Pengaruh Word Of Mouth Marketing dan Pameran terhadap Keputusan Orang Tua Memilih Sekolah

In decision-making of choosing schools, people recommendation is effected. WOM factor and exhibition twice in a year for ISMILE school is a considered efficient and effective promotional media. The research method is to identify the effect of word of mouth and exhibition towards perception of value proposition and effects of decision-making. Analysis method in this research is validity, reliability, normality test, simple correlation and path analysis. Data gathering technique is questionnaire. The repondents in the research are 100 people, including parents from students in ISMILE school. The expected result from this research is a relationship among variables, significant effects from word of mouth and exhibition at the same time of perception towards value position and significant effects from perception of value proposition towards decision- making. From this research, ISMILE school should hold exhibition and focus to things that will lead to positive word of mouth so it could gain more parents register their children in ISMILE school

Pengaruh Store Atmosphere Terhadap Keputusan Pembelian Dan Kepuasan Pelanggan (Studi Pada Monopoli Cafe and Resto Soekarno Hatta Malang)

This study aims to clarify: the influence of store atmosphere on purchase decision, the influence of store atmosphere on customer satisfaction, the influence of purchase decision on customer satisfaction. The results of path analysis showed that: store atmosphere has significant influence on purchase decision, store atmosphere has influence but not significant on customer satisfaction, purchase decision has significant influence on customer satisfaction. Based on results of the study, it was recommend that Monopoly Cafe and Resto should maintaining the excellence of store atmosphere, since some customers decide to buy the products depend on their interest in the store atmosphere. In addition, Monopoly Cafe and Resto should continue to satisfy their customer in order to stimulate their future purchase intention

Admissions and mortality over a 5-year period in a limited-resource neonatal unit in Ghana

Objective: To review admissions and deaths at the neonatal intensive care unit (NICU) of the Korle Bu Teaching Hospital (KBTH), Ghana from 2011 to 2015, for the purposes of documentation of outcomes and identification of areas for improvement.Design: A retrospective descriptive study of NICU Admissions & Discharges from 2011 to 2015. All data in the NICU Admissions & Discharge books were transferred into a spreadsheet and analysed.Setting – The NICU of KBTH provides secondary and tertiary care for premature and critically ill term babies in the southern half of Ghana.Results: Over the 5-year period, 9213 babies were admitted to the NICU. Admission weights ranged from 300 to 6700g with median of 2400g. Overall mortality rate was 19.2%. Mortality rates were progressively and significantly higher in babies with lower admission weights and earlier gestations.Conclusions: We report a high NICU mortality rate of 19.2%, compared to the worldwide range of 3.1% to 29%. This wide range of outcomes is attributable to differences in the severity of illness of patients and to the organisation of resources devoted to obstetric and neonatal care. To substantially improve perinatal and neonatal outcomes, there is a need for wider coverage and better quality of health care; and to consider rationing of care. Complex interventions are necessary to improve outcomes, not just an increase in the allocation of particular resources.Keywords: Intensive Care, Neonatal; developing countries; mortality rateFunding: None declare

Audit of antenatal steroid use in mothers of preterms admitted to a neonatal intensive care unit in Ghana.

Background: Antenatal corticosteroids (ACS) are established as an effective method of reducing preterm morbidity and mortality. At the Korle Bu Teaching Hospital (KBTH), a tertiary referral centre in Ghana, it is recommended that a course of ACS should be given to mothers before delivery between 24 weeks to 34 weeks gestation.Objectives: The study was performed primarily to determine the level of adherence to guidelines on administration of ACS.Methods: All babies with gestational ages up to 34 weeks admitted to the neonatal unit (NICU) during the period of the study were eligible for inclusion.Results: There were 214 eligible admissions during the study period, of which 93 babies (43%) were studied due to poor access to medical records. Dexamethasone was the only steroid used, and mothers of 65 (70%) of the 93 babies received at least one dose; 17 (18%) received only one dose, 35 (38%) - 2 doses, 9 (10%) – 3 doses, and 4 (4%) - 4doses.Conclusions: This study has shown a low uptake of antenatal corticosteroids, similar to other low-income and middle-income countries. To improve preterm survival and morbidity, there is an urgent need to increase the use of corticosteroids before preterm deliveries in Ghana and other low-income and middle-income countries.Funding: Not indicatedKeywords: Antenatal corticosteroids, prematurity, neonatal intensive care, audit, low-income countries

Unstable Equity: Combining Banking with Private Equity Investing

Bank-affiliated private equity groups account for 30% of all private equity investments. Their market share is highest during peaks of the private equity market, when the parent banks arrange more debt financing for in-house transactions yet have the lowest exposure to debt. Using financing terms and ex-post performance, we show that overall banks do not make superior equity investments to those of standalone private equity groups. Instead, they appear to expand their private equity engagement to take advantage of the credit market booms while capturing private benefits from cross-selling of other banking services

Analisis Kelayakan USAha Tambak Udang (Studi Kasus : Desa Sei Meran, Kec. Pangkalan Susu, Kab. Langkat )

Tujuan penelitian ini adalah untuk mengetahui sistem budidaya udang vannamei di daerah penelitian, untuk mengetahui apakah USAha udang vanname layak atau tidak layak dikembangkan di daerah penelitian.sistem budidaya udang vannamei dijelaskan secara deskriptif, sedangkan untuk menganalisis kelayakan USAha budidaya udang vannamei menggunakan perhitungan BEP,dan R/C Ratio. Hasil penelitian adalah sistem budidaya udang vannamei di daerah penelitian menggunakan sistem semi intensif dan USAha udang vannamei layak dikembangkan secara finansial.

Weather Information and Decision-Support Tool Needs Assessment

University of Maine researchers developed three commodity-specific grower focus groups (lowbush blueberry, apple, mixed vegetable) to discuss and survey 1) current access to weather information, and 2) interest in weather-based decision support tools. NOAA National Weather Service (30%) (n=47) was most commonly cited as a weather information source. Growers ranked greater forecast accuracy (31%) and localization (19%) (n=48) as highest priorities. Only 34% of growers reported current use of weather-based decision support tools, but 86% expressed interest in future use (n=134). The project team is using grower input to improve weather data access and decision-support tools for Maine farmers