Evaluasi Kualitas Website Simontasi Unesa Menggunakan Metode Webqual dan Importance Performance Analysis (IPA)

Abstrak -- Dalam konsteks pendidikan teknologi informasi memberikan pengaruh positif terhadap kinerja dunia pendidikan dalam upaya mewujudkan kegiatan belajar mengajar yang efektif. Situs SIMONTASI sebagai acuan mahasiswa dalam mendapatkan infomasi terkait skripsi maupun tugas akhir harus mampu memberikan informasi yang akurat dan up to date. Penilain terhadap kualitas website dapat dilihat dari harapan penggunanya, WebQual dan IPA digunakan sebagai metode evaluasi dan analisis situs SIMONTASI. Penelitian ini menggunakan WebQual sebagai dasar pembuatan kuesioner yang memiliki tiga dimensi yaitu Usability, Information Quality, dan Service Interaction. IPA digunakan sebagai alat analisa berupa tingkat  kesesuaian, kesenjangan   (GAP), dan kuadran. Hasil dari evaluasi bahwa kualitas dari website SIMONTASI tingkat kesesuaian 97,96 % yang menunjukkan responden merasa belum puas terhadap pelayananwebsite. Tingkat kesenjangan(GAP) bernilai -0,078 yang menunjukkan hasil dari kinerja website SIMONTASI belum dapat terpenuhi kepentingannya. Hasil analisis kuadran didapatkan 5 atribut berada di kuadran pertama, 5 atribut pada bagian kuadran kedua, 8 atribut pada bagian kuadran ketiga, 4 atribut pada bagian kuadran keempat.   Kata Kunci: WebQual, Importance- Performance Analysis, SIMONTAS

Pengukuran Penerimaan Teknologi dan Pengaruh Kualitas E-Learning terhadap Efektifitas Pembelajaran pada Perguruan Tinggi Menggunakan Metode TAM dan Webqual

Penelitian ini membahas tentang analisis pengukuran penerimaan teknologi e-learning terhadap efektifitas pembelajaran mahasiswa di Universitas Negeri Surabaya menggunakan metode TAM dan WebQual. Dalam konteks pendidikan teknologi informasi, e-learning memiliki peran penting sebagai media pembelajaran seperti kecepatan untuk mengakses bahan ajar perkuliahan, meningkatkan kinerja, produktifitas, dan efektifitas. Penelitian ini bertujuan mengetahui pengaruh kualitas e-learning terhadap efektifitas dan kemudahan pengguna serta mengetahui faktor penentu keberhasilan penerimaan teknologi e-learning yang paling banyak digunakan di Universitas Negeri Surabaya. Metode yang digunakan yaitu metode TAM sebagai dasar perancangan kuesioner yang terdiri dari 4 konstruk Perceived Usefulness (PU), Attitude Toward Using (ATU), Perceived Ease of Use (PEU), Behavioral Intention to Use (BIU) dan juga metode WebQual untuk mengukur pengaruh kualitas e-learning yang terdiri dari 3 dimensi yaitu Usability, Information Quality, dan Service Interaction. Hasil yang diperoleh dari penelitian ini menunjukan 6 hipotesis dari model TAM dan Webqual yang telah di uji yaitu terdapat 4 hipotesis yang berpengarug positif signifikan yaitu H1 , H2, H4, dan H6, sedangkan H3 sikap perilaku (ATU) berpengaruh negatif tidak signifikan terhadap niat perilaku (BIU), dan H5 kualitas informasi (WebIQ) berpengaruh positif tidak signifikan terhadap niat perilaku (BIU)

Reflections on Perceived Online Service Quality: Structure, Antecedents, Ontology, Theory and Measurement

Online services are becoming increasingly ubiquitous, and this growth has been accompanied by increased business interest in measuring and managing online service quality. This interest is also reflected in a large number of academic studies. Despite this, there is very little consensus about the dimensions and antecedents of perceived online service quality (POLSQ). We consider two possible reasons for this: first that the phenomenon of online service quality is changing as new technology affordances arise, so instability in the dimensionality would be a result of changes in the underlying phenomenon. Second, the theoretical approach and assumptions that studies of online service quality are usually founded on is flawed. My research questions are: 1) what is the structure of perceived online service quality? 2) What are the antecedents of perceived online service quality? 3) What is the ontology of perceived online service quality? 4) What are the most appropriate modelling and measurement methods for measuring online service quality quantitatively, and what insights can be gained from psychometrics?5) What insights does this offer IS researchers for the measurement of user attitudes and perceptions towards technologies? We find that leading models and instruments tend to be based on exploratory factor analysis and have not been informed by advances in measurement theory, particularly co-variance-based structural equation models, and a sub-set of those models known as multi-indicator structural models. We apply recent advances in measurement theory to a dataset. We apply and compare four different modelling methods, exploratory factor analysis, confirmatory factor analysis, formative models, and multi-indicator structural models, and discuss the theoretical foundations of each method. We conclude that POLSQ may not have a separate ontology as a multi-dimensional construct, but overall affect towards the service quality of a website is likely to be the result of the perceived usefulness, perceived ease of use, and perceived trust towards the service. This finding supports the explanatory power of information systems theories over marketing and consumer behaviour theories when studying this phenomenon. We find that user's perceptions of detailed affordances of the service, such as the relevance and timeliness of the information are antecedent to overall affect towards the service, rather than being additional dimensions of POLSQ. We find that widely used techniques such as exploratory factor analysis have serious drawbacks. We find that multi-indicator structural models provide an accurate and nuanced method for modelling the formation of attitudes and perceptions towards technology, which is also well-grounded in theory from social psychology. Finally, we suggest that the approach we take to measuring POLSQ is has potential value for other research which aims to measure customer attitudes and perceptions towards technologies

Reflections on Perceived Online Service Quality: Structure, Antecedents, Ontology, Theory and Measurement

Online services are becoming increasingly ubiquitous, and this growth has been accompanied by increased business interest in measuring and managing online service quality. This interest is also reflected in a large number of academic studies. Despite this, there is very little consensus about the dimensions and antecedents of perceived online service quality (POLSQ). We consider two possible reasons for this: first that the phenomenon of online service quality is changing as new technology affordances arise, so instability in the dimensionality would be a result of changes in the underlying phenomenon. Second, the theoretical approach and assumptions that studies of online service quality are usually founded on is flawed. My research questions are: 1) what is the structure of perceived online service quality? 2) What are the antecedents of perceived online service quality? 3) What is the ontology of perceived online service quality? 4) What are the most appropriate modelling and measurement methods for measuring online service quality quantitatively, and what insights can be gained from psychometrics?5) What insights does this offer IS researchers for the measurement of user attitudes and perceptions towards technologies? We find that leading models and instruments tend to be based on exploratory factor analysis and have not been informed by advances in measurement theory, particularly co-variance-based structural equation models, and a sub-set of those models known as multi-indicator structural models. We apply recent advances in measurement theory to a dataset. We apply and compare four different modelling methods, exploratory factor analysis, confirmatory factor analysis, formative models, and multi-indicator structural models, and discuss the theoretical foundations of each method. We conclude that POLSQ may not have a separate ontology as a multi-dimensional construct, but overall affect towards the service quality of a website is likely to be the result of the perceived usefulness, perceived ease of use, and perceived trust towards the service. This finding supports the explanatory power of information systems theories over marketing and consumer behaviour theories when studying this phenomenon. We find that user's perceptions of detailed affordances of the service, such as the relevance and timeliness of the information are antecedent to overall affect towards the service, rather than being additional dimensions of POLSQ. We find that widely used techniques such as exploratory factor analysis have serious drawbacks. We find that multi-indicator structural models provide an accurate and nuanced method for modelling the formation of attitudes and perceptions towards technology, which is also well-grounded in theory from social psychology. Finally, we suggest that the approach we take to measuring POLSQ is has potential value for other research which aims to measure customer attitudes and perceptions towards technologies

Factors Influencing Customer Satisfaction towards E-shopping in Malaysia

Online shopping or e-shopping has changed the world of business and quite a few people have decided to work with these features. What their primary concerns precisely and the responses from the globalisation are the competency of incorporation while doing their businesses. E-shopping has also increased substantially in Malaysia in recent years. The rapid increase in the e-commerce industry in Malaysia has created the demand to emphasize on how to increase customer satisfaction while operating in the e-retailing environment. It is very important that customers are satisfied with the website, or else, they would not return. Therefore, a crucial fact to look into is that companies must ensure that their customers are satisfied with their purchases that are really essential from the ecommerce’s point of view. With is in mind, this study aimed at investigating customer satisfaction towards e-shopping in Malaysia. A total of 400 questionnaires were distributed among students randomly selected from various public and private universities located within Klang valley area. Total 369 questionnaires were returned, out of which 341 questionnaires were found usable for further analysis. Finally, SEM was employed to test the hypotheses. This study found that customer satisfaction towards e-shopping in Malaysia is to a great extent influenced by ease of use, trust, design of the website, online security and e-service quality. Finally, recommendations and future study direction is provided. Keywords: E-shopping, Customer satisfaction, Trust, Online security, E-service quality, Malaysia

Malaysian bilateral trade relations and economic growth

This paper examines the structure and trends of Malaysian bilateral exports and imports and then investigates whether these bilateral exports and imports have caused Malaysian economic growth. Although the structure of Malaysia’s trade has changed quite significantly over the last three decades, the direction of Malaysia’s trade remains generally the same. Broadly, ASEAN, the EU, East Asia, the US and Japan continue to be the Malaysia’s major trading partners. The Granger causality tests have shown that it is the bilateral imports that have caused economic growth in Malaysia rather than the bilateral exports

Exchange rate misalignments in ASEAN-5 countries

The purpose of this paper is to estimate the exchange rate misalignments for Indonesia, Malaysia, Philippines, Singapore and Thailand before the currency crisis. By employing the sticky-price monetary exchange rate model in the environment of vector error-correction, the results indicate that the Indonesia rupiah, Malaysian ringgit, Philippines peso and Singapore dollar were overvalued before the currency crisis while Thai baht was undervalued on the eve of the crisis. However, they suffered modest misalignment. Therefore, little evidence of exchange misalignment is found to exist in 1997:2. In particular, Indonesia rupiah, Malaysia ringgit, Philippines peso and Singapore dollar were only overvalued about 1 to 4 percent against US dollar while the Thai baht was only 2 percent undervalued against US dollar