Tracking the History and Evolution of Entities: Entity-centric Temporal Analysis of Large Social Media Archives

How did the popularity of the Greek Prime Minister evolve in 2015? How did the predominant sentiment about him vary during that period? Were there any controversial sub-periods? What other entities were related to him during these periods? To answer these questions, one needs to analyze archived documents and data about the query entities, such as old news articles or social media archives. In particular, user-generated content posted in social networks, like Twitter and Facebook, can be seen as a comprehensive documentation of our society, and thus meaningful analysis methods over such archived data are of immense value for sociologists, historians and other interested parties who want to study the history and evolution of entities and events. To this end, in this paper we propose an entity-centric approach to analyze social media archives and we define measures that allow studying how entities were reflected in social media in different time periods and under different aspects, like popularity, attitude, controversiality, and connectedness with other entities. A case study using a large Twitter archive of four years illustrates the insights that can be gained by such an entity-centric and multi-aspect analysis.Comment: This is a preprint of an article accepted for publication in the International Journal on Digital Libraries (2018

Quantifying the Effect of Sentiment on Information Diffusion in Social Media

Social media have become the main vehicle of information production and consumption online. Millions of users every day log on their Facebook or Twitter accounts to get updates and news, read about their topics of interest, and become exposed to new opportunities and interactions. Although recent studies suggest that the contents users produce will affect the emotions of their readers, we still lack a rigorous understanding of the role and effects of contents sentiment on the dynamics of information diffusion. This work aims at quantifying the effect of sentiment on information diffusion, to understand: (i) whether positive conversations spread faster and/or broader than negative ones (or vice-versa); (ii) what kind of emotions are more typical of popular conversations on social media; and, (iii) what type of sentiment is expressed in conversations characterized by different temporal dynamics. Our findings show that, at the level of contents, negative messages spread faster than positive ones, but positive ones reach larger audiences, suggesting that people are more inclined to share and favorite positive contents, the so-called positive bias. As for the entire conversations, we highlight how different temporal dynamics exhibit different sentiment patterns: for example, positive sentiment builds up for highly-anticipated events, while unexpected events are mainly characterized by negative sentiment. Our contribution is a milestone to understand how the emotions expressed in short texts affect their spreading in online social ecosystems, and may help to craft effective policies and strategies for content generation and diffusion.Comment: 10 pages, 5 figure