GOJEK DAN STUDI FENOMENOLOGI SPONSORSHIP DI LIGA INDONESIA

Recently, the promotion using sponsorship is becoming continuous in Indonesian football. This is evident from the number of sponsors who entered the league and club sponsor. The promotion using sponsorship should be evaluated whether it has a significant impact on brand awareness of sponsors and then followed by increase the purchasing intention of sponsor’s products. The purpose of this study is to analyze the impact of sponsorship activities by Gojek on brand awareness of sponsor by PSIS supporters and how it affects purchasing intention of go-ride by supporters. The method used is qualitative method with phenomenology study approach, where the data collection is done by interview, observation, and documentation. This method is chosen to make the research in-depth and get accurate results. The sampling technique in this research using purposive and snowballing sampling techniques. The results of this study showed that sponsorship by Gojek has a positive effect on brand awareness of sponsors. In addition, a high awareness of sponsorship brands increases the purchasing intention toward go-ride by supporters

Adventure Expedition Communication, Sponsors, and the Internet

The Internet and the developing capability of mobile computing have changed the way expeditioners on adventure expeditions communicate with supporters, including sponsors. In the past the traditional media has often played an important role in funding, publicising and often legitimising adventure expeditions, leading to more sponsors being attracted. However with the advent of the Internet, the development of expedition websites and the ability to communicate with them from remote locations, the publicity component of the traditional media may no longer be so important. Nevertheless it seems likely that many expeditioners will continue to seek sponsors for funding. In this qualitative study the researcher explores how expedition websites are reducing expeditioners’ need for publicity in the traditional print media through the consideration of the online communications of three recent expeditions. The paper concludes that expedition websites themselves have the potential to give considerable exposure to sponsors and gives guidance to potential expedition sponsors on what to look for in an expedition proposal if a significant audience is to be attracted and retained

Concluding Remarks

Today\u27s symposium has demonstrated once again, the deep interest and optimism Montanans have for restoring the resource potential of the Clark Fork River. The registered attendance list numbers more than 150, including many from our neighboring States of Idaho and Washington. On behalf of the planning committee and sponsors of the symposium. I want to thank the attendees, participants and supporters for making this meeting a success

School of Culinary Arts & Food Technology - Winter Newsletter 2018

The School of Culinary Arts and Food Technology, Winter Newsletter captured the many events, research, awards, significant contributions and special civic and community activities which the students and staff members of the school have successfully completed up to the Winter period of 2018. The successful completion of these activities would not be possible without the active and on-going support of the \u27INSPIRED\u27 friends of Culinary Arts (school sponsors) and our school\u27s industry association supporters

2019 School of Culinary Arts & Food Technology - Summer Newsletter

The School of Culinary Arts and Food Technology, TU Dublin, Summer Newsletter captured the many events, research, awards, significant contributions and special civic and community activities which the students and staff members of the school have successfully completed up to the Summer period of 2019. The successful completion of these activities would not be possible without the active and on-going support of the \u27INSPIRED\u27 friends of Culinary Arts (school sponsors) and our school\u27s industry association supporters

A Lesson Plan for Partnerships: Insights from Leading STEM Nonprofits

In 2013, the U.S. Chamber of Commerce Foundation conducted research to better understand partnerships between corporations and nonprofits. The research, which was conducted through its Corporate Citizenship Center (CCC), looked at a specific set of nonprofit organizations. Each organization works to improve education in Science, Technology, Engineering, and Mathematics (STEM), and all received grants from the Department of Education's Investing in Innovation Fund.The goal of the research was to discover two things: (1) how leading nonprofits effectively partner with corporations, and (2) how nonprofits measure their success and share it with corporate donors. While STEM nonprofits were chosen for this study, the findings in this paper may apply to other types of nonprofit relationships

Political football

Much has been written in recent years about governance in the areas of political science, public policy, local government and international relations. However, little research effort has been devoted to examining the term in relation to the organisation, administration and management of sports bodies. This paper is concerned with the way sport is governed, and in particular evaluating the utility of the concept of governance in understanding aspects of the management and policy process in English professional football. The research finds that governance broadens our conceptual repertoire, introduces greater sensitivity and subtlety into policy analysis, and highlights problems of coordination across sports' governing bodies, interest groups and policy actors

A Racial Impact Analysis of HB 462

The adoption of House Bill 462 into law brings forth questions about the probable impact on the physical, mental, emotional and financial well-being of the women in Virginia. In particular, analysis of its effect on the minority and underserved female population is required. Understanding the origin of this new legislation and the thinking behind its proposal and subsequent adoption dictates an endeavor into the backgrounds and intended goals of its sponsors and supporters. Proponents of HB 462 were unresponsive to requests for an interview to expound on their perspective about the importance of the legislation. This precipitated the use of media clips from televised political discussions and newspaper articles to acquire direct quotes in an effort to gain insight into their position. Legislation of morality emerged as the key them from the research materials assembled. This belief is shared by many who oppose the law. The Supreme Court put forth the following as the reasoning behind its decision, in Planned Parenthood v. Casey: “Some of us as individuals find abortion offensive to our most basic principles of morality, but that cannot control our decision. Our obligation is to define the liberty of all, not to mandate our own moral code...at the heart of liberty is the right to define one\u27s own concept of existence, of meaning, of the universe, and of the mystery of human life.” Opponents of HB 462 regard the law as contrary to the decision. If, in fact, this legislation is not intended to impose the morality of its sponsors on all Virginians, as the research suggests, it is probable that it will have a disparate impact on the minority and underserved segment of the population

The ADA's Journey Through Congress

First published in Wake Forest Law Review