Good news or bad news, which do you want first? The importance of the sequence and organization of Information for financial decision-making: a neuro-electrical imaging study

Investment decisions are largely based on the information investors received from the target firm. Thaler introduced the hedonic editing framework, in which suggests that integration/segregation of information influence individual's perceived value. Meanwhile, when evaluating the evidence and information in a sequence, order effect and biases have been found to have an impact in various areas. In this research, the influence of the Organization of Information (Integration vs. Segregation) and the Sequence of Information (Negative-Positive order vs. Positive-Negative order) on individual's investment decision-making both at the behavioral level (decision) and neurometrix level (measured by an individual's emotion and Approach Withdraw tendency) was assessed for the three groups of information: a piece of Big Positive Information and a piece of Small Negative Information, a piece of Big Negative Information and a piece of Small Positive Information, and a piece of Small Negative information. The behavioral results, which are an individual's final investment decision, were consistent for all three scenarios. In general, individuals will invest more/retire less when receiving two pieces of information in a Negative-Positive order. However, the neurometric results (Emotional Index, Approach Withdraw Index and results from LORETA) show differences among information groups. An effect of the Sequence of Information and the Organization of Information was found for the different scenarios. The results suggest that in the scenarios that involve large-scale information, the organization of information (Integration vs. Segregation) influences the emotion and Approach Withdraw tendency. The results of this investigation should provide insight for effective communication of information, especially when large-scale information is involved

The chemokine receptor CXCR5 is pivotal for ectopic mucosa-associated lymphoid tissue neogenesis in chronic Helicobacter pylori-induced inflammation

Ectopic lymphoid follicles are a key feature of chronic inflammatory autoimmune and infectious diseases, such as rheumatoid arthritis, Sjögren's syndrome, and Helicobacter pylori-induced gastritis. Homeostatic chemokines are considered to be involved in the formation of such tertiary lymphoid tissue. High expression of CXCL13 and its receptor, CXCR5, has been associated with the formation of ectopic lymphoid follicles in chronic infectious diseases. Here, we defined the role of CXCR5 in the development of mucosal tertiary lymphoid tissue and gastric inflammation in a mouse model of chronic H. pylori infection. CXCR5-deficient mice failed to develop organized gastric lymphoid follicles despite similar bacterial colonization density as infected wild-type mice. CXCR5 deficiency altered Th17 responses but not Th1-type cellular immune responses to H. pylori infection. Furthermore, CXCR5-deficient mice exhibited lower H. pylori-specific serum IgG and IgA levels and an overall decrease in chronic gastric immune responses. In conclusion, the development of mucosal tertiary ectopic follicles during chronic H. pylori infection is strongly dependent on the CXCL13/CXCR5 signaling axis, and lack of de novo lymphoid tissue formation attenuates chronic immune responses

Biofluid Biomarkers in Huntington's Disease

Huntington's disease (HD) is a chronic progressive neurodegenerative condition where new markers of disease progression are needed. So far no disease-modifying interventions have been found, and few interventions have been proven to alleviate symptoms. This may be partially explained by the lack of reliable indicators of disease severity, progression, and phenotype.Biofluid biomarkers may bring advantages in addition to clinical measures, such as reliability, reproducibility, price, accuracy, and direct quantification of pathobiological processes at the molecular level; and in addition to empowering clinical trials, they have the potential to generate useful hypotheses for new drug development.In this chapter we review biofluid biomarker reports in HD, emphasizing those we feel are likely to be closest to clinical applicability

A Neuroelectrical Brain Imaging Study on the Perception of Figurative Paintings against Only their Color or Shape Contents

In this study, the cortical activity correlated with the perception and appreciation of different set of pictures was estimated by using neuroelectric brain activity and graph theory methodologies in a group of artistic educated persons. The pictures shown to the subjects consisted of original pictures of Titian's and a contemporary artist's paintings (Orig dataset) plus two sets of additional pictures. These additional datasets were obtained from the previous paintings by removing all but the colors or the shapes employed (Color and Style dataset, respectively). Results suggest that the verbal appreciation of Orig dataset when compared to Color and Style ones was mainly correlated to the neuroelectric indexes estimated during the first 10 s of observation of the pictures. Always in the first 10 s of observation: (1) Orig dataset induced more emotion and is perceived with more appreciation than the other two Color and Style datasets; (2) Style dataset is perceived with more attentional effort than the other investigated datasets. During the whole period of observation of 30 s: (1) emotion induced by Color and Style datasets increased across the time while that induced of the Orig dataset remain stable; (2) Color and Style dataset were perceived with more attentional effort than the Orig dataset. During the entire experience, there is evidence of a cortical flow of activity from the parietal and central areas toward the prefrontal and frontal areas during the observation of the images of all the datasets. This is coherent from the notion that active perception of the images with sustained cognitive attention in parietal and central areas caused the generation of the judgment about their aesthetic appreciation in frontal areas

The added value of the electrical neuroimaging for the evaluation of marketing stimuli

There is a large interest in the marketing world to use the neuroimaging tools as a possible aid to evaluate the efficacy of a commercial advertisement. Such an area of study is called "neuromarketing". Here we illustrate some applications of electrical neuroimaging, a discipline using EEG and intensive signal processing techniques for the evaluation of such marketing stimuli. We will show which kind of information is possible to gather with these methodologies while persons are watching marketing relevant stimuli. Such information is related to the memorization and attention of commercial advertisements. We noted that temporal and frequency patterns of EEG signals are able to return descriptors of cognitive process in subjects that watched such commercial announcements. The described EEG methodologies could be then employed both to better design new products that are going to be promoted on the market as well as to analyse the global cognitive impact of commercial videos already broadcasted

Large-scale cortical networks estimated from scalp EEG signals during performance of goal-directed motor tasks.

The evaluation of the topological properties of brain networks is an emergent research topic, since the estimated cerebral connectivity patterns often have relatively large size and complex structure. Since a graph is a mathematical representation of a network, the use of a theoretical graph approach would describe concisely the topological features of the functional brain connectivity network estimated using neuroimaging techniques. In the present study, we analyze the changes in brain synchronization networks using high-resolution EEG signals obtained during performance of a complex goal-directed visuomotor task. Our results show that the cortical network is more stable when subjects reach the goal than when they fail by hitting an obstacle. These findings suggest the presence of a possible cerebral "marker" for motor actions that result in successful reaching of a target