Social media analytics: a survey of techniques, tools and platforms

This paper is written for (social science) researchers seeking to analyze the wealth of social media now available. It presents a comprehensive review of software tools for social networking media, wikis, really simple syndication feeds, blogs, newsgroups, chat and news feeds. For completeness, it also includes introductions to social media scraping, storage, data cleaning and sentiment analysis. Although principally a review, the paper also provides a methodology and a critique of social media tools. Analyzing social media, in particular Twitter feeds for sentiment analysis, has become a major research and business activity due to the availability of web-based application programming interfaces (APIs) provided by Twitter, Facebook and News services. This has led to an ‘explosion’ of data services, software tools for scraping and analysis and social media analytics platforms. It is also a research area undergoing rapid change and evolution due to commercial pressures and the potential for using social media data for computational (social science) research. Using a simple taxonomy, this paper provides a review of leading software tools and how to use them to scrape, cleanse and analyze the spectrum of social media. In addition, it discussed the requirement of an experimental computational environment for social media research and presents as an illustration the system architecture of a social media (analytics) platform built by University College London. The principal contribution of this paper is to provide an overview (including code fragments) for scientists seeking to utilize social media scraping and analytics either in their research or business. The data retrieval techniques that are presented in this paper are valid at the time of writing this paper (June 2014), but they are subject to change since social media data scraping APIs are rapidly changing

Detecting and Monitoring Hate Speech in Twitter

Social Media are sensors in the real world that can be used to measure the pulse of societies. However, the massive and unfiltered feed of messages posted in social media is a phenomenon that nowadays raises social alarms, especially when these messages contain hate speech targeted to a specific individual or group. In this context, governments and non-governmental organizations (NGOs) are concerned about the possible negative impact that these messages can have on individuals or on the society. In this paper, we present HaterNet, an intelligent system currently being used by the Spanish National Office Against Hate Crimes of the Spanish State Secretariat for Security that identifies and monitors the evolution of hate speech in Twitter. The contributions of this research are many-fold: (1) It introduces the first intelligent system that monitors and visualizes, using social network analysis techniques, hate speech in Social Media. (2) It introduces a novel public dataset on hate speech in Spanish consisting of 6000 expert-labeled tweets. (3) It compares several classification approaches based on different document representation strategies and text classification models. (4) The best approach consists of a combination of a LTSM+MLP neural network that takes as input the tweet’s word, emoji, and expression tokens’ embeddings enriched by the tf-idf, and obtains an area under the curve (AUC) of 0.828 on our dataset, outperforming previous methods presented in the literatureThe work by Quijano-Sanchez was supported by the Spanish Ministry of Science and Innovation grant FJCI-2016-28855. The research of Liberatore was supported by the Government of Spain, grant MTM2015-65803-R, and by the European Union’s Horizon 2020 Research and Innovation Programme, under the Marie Sklodowska-Curie grant agreement No. 691161 (GEOSAFE). All the financial support is gratefully acknowledge

Exploratory Analysis of Highly Heterogeneous Document Collections

We present an effective multifaceted system for exploratory analysis of highly heterogeneous document collections. Our system is based on intelligently tagging individual documents in a purely automated fashion and exploiting these tags in a powerful faceted browsing framework. Tagging strategies employed include both unsupervised and supervised approaches based on machine learning and natural language processing. As one of our key tagging strategies, we introduce the KERA algorithm (Keyword Extraction for Reports and Articles). KERA extracts topic-representative terms from individual documents in a purely unsupervised fashion and is revealed to be significantly more effective than state-of-the-art methods. Finally, we evaluate our system in its ability to help users locate documents pertaining to military critical technologies buried deep in a large heterogeneous sea of information.Comment: 9 pages; KDD 2013: 19th ACM SIGKDD Conference on Knowledge Discovery and Data Minin