Dynamic Pricing Strategy, Impacts of Fair Pricing Perception on Consumer Reaction [védés előtt]

This research examines the relationship between dynamic pricing, fair pricing perception, and willingness to buy. The theoretical contribution of this research is to provide a conceptual framework and empirical evidence for understanding the complex relationships between constructs. The study also examines the moderating effect of price position, internal reference price, price sensitivity, industrial norm, brand image on the relationship between dynamic pricing and fair pricing perception. In frame of the research, 387 undergraduate students have been surveyed about their airline ticket buying behaviour. Dynamic pricing strategies and price positions were applied as stimuli in a quasi-experimental setting. Results show that the effect of dynamic pricing strategies has a significant effect on perceived fair pricing and, through this, on the willingness to buy. It was investigated that price position moderates the association between dynamic pricing strategy with decreasing trend and fair pricing perception. In the case of a relative higher market price, this effect is stronger. The brand image is also a key concept in marketing. It has an influence on consumers attitude towards the brand and therefore effects the information the consumers select and let it or, on the other hand, filter out during the process of perception. The current study supported that the negative effects of dynamic pricing are weaker when the brand image is positive in the mind of consumers. Norms could heavily effect consumer behavior and its influence has been revealed in several studies. However, studies investigating the moderation role of industry norm in dynamic pricing context are rare. As this moderation effect was examined between the subdimensions of dynamic pricing and fair pricing perception, the outcome of the research is also novel to the literature. Limited research has been conducted on consumer perceptions of price fairness in the context of dynamic pricing. Examining the relationship between perceived price fairness and consumer purchasing propensity in the context of dynamic pricing is the purpose of the present study. The results of the study build upon prior research while also presenting contradictory findings. The findings cast light on the formation of price fairness perceptions in dynamic pricing and the influence of these perceptions on consumer purchase intent. This study contributes in two ways to the literature on price fairness. First, it combines two significant antecedents - price volatility and price change trends - with an outcome dimension, namely purchasing propensity, into a single conceptual model. Second, the research identifies potential moderator variables, including price position, consumer price sensitivity, industry norm, and brand image

The impact of operant resources on consumer value co-recovery in-role behavior and co-created value

La service-dominant logic (S-D logic) est une approche qui montre l'importance de créer le marketing avec les consommateurs (orienté-processus) et non vers les consommateurs (orienté-output). En outre, la S-D logic souligne l'importance des ressources opérantes (immatérielles, par exemple les compétences) plutôt que les ressources opérandes (matérielles). La contribution la plus importante de la S-D logic est que le consommateur n’y est pas considéré comme un acteur passif mais comme un partenaire actif toujours cocréateur de valeur. La compréhension de ce qui mène à la co-création de valeur et son importance est rarement étudiée. De plus, bien que la S-D logic ait des implications majeures pour toutes les autres activités de marketing, il n’existe que peu de recherches abordant le processus de rétablissement de service après un incident. Plus spécifiquement, les études précédentes ont peu abordé des points tels que ce qui contribue à la co-création de la valeur, le rôle des ressources opérantes, le moment de co-création de la valeur et la motivation des consommateurs à contribuer au processus de rétablissement du service. Cette recherche se propose de répondre à ces questions en étudiant le mécanisme psychologique sous-jacent à la façon dont les ressources opérantes sont utilisées pour le processus de rétablissement de service et sur leurs conditions de co-affectation pour générer une valeur co-créée. Cette thèse soutient que la capacité des consommateurs à intégrer leurs ressources pour co-créer le rétablissement de service les motive à exprimer une volonté plus forte de co-création et les amène à profiter de valeurs hédoniques et utilitaires. Pour tester cette hypothèse, cette thèse étudie lΥimpact de la capacité des consommateurs pour la cocréation de rétablissement de service sur leur participation à ce rétablissement en tenant compte des motivations extrinsèque et intrinsèque en tant que médiateurs. De plus, elle explore le rôle de plusieurs variables modératrices (clarté du rôle, blâme interne, confiance dans la capacité de résolution du fournisseur de services et émotions négatives) pour acquérir une meilleure compréhension de la co-création de rétablissement de service. Les résultats révèlent que seulement la motivation extrinsèque médiatise partiellement la relation entre la capacité des consommateurs pour la co-création et la participation des consommateurs au rétablissement du service. En outre, les résultats démontrent que la participation des consommateurs au rétablissement de service augmente sa valeur utilitaire mais diminue sa valeur hédonique.Service-dominant logic is a mindset in marketing literature which embraces a process orientation rather than an output orientation. Moreover, S-D logic emphasizes the role of operant resources (e.g skills) rather than operand (tangible) resources, which importance is high as there are the source of competitive advantage. The most important contribution of this emerging school of thought is that customers shift from being passive to active, who always co-create value with firms and other stakeholders. Understanding therefore what leads to value co-creation is a major issue and also neglected. Furthermore, although this shift has important implications for all service activities, very little research has focused on service recovery context. What is more it is not yet known what contributes to value co-creation and what is the role of operant resources in a service recovery context, while prior studies have no examined under which circumstances value is co-created and what motivates customers to contribute their resources in the service recovery process. With the goal of addressing these issues, this study focuses on the underlying mechanism of how operant resources are utilized during service recovery and, in turn, under which conditions co-allocation of these resources generates co-created value. It argues that the consumers’ ability to integrate their resources to co-recover from a service failure motivates them to express higher value co-recovery in-role behavior and hence enjoy higher hedonic and utilitarian values. To test this claim, this dissertation investigates the impact of consumers’ ability to co-recover on value co-recovery in-role behavior by taking into account extrinsic and intrinsic motivation as mediators. It also explores the role of several moderating variables (role clarity, internal blame, trust in service provider’s resolution ability, and negative emotions) to gain a deeper understanding of the co-recovery process. The results reveal that only extrinsic motivation partially mediates the relationship between ability to co-recover and value co-recovery in-role behavior. Furthermore, outcomes demonstrate that value co-recovery in-role behavior increases utilitarian value but decreases hedonic value

A social marketing perspective on value co-creation, engagement and motivation in gamified systems: exploring a gamified social networking service for physical activity

In social marketing’s efforts to address health-related societal issues such as the insufficiency of physical activity and the rise of obesity, the field has recently embraced the idea of gamification. Drawing from extant literature on social marketing and gamification, this study focuses on value co-creation, motivation and perceived value, and explores an existing gamified system for physical activity from the customers’ point of view. The purpose is to learn as much as possible from that system and translate it into meaningful insights which can be used by social marketers in designing and successfully implementing interventions that incorporate gamification. Netnographic methods are being deployed (Kozinets 2015), which involve a fourteen-month long participation in the platform, with the output of a netnographic diary, data from private online discussion groups, and semi-structured interviews. The gamified system is considered as a service, and studied according to the Service-Dominant Logic (Vargo & Lusch 2008). A map of the field is drawn, which is based on the interactions between providers and customers (Grönroos & Voima 2013), and the notion of ‘value-in-engagement’ is introduced and explained. Subsequently, a thematic analysis is conducted where positive and negative value creation processes are identified, and subdivided into value (co-)creation, (co-)protection/ (co-)recovery, (co-)inhibition, and (co-)destruction (Echeverri & Skålén 2011; Grönroos & Voima 2013). The analysis continues with an investigation of the motivational processes behind value creation, by exploring the main constructs of the Self-Determination Theory (Deci & Ryan 1985a; 1985b). Finally, four processes of developing value perceptions are identified and explained, while dimensions of perceived value in social marketing literature (Zainuddin et al. 2017) are being applied and extended. Implications for research and practice are drawn which highlight the role of the intervention provider as a value facilitator and of the customer as a value co-creator, while taking into consideration the importance of motivational energy and direction, psychological needs satisfaction and cognitive processes of developing value perceptions. Recommendations for future research are provided

Customer Service Strategies to Minimize Negative Customer Incidents in the Airline Industry

There has been a continuous increase in customer complaints against airlines in the United States. The airlines’ customer service complaints were up 90% in April 2017 compared to April 2016. Airline customer service managers who do not address customer complaints may experience reduced customer satisfaction, customer retention, and profitability. Grounded in the service quality model, the purpose of this qualitative multiple case study was to explore customer service strategies airline customer service managers use to mitigate negative customer incidents. Participants were three airline customer service managers from two airlines who developed strategies to minimize negative customer incidents. Data were collected from semistructured interviews, company documents, and social media platforms. Yin’s five-step data analysis approach was used to analyze the data. Five themes emerged: recruit competent employees, enhance training, strengthen communication, elicit customer feedback, and improve service policies and standards. A key recommendation is for customer service managers to develop and implement robust training to empower frontline personnel with education and skills to improve service quality and mitigate customer complaints. The implications for positive social change include potentially mitigating unpleasant customer experiences, cultivating trust and loyalty between the airlines and the travel community, and increasing customer satisfaction

Customer Participation in Digital Transformation, Value Co-Creation and Firm Performance: An Empirical Study in China Information Communication & Technology Industry

The role of customer participation is an important area in service marketing research. Increasingly more enterprises encourage customers to participate in the service production and delivery processes, stimulate customers to share innovative ideas, and promote a greater role for customers through participation. Although some research has acknowledged the importance of customer participation in creating knowledge and value for enterprises, it has ignored the uncertainty and the complexity that customer participation may bring. Most scholars study customer participation only in a broad sense without examining how to effectively manage customer participation. To address this existing research deficiency, this study uses service-oriented logic, digital transformation theory, value co-creation theory, and corporate performance theory to examine how enterprises can promote customer participation in the process of digital transformation, co-create corporate value with customers, improve and influence the company's digital transformation maturity, and thus promote the company's performance growth (including environmental, economic, and relationship performance). Specifically, this study makes the following major contributions: 1. Based on the behaviour of customers participating in digital transformation, customer participation is divided into four dimensions (information and knowledge exchange, business collaboration, co-leading, and cost-effectiveness) to understand the process of value co-creation, and to some extent, resolve the inconsistent views of customer participation in existing research. Most extant studies explore customer participation as a whole; such integrated research results in the loss of customer participation’s rich connotation and leads to differing opinions about the impact of customer participation. 2. Based on the theory of digital transformation and the theory of digital maturity model, this study primarily examines how to effectively guide and manage customers from the perspective of an operational management model and strategy. The existing research on value co-creation largely focuses on how external environmental factors influence value co-creation among enterprises. These factors are difficult for enterprises to control and control. 3. This study focuses on the co-creation results of traditional enterprise customers and Internet enterprise customers in the process of digital transformation, analyses and compares the different concerns of traditional enterprise customers and Internet enterprise customers on the value co-creation process, and provides effective and positive aid for future strategic planning regarding these two types of customers. The information communication technology industry in China is taken as this study’s research object; five representative enterprises are selected. First, 10 traditional enterprise customers, Internet enterprise customers, and industry experts are interviewed in-depth, and the questionnaire is collected. Second, 506 matching questionnaires for traditional enterprise customers and Internet enterprise customers were collected. Using structural equation modelling, this study examines the relationship between digital transformation and corporate value co-creation, as well as the intermediate role of digital maturity on digital transformation and corporate value co-creation. The empirical results support most of the assumptions, as follows: 1. Customer participation in digital transformation has a significantly positive impact on value co-creation (economic, innovation, and relationship value). 2. Value co-creation (economic, innovation, and relationship value) has a significantly positive impact on firm performance. 3. Digital transformation maturity has a significant moderating effect on the influence of value co-creation on firm performance. 4. Value co-creation has a mediating effect on the relationship between customer participation in digital transformation and firm performance

An empirical evaluation of m-health service users’ behaviours: A case of Bangladesh

A thesis submitted in partial fulfilment of the requirements of the University of Wolverhampton for the degree of Doctor of Philosophy.Mobile health (m-health) services are revolutionising healthcare in the developing world by improving accessibility, affordability, and availability. Although these services are revolutionising healthcare in various ways, there are growing concerns regarding users' service quality perceptions and overall influence on satisfaction and usage behaviours. In developing countries, access to healthcare and low healthcare costs are insufficient if users lack confidence in healthcare service quality. Bangladesh's Directorate General of Health Services (DGHS) provides the only government-sponsored m-health service available to the entire population. DGHS's m-health service, available since 2009, is yet to be evaluated in terms of users' perceptions of the quality of service and its impact on satisfaction and usage. Hence, this study developed a conceptual model for evaluating the associations between overall DGHS m-health service quality, satisfaction, and usage behaviours. This study operationalised overall m-health service quality as a higher-order construct with three dimensions- platform quality, information quality, and outcome quality, and nine corresponding subdimensions-privacy, systems availability, systems reliability, systems efficiency, responsiveness, empathy, assurance, emotional benefit, and functional benefit. Moreover, researchers in various service domains, including- healthcare, marketing, environmental protection, and information systems, evaluated and confirmed the influence of social and personal norms on satisfaction and behavioural outcomes like- intention to use. Despite this, no research has been conducted to determine whether these normative components affect m-health users' service satisfaction and usage behaviours. As a result, this study included social and personal norms along with overall service quality into the conceptual model to assess the influence of these variables on users' satisfaction and m-health service usage behaviours. Data was collected from two districts in Bangladesh- Dhaka and Rajshahi, utilising the online survey approach. A total of 417 usable questionnaires were analysed using partial least squares structural equation modelling to investigate the relationships between the constructs in Warp PLS. The study confirms that all three dimensions of service quality and their corresponding subdimensions influence users' overall perceptions of DGHS m-health service quality. Moreover, overall DGHS m-health service quality has a significant direct association with satisfaction and an indirect association with usage behaviours through satisfaction. While social norms do not influence satisfaction and usage behaviours within the DGHS m-health context, personal norms directly influence users' satisfaction and indirectly influence usage behaviours through satisfaction. Theoretically, the study contributes by framing the influence of users' overall m-health service quality perceptions, social and personal norms on their actual usage behaviours rather than the intention to use. It also extends the existing knowledge by assessing and comparing m-health users' continuous and discontinuous behaviours. Methodologically this study confirms the usefulness of partial least squares structural equational modelling to analyse a complex model including a higher order construct (i.e., overall perceived service quality). Practically, the study demonstrates the importance of users' satisfaction in addition to service quality, as service quality only affects usage behaviours through satisfaction in the current study context. Additionally, knowing that personal norms significantly influence service satisfaction motivates providers of m-health services to strive to enhance users' personal norms toward m-health service to enhance service satisfaction and usage. Overall, the study will help enhance patient outcomes and m-health service usage

Strategies Restaurant Managers Use to Improve Brand Equity

Failure to establish brand equity can adversely impact the sustainability of a business organization. Upscale full-service restaurant managers who fail to establish brand equity risk intricate assets to enhance shareholder value. Grounded in the brand equity theory, the purpose of this qualitative multiple case study was to explore customer retention strategies upscale full-service restaurant managers use to improve brand equity. The participants included 3 senior-level managers in 3 upscale full-service restaurants in the southeastern United States who successfully developed customer retention strategies to improve brand equity. Data were collected using (a) semistructured interviews with member checking follow-up interviews, (b) direct observations, (c) reflective journal notes, and (d) company documents. Data analysis through methodological triangulation and thematic analysis revealed 4 themes related to increasing customer retention to improve brand equity: (a) brand differentiation through competitive advantage, (b) premium products and quality experiences, (c) employee engagement, and (d) word of mouth and online platforms. Managers of upscale full-service restaurants could increase customer retention and improve brand equity by implementing strategies related to exceptional cuisine, superior service, personalization, and employee engagement. The implications for positive social change include the potential to support the welfare of the local citizens and owners of upscale full-service restaurants across the southeastern United States by providing strategies necessary to increase customer retention, improve job sustainability, and encourage job creation

Investigating the factors affecting customers’ trust and acceptance of online banking: The case of Saudi Arabia

This thesis was submitted for the award of Doctor of Philosophy and was awarded by Brunel University LondonThe need for online banking technology in the banking industry is important to allow financial institutions to serve their customers worldwide, without having the need to be present in person or face-to-face to benefit from the service. Despite the investment in informational technology and information system infrastructure by Saudi Arabian financial institutions, the Saudi banks have lagged their Western counterparts when it comes to provision of online banking services. Given a relatively recent adoption of online banking in Saudi Arabia, consumer trust in online banking is a critical challenge facing bank managers, warranting further research. The aim of this research is to develop a framework to improve consumer trust toward online banking services and its affect consumer intentions to use the online banking service and e-WOM. The literature included the assessment of relevant theories including social cognitive theory, technology acceptance model and commitment trust theory. These theories formed the basis of formulation of research framework, including development of 12 research hypotheses. Perceived usefulness, perceived ease of use, relationship termination cost, shared value, communication, privacy and demographic factors all have an important role in influencing the extent of trust and the subsequent intention of customers to engage in and use online banking services provided by the financial institutions. When it comes to the literature gap, there remains a relative lack of existence of research on the subject of consumer trust in online banking within Saudi Arabia (Zhou, 2012; Alanezi and Brooks, 2014; AL-Malkawi et al., 2016), which presents a gap in the literature warranting further research. Moreover, most of the prior research on the subject of consumer trust in online banking has concentrated on the information cues such as reputation and information quality (Montazemi and Qahri-Saremi, 2015). This is alongside relatively little attention given to other factors such as perceived usefulness, ease of use, shared value, and privacy/security, which are crucial factors in online banking services (Fatima, 2011; Aloul., 2012; Montazemi and Qahri-Saremi, 2015). Regarding methodology, the positivist research philosophy, deductive approach, survey questionnaire and quantitative data collection and analysis techniques were undertaken. A key rationale for selection of such a methodology is the review of relevant literature, which led to development of research hypotheses that are tested through the survey technique, which is consistent with positivist and deductive research approach. The survey questionnaire request was sent online to 800 research participants (users of online services in Saudi Arabia). Out of these 800, 585 responded (indicating a response rate of an impressive 73%). The response rate was improved through giving regular reminders to the research participants who had not responded to the survey earlier. The findings of this research support the argument that trust in e-bank website play an important role in maintaining long term relationship with customers. Therefore, online banks who deal with their customers in a confidential, transparent and honest manner and ultimately protect the consumers‘ interests are likely to contribute to greater adoption of online banking by customers in Saudi Arabia. Furthermore, it is also concluded that perceived ease of use, trust in online banking website, trust in technology, relationship termination cost, privacy/security, shared value, and communication have positive and significant effect on customer trust in e-bank website, intention to use online banking, and e-WOM

Sustainable Value Co-Creation in Welfare Service Ecosystems : Transforming temporary collaboration projects into permanent resource integration

The aim of this paper is to discuss the unexploited forces of user-orientation and shared responsibility to promote sustainable value co-creation during service innovation projects in welfare service ecosystems. The framework is based on the theoretical field of public service logic (PSL) and our thesis is that service innovation seriously requires a user-oriented approach, and that such an approach enables resource integration based on the service-user’s needs and lifeworld. In our findings, we identify prerequisites and opportunities of collaborative service innovation projects in order to transform these projects into sustainable resource integration once they have ended

Human Practice. Digital Ecologies. Our Future. : 14. Internationale Tagung Wirtschaftsinformatik (WI 2019) : Tagungsband

Erschienen bei: universi - Universitätsverlag Siegen. - ISBN: 978-3-96182-063-4Aus dem Inhalt: Track 1: Produktion & Cyber-Physische Systeme Requirements and a Meta Model for Exchanging Additive Manufacturing Capacities Service Systems, Smart Service Systems and Cyber- Physical Systems—What’s the difference? Towards a Unified Terminology Developing an Industrial IoT Platform – Trade-off between Horizontal and Vertical Approaches Machine Learning und Complex Event Processing: Effiziente Echtzeitauswertung am Beispiel Smart Factory Sensor retrofit for a coffee machine as condition monitoring and predictive maintenance use case Stakeholder-Analyse zum Einsatz IIoT-basierter Frischeinformationen in der Lebensmittelindustrie Towards a Framework for Predictive Maintenance Strategies in Mechanical Engineering - A Method-Oriented Literature Analysis Development of a matching platform for the requirement-oriented selection of cyber physical systems for SMEs Track 2: Logistic Analytics An Empirical Study of Customers’ Behavioral Intention to Use Ridepooling Services – An Extension of the Technology Acceptance Model Modeling Delay Propagation and Transmission in Railway Networks What is the impact of company specific adjustments on the acceptance and diffusion of logistic standards? Robust Route Planning in Intermodal Urban Traffic Track 3: Unternehmensmodellierung & Informationssystemgestaltung (Enterprise Modelling & Information Systems Design) Work System Modeling Method with Different Levels of Specificity and Rigor for Different Stakeholder Purposes Resolving Inconsistencies in Declarative Process Models based on Culpability Measurement Strategic Analysis in the Realm of Enterprise Modeling – On the Example of Blockchain-Based Initiatives for the Electricity Sector Zwischenbetriebliche Integration in der Möbelbranche: Konfigurationen und Einflussfaktoren Novices’ Quality Perceptions and the Acceptance of Process Modeling Grammars Entwicklung einer Definition für Social Business Objects (SBO) zur Modellierung von Unternehmensinformationen Designing a Reference Model for Digital Product Configurators Terminology for Evolving Design Artifacts Business Role-Object Specification: A Language for Behavior-aware Structural Modeling of Business Objects Generating Smart Glasses-based Information Systems with BPMN4SGA: A BPMN Extension for Smart Glasses Applications Using Blockchain in Peer-to-Peer Carsharing to Build Trust in the Sharing Economy Testing in Big Data: An Architecture Pattern for a Development Environment for Innovative, Integrated and Robust Applications Track 4: Lern- und Wissensmanagement (e-Learning and Knowledge Management) eGovernment Competences revisited – A Literature Review on necessary Competences in a Digitalized Public Sector Say Hello to Your New Automated Tutor – A Structured Literature Review on Pedagogical Conversational Agents Teaching the Digital Transformation of Business Processes: Design of a Simulation Game for Information Systems Education Conceptualizing Immersion for Individual Learning in Virtual Reality Designing a Flipped Classroom Course – a Process Model The Influence of Risk-Taking on Knowledge Exchange and Combination Gamified Feedback durch Avatare im Mobile Learning Alexa, Can You Help Me Solve That Problem? - Understanding the Value of Smart Personal Assistants as Tutors for Complex Problem Tasks Track 5: Data Science & Business Analytics Matching with Bundle Preferences: Tradeoff between Fairness and Truthfulness Applied image recognition: guidelines for using deep learning models in practice Yield Prognosis for the Agrarian Management of Vineyards using Deep Learning for Object Counting Reading Between the Lines of Qualitative Data – How to Detect Hidden Structure Based on Codes Online Auctions with Dual-Threshold Algorithms: An Experimental Study and Practical Evaluation Design Features of Non-Financial Reward Programs for Online Reviews: Evaluation based on Google Maps Data Topic Embeddings – A New Approach to Classify Very Short Documents Based on Predefined Topics Leveraging Unstructured Image Data for Product Quality Improvement Decision Support for Real Estate Investors: Improving Real Estate Valuation with 3D City Models and Points of Interest Knowledge Discovery from CVs: A Topic Modeling Procedure Online Product Descriptions – Boost for your Sales? Entscheidungsunterstützung durch historienbasierte Dienstreihenfolgeplanung mit Pattern A Semi-Automated Approach for Generating Online Review Templates Machine Learning goes Measure Management: Leveraging Anomaly Detection and Parts Search to Improve Product-Cost Optimization Bedeutung von Predictive Analytics für den theoretischen Erkenntnisgewinn in der IS-Forschung Track 6: Digitale Transformation und Dienstleistungen Heuristic Theorizing in Software Development: Deriving Design Principles for Smart Glasses-based Systems Mirroring E-service for Brick and Mortar Retail: An Assessment and Survey Taxonomy of Digital Platforms: A Platform Architecture Perspective Value of Star Players in the Digital Age Local Shopping Platforms – Harnessing Locational Advantages for the Digital Transformation of Local Retail Outlets: A Content Analysis A Socio-Technical Approach to Manage Analytics-as-a-Service – Results of an Action Design Research Project Characterizing Approaches to Digital Transformation: Development of a Taxonomy of Digital Units Expectations vs. Reality – Benefits of Smart Services in the Field of Tension between Industry and Science Innovation Networks and Digital Innovation: How Organizations Use Innovation Networks in a Digitized Environment Characterising Social Reading Platforms— A Taxonomy-Based Approach to Structure the Field Less Complex than Expected – What Really Drives IT Consulting Value Modularity Canvas – A Framework for Visualizing Potentials of Service Modularity Towards a Conceptualization of Capabilities for Innovating Business Models in the Industrial Internet of Things A Taxonomy of Barriers to Digital Transformation Ambidexterity in Service Innovation Research: A Systematic Literature Review Design and success factors of an online solution for cross-pillar pension information Track 7: IT-Management und -Strategie A Frugal Support Structure for New Software Implementations in SMEs How to Structure a Company-wide Adoption of Big Data Analytics The Changing Roles of Innovation Actors and Organizational Antecedents in the Digital Age Bewertung des Kundennutzens von Chatbots für den Einsatz im Servicedesk Understanding the Benefits of Agile Software Development in Regulated Environments Are Employees Following the Rules? On the Effectiveness of IT Consumerization Policies Agile and Attached: The Impact of Agile Practices on Agile Team Members’ Affective Organisational Commitment The Complexity Trap – Limits of IT Flexibility for Supporting Organizational Agility in Decentralized Organizations Platform Openness: A Systematic Literature Review and Avenues for Future Research Competence, Fashion and the Case of Blockchain The Digital Platform Otto.de: A Case Study of Growth, Complexity, and Generativity Track 8: eHealth & alternde Gesellschaft Security and Privacy of Personal Health Records in Cloud Computing Environments – An Experimental Exploration of the Impact of Storage Solutions and Data Breaches Patientenintegration durch Pfadsysteme Digitalisierung in der Stressprävention – eine qualitative Interviewstudie zu Nutzenpotenzialen User Dynamics in Mental Health Forums – A Sentiment Analysis Perspective Intent and the Use of Wearables in the Workplace – A Model Development Understanding Patient Pathways in the Context of Integrated Health Care Services - Implications from a Scoping Review Understanding the Habitual Use of Wearable Activity Trackers On the Fit in Fitness Apps: Studying the Interaction of Motivational Affordances and Users’ Goal Orientations in Affecting the Benefits Gained Gamification in Health Behavior Change Support Systems - A Synthesis of Unintended Side Effects Investigating the Influence of Information Incongruity on Trust-Relations within Trilateral Healthcare Settings Track 9: Krisen- und Kontinuitätsmanagement Potentiale von IKT beim Ausfall kritischer Infrastrukturen: Erwartungen, Informationsgewinnung und Mediennutzung der Zivilbevölkerung in Deutschland Fake News Perception in Germany: A Representative Study of People’s Attitudes and Approaches to Counteract Disinformation Analyzing the Potential of Graphical Building Information for Fire Emergency Responses: Findings from a Controlled Experiment Track 10: Human-Computer Interaction Towards a Taxonomy of Platforms for Conversational Agent Design Measuring Service Encounter Satisfaction with Customer Service Chatbots using Sentiment Analysis Self-Tracking and Gamification: Analyzing the Interplay of Motivations, Usage and Motivation Fulfillment Erfolgsfaktoren von Augmented-Reality-Applikationen: Analyse von Nutzerrezensionen mit dem Review-Mining-Verfahren Designing Dynamic Decision Support for Electronic Requirements Negotiations Who is Stressed by Using ICTs? A Qualitative Comparison Analysis with the Big Five Personality Traits to Understand Technostress Walking the Middle Path: How Medium Trade-Off Exposure Leads to Higher Consumer Satisfaction in Recommender Agents Theory-Based Affordances of Utilitarian, Hedonic and Dual-Purposed Technologies: A Literature Review Eliciting Customer Preferences for Shopping Companion Apps: A Service Quality Approach The Role of Early User Participation in Discovering Software – A Case Study from the Context of Smart Glasses The Fluidity of the Self-Concept as a Framework to Explain the Motivation to Play Video Games Heart over Heels? An Empirical Analysis of the Relationship between Emotions and Review Helpfulness for Experience and Credence Goods Track 11: Information Security and Information Privacy Unfolding Concerns about Augmented Reality Technologies: A Qualitative Analysis of User Perceptions To (Psychologically) Own Data is to Protect Data: How Psychological Ownership Determines Protective Behavior in a Work and Private Context Understanding Data Protection Regulations from a Data Management Perspective: A Capability-Based Approach to EU-GDPR On the Difficulties of Incentivizing Online Privacy through Transparency: A Qualitative Survey of the German Health Insurance Market What is Your Selfie Worth? A Field Study on Individuals’ Valuation of Personal Data Justification of Mass Surveillance: A Quantitative Study An Exploratory Study of Risk Perception for Data Disclosure to a Network of Firms Track 12: Umweltinformatik und nachhaltiges Wirtschaften Kommunikationsfäden im Nadelöhr – Fachliche Prozessmodellierung der Nachhaltigkeitskommunikation am Kapitalmarkt Potentiale und Herausforderungen der Materialflusskostenrechnung Computing Incentives for User-Based Relocation in Carsharing Sustainability’s Coming Home: Preliminary Design Principles for the Sustainable Smart District Substitution of hazardous chemical substances using Deep Learning and t-SNE A Hierarchy of DSMLs in Support of Product Life-Cycle Assessment A Survey of Smart Energy Services for Private Households Door-to-Door Mobility Integrators as Keystone Organizations of Smart Ecosystems: Resources and Value Co-Creation – A Literature Review Ein Entscheidungsunterstützungssystem zur ökonomischen Bewertung von Mieterstrom auf Basis der Clusteranalyse Discovering Blockchain for Sustainable Product-Service Systems to enhance the Circular Economy Digitale Rückverfolgbarkeit von Lebensmitteln: Eine verbraucherinformatische Studie Umweltbewusstsein durch audiovisuelles Content Marketing? Eine experimentelle Untersuchung zur Konsumentenbewertung nachhaltiger Smartphones Towards Predictive Energy Management in Information Systems: A Research Proposal A Web Browser-Based Application for Processing and Analyzing Material Flow Models using the MFCA Methodology Track 13: Digital Work - Social, mobile, smart On Conversational Agents in Information Systems Research: Analyzing the Past to Guide Future Work The Potential of Augmented Reality for Improving Occupational First Aid Prevent a Vicious Circle! The Role of Organizational IT-Capability in Attracting IT-affine Applicants Good, Bad, or Both? Conceptualization and Measurement of Ambivalent User Attitudes Towards AI A Case Study on Cross-Hierarchical Communication in Digital Work Environments ‘Show Me Your People Skills’ - Employing CEO Branding for Corporate Reputation Management in Social Media A Multiorganisational Study of the Drivers and Barriers of Enterprise Collaboration Systems-Enabled Change The More the Merrier? The Effect of Size of Core Team Subgroups on Success of Open Source Projects The Impact of Anthropomorphic and Functional Chatbot Design Features in Enterprise Collaboration Systems on User Acceptance Digital Feedback for Digital Work? Affordances and Constraints of a Feedback App at InsurCorp The Effect of Marker-less Augmented Reality on Task and Learning Performance Antecedents for Cyberloafing – A Literature Review Internal Crowd Work as a Source of Empowerment - An Empirical Analysis of the Perception of Employees in a Crowdtesting Project Track 14: Geschäftsmodelle und digitales Unternehmertum Dividing the ICO Jungle: Extracting and Evaluating Design Archetypes Capturing Value from Data: Exploring Factors Influencing Revenue Model Design for Data-Driven Services Understanding the Role of Data for Innovating Business Models: A System Dynamics Perspective Business Model Innovation and Stakeholder: Exploring Mechanisms and Outcomes of Value Creation and Destruction Business Models for Internet of Things Platforms: Empirical Development of a Taxonomy and Archetypes Revitalizing established Industrial Companies: State of the Art and Success Principles of Digital Corporate Incubators When 1+1 is Greater than 2: Concurrence of Additional Digital and Established Business Models within Companies Special Track 1: Student Track Investigating Personalized Price Discrimination of Textile-, Electronics- and General Stores in German Online Retail From Facets to a Universal Definition – An Analysis of IoT Usage in Retail Is the Technostress Creators Inventory Still an Up-To-Date Measurement Instrument? Results of a Large-Scale Interview Study Application of Media Synchronicity Theory to Creative Tasks in Virtual Teams Using the Example of Design Thinking TrustyTweet: An Indicator-based Browser-Plugin to Assist Users in Dealing with Fake News on Twitter Application of Process Mining Techniques to Support Maintenance-Related Objectives How Voice Can Change Customer Satisfaction: A Comparative Analysis between E-Commerce and Voice Commerce Business Process Compliance and Blockchain: How Does the Ethereum Blockchain Address Challenges of Business Process Compliance? Improving Business Model Configuration through a Question-based Approach The Influence of Situational Factors and Gamification on Intrinsic Motivation and Learning Evaluation von ITSM-Tools für Integration und Management von Cloud-Diensten am Beispiel von ServiceNow How Software Promotes the Integration of Sustainability in Business Process Management Criteria Catalog for Industrial IoT Platforms from the Perspective of the Machine Tool Industry Special Track 3: Demos & Prototyping Privacy-friendly User Location Tracking with Smart Devices: The BeaT Prototype Application-oriented robotics in nursing homes Augmented Reality for Set-up Processe Mixed Reality for supporting Remote-Meetings Gamification zur Motivationssteigerung von Werkern bei der Betriebsdatenerfassung Automatically Extracting and Analyzing Customer Needs from Twitter: A “Needmining” Prototype GaNEsHA: Opportunities for Sustainable Transportation in Smart Cities TUCANA: A platform for using local processing power of edge devices for building data-driven services Demonstrator zur Beschreibung und Visualisierung einer kritischen Infrastruktur Entwicklung einer alltagsnahen persuasiven App zur Bewegungsmotivation für ältere Nutzerinnen und Nutzer A browser-based modeling tool for studying the learning of conceptual modeling based on a multi-modal data collection approach Exergames & Dementia: An interactive System for People with Dementia and their Care-Network Workshops Workshop Ethics and Morality in Business Informatics (Workshop Ethik und Moral in der Wirtschaftsinformatik – EMoWI’19) Model-Based Compliance in Information Systems - Foundations, Case Description and Data Set of the MobIS-Challenge for Students and Doctoral Candidates Report of the Workshop on Concepts and Methods of Identifying Digital Potentials in Information Management Control of Systemic Risks in Global Networks - A Grand Challenge to Information Systems Research Die Mitarbeiter von morgen - Kompetenzen künftiger Mitarbeiter im Bereich Business Analytics Digitaler Konsum: Herausforderungen und Chancen der Verbraucherinformati