Measuring Responses to Commercials: A Projective-Elicitation Approach

Photoelicitation and projective assessment are research methods derived from visual sociology and psychoanalysis respectively. This study combined the methods by having respondents view a commercial, and then showing them one of two versions of a projective drawing showing a lone or a male-accompanied woman sitting on a couch. Respondents were told that the woman in the drawing had just seen the commercial and were asked about what the woman was thinking. The results show that a paper-and-pencil attitude measure correlated moderately with the visually-primed responses, but the visually-primed responses included psychoanalytically-predicted reactions such as denial and displacement and were dependent upon the social situation depicted in the drawing

Organizational change and development : annotated and supplemental bibliography / 191

Includes bibliographical references (p. 48-80)

Culture in international business research: a bibliometric study in four top IB journals

Purpose – The purpose of this paper is to conduct a study on the articles published in the four top international business (IB) journals to examine how four cultural models and concepts – Hofstede’s (1980), Hall’s (1976), Trompenaars’s (1993) and Project GLOBE’s (House et al., 2004) – have been used in the extant published IB research. National cultures and cultural differences provide a crucial component of the context of IB research. Design/methodology – This is a bibliometric study on the articles published in four IB journals over the period from 1976 to 2010, examining a sample of 517 articles using citations and co-citation matrices. Findings – Examining this sample revealed interesting patterns of the connections across the studies. Hofstede’s (1980) and House et al.’s (2004) research on the cultural dimensions are the most cited and hold ties to a large variety of IB research. These findings point to a number of research avenues to deepen the understanding on how firms may handle different national cultures in the geographies they operate. Research limitations – Two main limitations are faced, one associated to the bibliometric method, citations and co-citations analyses and other to the delimitation of our sample to only four IB journals, albeit top-ranked. Originality/value – The paper focuses on the main cultural models used in IB research permitting to better understand how culture has been used in IB research, over an extended period.info:eu-repo/semantics/publishedVersio

Motivation: A selected bibliography

A bibliography is presented of books, periodicals, and documents concerning managerial motivation

Computational Sociolinguistics: A Survey

Language is a social phenomenon and variation is inherent to its social nature. Recently, there has been a surge of interest within the computational linguistics (CL) community in the social dimension of language. In this article we present a survey of the emerging field of "Computational Sociolinguistics" that reflects this increased interest. We aim to provide a comprehensive overview of CL research on sociolinguistic themes, featuring topics such as the relation between language and social identity, language use in social interaction and multilingual communication. Moreover, we demonstrate the potential for synergy between the research communities involved, by showing how the large-scale data-driven methods that are widely used in CL can complement existing sociolinguistic studies, and how sociolinguistics can inform and challenge the methods and assumptions employed in CL studies. We hope to convey the possible benefits of a closer collaboration between the two communities and conclude with a discussion of open challenges.Comment: To appear in Computational Linguistics. Accepted for publication: 18th February, 201

Some considerations on coastal processes relevant to sea level rise

The effects of potential sea level rise on the shoreline and shore environment have been briefly examined by considering the interactions between sea level rise and relevant coastal processes. These interactions have been reviewed beginning with a discussion of the need to reanalyze previous estimates of eustatic sea level rise and compaction effects in water level measurement. This is followed by considerations on sea level effects on coastal and estuarine tidal ranges, storm surge and water level response, and interaction with natural and constructed shoreline features. The desirability to reevaluate the well known Bruun Rule for estimating shoreline recession has been noted. The mechanics of ground and surface water intrusion with reference to sea level rise are then reviewed. This is followed by sedimentary processes in the estuaries including wetland response. Finally comments are included on some probable effects of sea level rise on coastal ecosystems. These interactions are complex and lead to shoreline evolution (under a sea level rise) which is highly site-specific. Models which determine shoreline change on the basis of inundation of terrestrial topography without considering relevant coastal processes are likely to lead to erroneous shoreline scenarios, particularly where the shoreline is composed of erodible sedimentary material. With some exceptions, present day knowledge of shoreline response to hydrodynamic forcing is inadequate for long-term quantitative predictions. A series of interrelated basic and applied research issues must be addressed in the coming decades to determine shoreline response to sea level change with an acceptable degree of confidence. (PDF contains 189 pages.

The Emerging Scholarly Brain

It is now a commonplace observation that human society is becoming a coherent super-organism, and that the information infrastructure forms its emerging brain. Perhaps, as the underlying technologies are likely to become billions of times more powerful than those we have today, we could say that we are now building the lizard brain for the future organism.Comment: to appear in Future Professional Communication in Astronomy-II (FPCA-II) editors A. Heck and A. Accomazz