social media on consumers' acculturation and purchase intentions
YesSocial media has emerged as a significant and effective means of assisting and endorsing activities and communications among peers, consumers and organizations that outdo the restrictions of time and space. While the previous studies acknowledge the role of agents of culture change, it largely remains silent on the role of social media in influencing acculturation outcomes and consumption choices. This study uses self-administered questionnaire to collect data from 514 Turkish-Dutch respondents and examines how their use of social media affects their acculturation and consumption choices. This research makes a significant contribution to consumer acculturation research by showing that social media is a vital means of culture change and a driver of acculturation strategies and consumption choices. This study is the first to investigate the role of social media as an agent of culture change in terms of how it impacts acculturation and consumption. The paper discusses implications for theory development and for practice
Automatic boundary extraction and rectification of bony tissue in CT images using artificial intelligence techniques
The effect of a nation-specific stressor on well-being: Guanxi in Chinese workplace
This study differentiates between task resources and social resources and extends the Job Demands-Resources (JD-R) model with guanxi exchange. This is a typical Chinese form of social exchange between the employee and his or her supervisor that is based on the give-and-take of favors. Hypotheses were tested in two Chinese samples of police officers (N = 466) and nurses (N = 261). Multigroup structural equation analyses supported the distinction between social resources and task resources. Task resources predicted well-being in nurses, whereas social resources predicted well-being in police officers. Further, guanxi exchange with supervisors was associated with social as well as with task resources. Moreover, in nurses guanxi exchange was related with engagement, whereas in police officers it was related with burnout. In conclusion: (1) task and social resources are two distinct types of job resources that play a slightly different role in a law enforcement as compared to a health care setting; (2) guanxi exchange can be integrated into the JD-R model, thereby increasing its relevance for the Chinese work context
The Effect of Consumer Perceptions of the Ethics of Retailers on Purchase Behavior and Word-of-Mouth: The Moderating Role of Ethical Beliefs
Workplace Guanxi: Its Dispositional Antecedents and Mediating Role in the Affectivity–Job Satisfaction Relationship
An investigation of internal marketing and its effects on employees in the banking sector in Saudi Arabia
Leading toward creativity and innovation: A study of hotels and resorts
To stay competitive, hotels and resorts, require focusing on being innovative. Given the important role of innovation in the contemporary hotel industry, this research investigated how employee's creativity and innovation can be motivated. Of all the determinants of employee's innovative behavior, leadership has been highlighted in the literature as one of the most influential organizational factors in encouraging subordinates' creativity and innovation. This study examined the influence of perceived innovation-enhancing leadership behaviors on employee's creativity and innovation in Iranian hotels and resorts. In particular, this research investigated the direct impact of seven categories of innovation-enhancing leadership behaviors on employee's creativity and innovation, drawing on a sample of 107 employees and managers from 3-, 4- and 5- stars hotels and resorts in Iran. The empirical findings indicated that the construct of innovation-enhancing leadership is positively and significantly associated with employee's creativity and innovation, further this study identified particular leadership behaviors that account for employee's creativity and innovation in Iranian hotels sectors. This research also reviews the literature on the topic of effective leadership practices in the Asian hotels industry in order to understand more comprehensively how leadership enhances employee's innovative behavior in the context of hotels industry. On the basis of this finding, industry practitioners would be able to develop strategies that enhance and sustain organizational competitive advantage, and this outcome especially in regard to leadership behaviors offer useful directions for training and development programs
