A Social Framework for Set Recommendation in Group Recommender Systems

This research article presents a study about the background in Group Recommender Systems and how social factors are directly related to these applications. Some important group recommender systems in academia are described to exemplify their contribution in different domains. Besides, a framework that is intended to improve group recommender systems is proposed. The main idea of the framework is to enhance social cognition to help the group members agree and make a decision. Its structure includes a process where an influential group is detected among the target groups of people to recommend to. Social influence detection uses the knowledge behind online social connections and interactions. Trying to understand human behavior and ties among groups in a social network and how to use this to improve group recommender systems is considered the main challenge for future research. Combining this with the kind of item recommendation which involves a temporal sequence of ordered elements will present a novel and original path in Group Recommender Systems design. &nbsp

Fuzzy Group Decision Making for Influence-Aware Recommendations

The file attached to this record is the author's final peer reviewed version. The Publisher's final version can be found by following the DOI link.Group Recommender Systems are special kinds of Recommender Systems aimed at suggesting items to groups rather than individuals taking into account, at the same time, the preferences of all (or the majority of) members. Most existing models build recommendations for a group by aggregating the preferences for their members without taking into account social aspects like user personality and interpersonal trust, which are capable of affecting the item selection process during interactions. To consider such important factors, we propose in this paper a novel approach to group recommendations based on fuzzy influence-aware models for Group Decision Making. The proposed model calculates the influence strength between group members from the available information on their interpersonal trust and personality traits (possibly estimated from social networks). The estimated influence network is then used to complete and evolve the preferences of group members, initially calculated with standard recommendation algorithms, toward a shared set of group recommendations, simulating in this way the effects of influence on opinion change during social interactions. The proposed model has been experimented and compared with related works

The influence of national culture on the attitude towards mobile recommender systems

This is the post-print version of the final paper published in Technological Forecasting and Social Change. The published article is available from the link below. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. Copyright @ 2013 Elsevier B.V.This study aimed to identify factors that influence user attitudes towards mobile recommender systems and to examine how these factors interact with cultural values to affect attitudes towards this technology. Based on the theory of reasoned action, belief factors for mobile recommender systems are identified in three dimensions: functional, contextual, and social. Hypotheses explaining different impacts of cultural values on the factors affecting attitudes were also proposed. The research model was tested based on data collected in China, South Korea, and the United Kingdom. Findings indicate that functional and social factors have significant impacts on user attitudes towards mobile recommender systems. The relationships between belief factors and attitudes are moderated by two cultural values: collectivism and uncertainty avoidance. The theoretical and practical implications of applying theory of reasoned action and innovation diffusion theory to explain the adoption of new technologies in societies with different cultures are also discussed.National Research Foundation of Korea Grant funded by the Korean governmen

Personality in Computational Advertising: A Benchmark

In the last decade, new ways of shopping online have increased the possibility of buying products and services more easily and faster than ever. In this new context, personality is a key determinant in the decision making of the consumer when shopping. A person’s buying choices are influenced by psychological factors like impulsiveness; indeed some consumers may be more susceptible to making impulse purchases than others. Since affective metadata are more closely related to the user’s experience than generic parameters, accurate predictions reveal important aspects of user’s attitudes, social life, including attitude of others and social identity. This work proposes a highly innovative research that uses a personality perspective to determine the unique associations among the consumer’s buying tendency and advert recommendations. In fact, the lack of a publicly available benchmark for computational advertising do not allow both the exploration of this intriguing research direction and the evaluation of recent algorithms. We present the ADS Dataset, a publicly available benchmark consisting of 300 real advertisements (i.e., Rich Media Ads, Image Ads, Text Ads) rated by 120 unacquainted individuals, enriched with Big-Five users’ personality factors and 1,200 personal users’ pictures

Discovering the Impact of Knowledge in Recommender Systems: A Comparative Study

Recommender systems engage user profiles and appropriate filtering techniques to assist users in finding more relevant information over the large volume of information. User profiles play an important role in the success of recommendation process since they model and represent the actual user needs. However, a comprehensive literature review of recommender systems has demonstrated no concrete study on the role and impact of knowledge in user profiling and filtering approache. In this paper, we review the most prominent recommender systems in the literature and examine the impression of knowledge extracted from different sources. We then come up with this finding that semantic information from the user context has substantial impact on the performance of knowledge based recommender systems. Finally, some new clues for improvement the knowledge-based profiles have been proposed.Comment: 14 pages, 3 tables; International Journal of Computer Science & Engineering Survey (IJCSES) Vol.2, No.3, August 201

Goal-based structuring in a recommender systems

Recommender systems help people to find information that is interesting to them. However, current recommendation techniques only address the user's short-term and long-term interests, not their immediate interests. This paper describes a method to structure information (with or without using recommendations) taking into account the users' immediate interests: a goal-based structuring method. Goal-based structuring is based on the fact that people experience certain gratifications from using information, which should match with their goals. An experiment using an electronic TV guide shows that structuring information using a goal-based structure makes it easier for users to find interesting information, especially if the goals are used explicitly; this is independent of whether recommendations are used or not. It also shows that goal-based structuring has more influence on how easy it is for users to find interesting information than recommendations

A Recipe Based On-line Food Store

In this paper we present a recommender system design for recipe based on-line food shopping. Our system differs in two major ways from existing system. First we use an editor that labels clusters of users, such as meat lovers and vegetarians; based on what recipes they have chosen. Secondly, these clusters are available to users, so they can not only choose recipes based on their own user group but also navigate among other user groups