A Study of the Effect of Privacy Assurance Mechanisms on Self-disclosure in Social Networking Sites from the View of Protection Motivation Theory

Along with recent advancement of web technologies, social networking sites (SNSs) affect people’s life styles by enabling them to perform different activities which are not easy to do before. Predominant uses of SNSs allow users to quickly access and easily share personal information. In turn, users’ information privacy issues become important challenge. Drawing upon Protection Motivation Theory, this research investigates the effect of privacy assurance mechanisms (i.e., privacy assurance statements and privacy customization) on privacy concern and disclosure behavior. The results show that privacy assurance statements significantly influence SNS users’ privacy concern by affecting users’ assessment of threat susceptibility and effectiveness of assurance mechanisms; privacy customization features significantly influence users’ self-efficacy and perceived effectiveness of assurance mechanisms; SNS users’ privacy concern results form a risk calculus process in which users assess the threat and available coping mechanisms; and the effect of privacy concern on self-disclosure mediates by users’ protection motivation

Couldn't or Wouldn't? the Influence of Privacy Concerns and Self-Efficacy in Privacy Management on Privacy Protection

Sampling 515 college students, this study investigates how privacy protection, including profile visibility, self-disclosure, and friending, are influenced by privacy concerns and efficacy regarding one's own ability to manage privacy settings, a factor that researchers have yet to give a great deal of attention to in the context of social networking sites (SNSs). The results of this study indicate an inconsistency in adopting strategies to protect privacy, a disconnect from limiting profile visibility and friending to self-disclosure. More specifically, privacy concerns lead SNS users to limit their profile visibility and discourage them from expanding their network. However, they do not constrain self-disclosure. Similarly, while self-efficacy in privacy management encourages SNS users to limit their profile visibility, it facilitates self-disclosure. This suggests that if users are limiting their profile visibility and constraining their friending behaviors, it does not necessarily mean they will reduce self-disclosure on SNSs because these behaviors are predicted by different factors. In addition, the study finds an interaction effect between privacy concerns and self-efficacy in privacy management on friending. It points to the potential problem of increased risk-taking behaviors resulting from high self-efficacy in privacy management and low privacy concerns.Radio-Television-Fil

Development and Maintenance of Self-Disclosure on Facebook: The Role of Personality Traits

This study explored the relationships between Facebook self-disclosure and personality traits in a sample of Italian users. The aim was to analyze the predictive role of Big Five personality traits on different parameters of breadth and depth of selfdisclosed behaviors online. Facebook users, aged between 18 and 64 years of age (Mage = 25.3 years, SD = 6.8; N = 958), of which 51% were female, voluntarily completed an online survey assessing personality traits and Facebook self-disclosure. Results at a series of hierarchical regression analyses significantly corroborated the hypotheses that high extroverted and openness people tend to disclose on Facebook a significant amount of personal information, whereas high consciousness and agreeableness users are less inclined to do it. Furthermore, more extroverts and agreeableness people develop less intimacy on Facebook, differently from those with high levels of openness. Results also corroborated the hypothesis of a full mediation of time usage in the relationship between personality factors such as extroversion and conscientiousness with breadth of Facebook self-disclosure. Overall, according to the findings of the current study, personality traits and Facebook self-disclosure become central both as predictive variables for depicting the different profiles of potential addicted and as variables to help educators, teachers, and clinicians to develop training or therapeutic programs aimed at preventing the risk of Internet addiction. Limitations of the study are discussed, and directions for future research are suggested

The lesbian, gay, bisexual and transgender community online: discussions of bullying and self-disclosure in YouTube videos

Computer-mediated communication has become a popular platform for identity construction and experimentation as well as social interaction for those who identify as lesbian, gay, bisexual or transgender (LGBT). The creation of user-generated videos has allowed content creators to share experiences on LGBT topics. With bullying becoming more common amongst LGBT youth, it is important to obtain a greater understanding of this phenomenon. In our study, we report on the analysis of 151 YouTube videos which were identified as having LGBT- and bullying-related content. The analysis reveals how content creators openly disclose personal information about themselves and their experiences in a non-anonymous rhetoric with an unknown public. These disclosures could indicate a desire to seek friendship, support and provide empathy

Literature Overview - Privacy in Online Social Networks

In recent years, Online Social Networks (OSNs) have become an important\ud part of daily life for many. Users build explicit networks to represent their\ud social relationships, either existing or new. Users also often upload and share a plethora of information related to their personal lives. The potential privacy risks of such behavior are often underestimated or ignored. For example, users often disclose personal information to a larger audience than intended. Users may even post information about others without their consent. A lack of experience and awareness in users, as well as proper tools and design of the OSNs, perpetuate the situation. This paper aims to provide insight into such privacy issues and looks at OSNs, their associated privacy risks, and existing research into solutions. The final goal is to help identify the research directions for the Kindred Spirits project

Facebook’s Ugly Sisters: Anonymity and Abuse on Formspring and Ask.fm

New question and answer websites Ask.fm and Formspring have brought highly specific and personal abuse to a new level amongst young people by providing easy anonymity to users within a circle of offline friendship groups culled from Facebook. Relatively unknown due to their unattractiveness to adults, these sites are growing rapidly and have already been associated with at least eight suicides amongst teenagers. Media educators at school level encouraging self-awareness of social media use need to be aware of this new trend. At higher levels, these sites provide a fascinating current case-study of online disinhibition, and fit into ethical and legal debates on the responsibilities of platform providers, and of individuals as media producers. This paper is based on an anonymous online survey of 302 13- to 16-year-olds at a British state girls’ school. Results showed abuse levels were significantly higher than on Facebook or Twitter. The girls felt using the Q&A sites with their real names felt more real than when asking questions anonymously, but receiving anonymous abuse felt significantly more real than either. Opinions as to the acceptability of “sending hate” were mixed, with some users feeling victims had no right to complain if they had entered the forum. Copyright Auteur Publishing Ltd

Trends in Unwanted Online Experiences and Sexting : Final Report

This bulletin summarizes findings from the Third Youth Internet Safety Survey (YISS‐3). Topics include youth reports of unwanted sexual solicitations, online harassment, unwanted exposure to sexual material, and “sexting.

How motivations of SNSs use and offline social trust affect college students' self-disclosure on SNSs: An investigation in China

Social Networking Sites (SNSs) have been proliferating and growing in popularity worldwide throughout the past few years, which have received significant interest from researchers. Previous literatures on Internet suggest that offline social trust influences online perceptions and behaviors, and there is linkage between trust and self-disclosure in face-to-face context. Adopting the Uses and Gratifications perspective as the theoretical foundation, this exploratory study aimed to address the roles that motivations of SNSs use and offline social trust play in predicting levels of self-disclosure on SNSs. Taking 640 snowballing sampling on Renren.com, the study found that there was an instrumental orientation of SNSs use among China's college students. Social interaction, self-image building and information seeking were three major motivations when college students use SNSs. As expected, the results also indicated that motivations of SNS use and offline social trust play a more important role in predicting self-disclosure on SNSs than demographics. This exploratory study gives an empirical insight in the influence of motivations of SNSs use and offline social trust on self-disclosure online. --Social Networking Sites,Motivations,Self-disclosure,Offline Social Trust