Opinion mining and sentiment analysis in marketing communications: a science mapping analysis in Web of Science (1998–2018)

Opinion mining and sentiment analysis has become ubiquitous in our society, with applications in online searching, computer vision, image understanding, artificial intelligence and marketing communications (MarCom). Within this context, opinion mining and sentiment analysis in marketing communications (OMSAMC) has a strong role in the development of the field by allowing us to understand whether people are satisfied or dissatisfied with our service or product in order to subsequently analyze the strengths and weaknesses of those consumer experiences. To the best of our knowledge, there is no science mapping analysis covering the research about opinion mining and sentiment analysis in the MarCom ecosystem. In this study, we perform a science mapping analysis on the OMSAMC research, in order to provide an overview of the scientific work during the last two decades in this interdisciplinary area and to show trends that could be the basis for future developments in the field. This study was carried out using VOSviewer, CitNetExplorer and InCites based on results from Web of Science (WoS). The results of this analysis show the evolution of the field, by highlighting the most notable authors, institutions, keywords, publications, countries, categories and journals.The research was funded by Programa Operativo FEDER Andalucía 2014‐2020, grant number “La reputación de las organizaciones en una sociedad digital. Elaboración de una Plataforma Inteligente para la Localización, Identificación y Clasificación de Influenciadores en los Medios Sociales Digitales (UMA18‐ FEDERJA‐148)” and The APC was funded by the same research gran

Editorial for the First Workshop on Mining Scientific Papers: Computational Linguistics and Bibliometrics

The workshop "Mining Scientific Papers: Computational Linguistics and Bibliometrics" (CLBib 2015), co-located with the 15th International Society of Scientometrics and Informetrics Conference (ISSI 2015), brought together researchers in Bibliometrics and Computational Linguistics in order to study the ways Bibliometrics can benefit from large-scale text analytics and sense mining of scientific papers, thus exploring the interdisciplinarity of Bibliometrics and Natural Language Processing (NLP). The goals of the workshop were to answer questions like: How can we enhance author network analysis and Bibliometrics using data obtained by text analytics? What insights can NLP provide on the structure of scientific writing, on citation networks, and on in-text citation analysis? This workshop is the first step to foster the reflection on the interdisciplinarity and the benefits that the two disciplines Bibliometrics and Natural Language Processing can drive from it.Comment: 4 pages, Workshop on Mining Scientific Papers: Computational Linguistics and Bibliometrics at ISSI 201

Template Mining for Information Extraction from Digital Documents

published or submitted for publicatio

Natural language processing

Beginning with the basic issues of NLP, this chapter aims to chart the major research activities in this area since the last ARIST Chapter in 1996 (Haas, 1996), including: (i) natural language text processing systems - text summarization, information extraction, information retrieval, etc., including domain-specific applications; (ii) natural language interfaces; (iii) NLP in the context of www and digital libraries ; and (iv) evaluation of NLP systems