4,673 research outputs found

    Investigating E-commerce Adoption in Small and Medium-sized Tourism Enterprises: A Case of Travel Agents in Egypt

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    SMEs are often described as slow adopters of technology. However, adopting e-commerce is one of many strategies taken by travel agents to re-intermediate themselves in the global travel market against the threat of disintermediation. Exploratory studies have revealed that Egyptian travel agents are laggards when it comes to technology adoption, although they perceive e-commerce as a beneficial tool that can increase their chances of survival. As many as 59.2% of Egyptian travel agents were found not to have websites (Egyptian Travel Agents Association, 2008), this study investigates the factors affecting e-commerce adoption by travel agents. Past literature has shown that there are three main factors affecting the adoption of e-commerce by SMEs. Environmental pressures push SMEs to adopt in order to bolster their survival chances. The benefits of adoption are critical factors considered by managers when making the adoption decision. Finally, there are barriers to e-commerce adoption. By modifying the technology acceptance model, this research conceptualizes the causal relationships amongst these three types of factors. The benefits and barriers to e-commerce adoption are found to mediate the relationship between environmental pressures and e-commerce adoption. This study employs mixed methods starting with a quantitative survey and following it up with qualitative interviews. A questionnaire was used to collect data from 411 adopter and non-adopter e-commerce travel agents. Later, 22 interviews were conducted with the managers of travel agents. Structural equation modelling produced findings reveal that environmental pressures significantly affect the perceived benefits of and barriers to adoption, in addition to having an indirect effect on adoption behaviour. This study contributes to theory as it responds to the claim that the factors affecting e-commerce adoption have not been well documented in the travel sector (Hung et al., 2011, Thomas et al., 2011), especially in the context of developing countries (Thulani et al., 2010). The findings reveal that the modified technology acceptance model successfully interprets e-commerce adoption. The study compares other adoption models with the research model and provides statistical criteria for this comparison. Its contribution to practice is twofold, affecting the managers of travel agencies and policy makers. Recognizing the factors affecting adoption would enable managers to devise strategies and prepare better agendas for expanding their businesses, while at the same time identifying any defects and training needs that present barriers. Meanwhile, recognizing the barriers to adoption could encourage government bodies and policy makers to implement appropriate measures, such as introducing protective and financial legislation to encourage SMEs to adopt technology, or to formulate national policies and initiatives aimed specifically at supporting the adoption of e-commerce by SMEs.Egyptian Governmen

    Using competing models to evaluate the role of environmental pressures in ecommerce adoption by small and medium sized travel agents in a developing country

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    This study investigates the factors that influence e-commerce adoption in SME travel agents in a developing country. The research is based upon a questionnaire survey of travel agents in Egypt and employs advanced statistical techniques to test a conceptual framework that extends the technology acceptance model. Using competing models the study examines the relationship between e-commerce adoption, perceived benefits, perceived barriers and environmental pressures. The results indicate that environmental pressures significantly affect the perceived benefits and barriers of e-commerce adoption, in addition to having an indirect effect on adoption behaviour. Insights are provided into the nature of relationships between the key factors that determine e-commerce adoption and the extent to which they can be used to develop effective strategies for SME travel agent re-intermediation in the global travel market. Implications are identified for practice and government policy in relation to the use of e-commerce in SME travel businesses in developing countries

    ICTs, disruptive forces and the production paradox in tourism: Present and future issues in the Visitor Attraction sector

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    En el marco de colaboración entre la Glasgow Caledonian University (Escocia, Reino Unido) y la Universidad de Alicante (España) y con el objetivo de dar a conocer la producción investigadora de docentes e investigadores involucrados en el convenio de colaboración entre ambas universidades, publicamos este libro como medio de difusión científica para visibilizar, compendiar y compartir las investigaciones. El valor fundamental de la obra es el carácter internacional y multidisciplinar de las investigaciones en el área de ciencias sociales y económicas, enfocadas en temáticas tan diversas como el marketing, la economía, la comunicación o la moda, entre otras.As part of the cooperation between Glasgow Caledonian University (Scotland, United Kingdom) and the University of Alicante (Spain) and in order to publicize the research production of teachers and researchers involved in the collaboration agreement between the two universities, we publish this book as a means of scientific dissemination to visualize, summarize and share research. The fundamental value of the work is international and multidisciplinary research in the area of social and economic sciences, focused on topics as diverse as marketing, economics, communication and fashion, among others

    Travel Agencies: From online channel conflict to multi-channel harmony

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    The adoption of Internet as a distribution channel and a privileged e-commerce tool has pressed Travel Agencies (TAs) to a latent channel conflict. Our main interest is to understand how the traditional independent travel agencies in Portugal deal with the online channel. We suggest that TAs have to develop an innovative business model based on the online and offline complementary channels, in order to achieve a multi-channel harmony

    A Pandemic Perspective on the Sharing Economy Paradoxes

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    Although the sharing economy was expected to bring sustainable transformations towards social welfare, economic growth and environmental preservation, it has not always lived up to the expectations. After the COVID-19 pandemic, benefits may become more elusive, considering the disruption that the pandemic has caused. This paper provides insight into the social, economic, environmental and regulatory paradoxes of the sharing economy before the pandemic. It also explores the roots of contradictory insights by analysing the role of normative, economic and digital regulatory mechanisms governing relations within platforms. The paper also discusses the effect of COVID-19 on platform regulatory mechanisms and their potential impact on the social, economic and environmental dimensions of sustainability

    Progress in information technology and tourism management: 20 years on and 10 years after the Internet—The state of eTourism research

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    This paper reviews the published articles on eTourism in the past 20 years. Using a wide variety of sources, mainly in the tourism literature, this paper comprehensively reviews and analyzes prior studies in the context of Internet applications to Tourism. The paper also projects future developments in eTourism and demonstrates critical changes that will influence the tourism industry structure. A major contribution of this paper is its overview of the research and development efforts that have been endeavoured in the field, and the challenges that tourism researchers are, and will be, facing

    Swimming Against the Tide

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    An Analysis of Private Sector Development Issues in Small Economies This book examines the underlying factors that determine the environment for investment and growth in small economies, focussing on those in the Pacific.The private sector can flourish and create employment opportunities only if the environment in which it operates is conducive to business. Governments can often create an environment that increases the costs of doing business, reduces profits, and discourages dynamism and entrepreneurship. These issues include • fostering financial sector development for credit to be more readily available for business; • clarifying land rights and modifying them with respect to cultural preservation and the development of land markets; • reducing the role of the state in the economies of the region; • revamping the regulatory regimes for the business environment to be less constrained and monopolies more prudently regulated; • focusing on the assistance of small-scale rural enterprises. With concerted efforts, governments can ensure the resolution of these critical issues. However, doing so requires considerable time and great effort. Nevertheless, now is a perfect time to start the process. Strategies for change should focus on what causes the low rates of return on capital as well as the constraints to business startup and development.private sector development; institutional economics
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