Enriching ontological user profiles with tagging history for multi-domain recommendations

Many advanced recommendation frameworks employ ontologies of various complexities to model individuals and items, providing a mechanism for the expression of user interests and the representation of item attributes. As a result, complex matching techniques can be applied to support individuals in the discovery of items according to explicit and implicit user preferences. Recently, the rapid adoption of Web2.0, and the proliferation of social networking sites, has resulted in more and more users providing an increasing amount of information about themselves that could be exploited for recommendation purposes. However, the unification of personal information with ontologies using the contemporary knowledge representation methods often associated with Web2.0 applications, such as community tagging, is a non-trivial task. In this paper, we propose a method for the unification of tags with ontologies by grounding tags to a shared representation in the form of Wordnet and Wikipedia. We incorporate individuals' tagging history into their ontological profiles by matching tags with ontology concepts. This approach is preliminary evaluated by extending an existing news recommendation system with user tagging histories harvested from popular social networking sites

Learning Explainable User Sentiment and Preferences for Information Filtering

In the last decade, online social networks have enabled people to interact in many ways with each other and with content. The digital traces of such actions reveal people's preferences towards online content such as news or products. These traces often result from interactions such as sharing or liking, but also from interactions in natural language. The continuous growth of the amount of content and of digital traces has led to information overload: surrounded by large volumes of information, people are facing difficulties when searching for information relevant to their interests. To improve user experience, information systems must be able to assist users in achieving their search goals, effectively and efficiently. This thesis is concerned with two important challenges that information systems need to address in order to significantly improve search experience and overcome information overload. First, these systems need to model accurately the variety of user traces, and second, they need to meaningfully explain search results and recommendations to users. To address these challenges, this thesis proposes novel methods based on machine learning to model user sentiment and preferences for information filtering systems, which are effective, scalable, and easily interpretable by humans. We focus on two prominent types of user traces in social networks: on the one hand, user comments accompanied by unary preferences such as likes, and on the other hand, user reviews accompanied by numerical preferences such as star ratings. In both cases, we advocate that by better understanding user text through mining its semantics and modeling its structure, we can not only improve information filtering, but also explain predictions to users. Within this context, we aim to answer three main research questions, namely: (i)~how do item semantics help to predict unary preferences; (ii)~how do sentiments of free-form user texts help to predict unary preferences; and (iii)~how to model fine-grained numerical preferences from user review texts. Our goal is to model and extract from user text the knowledge required to answer these questions, and to obtain insights on how to design better information filtering systems that are more effective and improve user experience. To answer the first question, we formulate the recommendation problem based on unary preferences as a top-N retrieval task and we define an appropriate dataset and metrics for measuring performance. Then, we propose and evaluate several content-based methods based on semantic similarities under presence or absence of preferences. To answer the second question, we propose a sentiment-aware neighborhood model which integrates the sentiment of user comments with unary preferences, either through fixed or through learned mapping functions. For the latter type, we propose a learning algorithm which adapts the sentiment of user comments to unary preferences at collective or individual levels. To answer the third question, we cast the problem of modeling user attitude toward aspects of items as a weakly supervised problem, and we propose a weighted multiple-instance learning method for solving it. Lastly, we show that the learned saliency weights, apart from being easily interpretable, are useful indicators for review segmentation and summarization

Learning context-aware outfit recommendation

With the rapid development and increasing popularity of online shopping for fashion products, fashion recommendation plays an important role in daily online shopping scenes. Fashion is not only a commodity that is bought and sold but is also a visual language of sign, a nonverbal communication medium that exists between the wearers and viewers in a community. The key to fashion recommendation is to capture the semantics behind customers’ fit feedback as well as fashion visual style. Existing methods have been developed with the item similarity demonstrated by user interactions like ratings and purchases. By identifying user interests, it is efficient to deliver marketing messages to the right customers. Since the style of clothing contains rich visual information such as color and shape, and the shape has symmetrical structure and asymmetrical structure, and users with different backgrounds have different feelings on clothes, therefore affecting their way of dress. In this paper, we propose a new method to model user preference jointly with user review information and image region-level features to make more accurate recommendations. Specifically, the proposed method is based on scene images to learn the compatibility from fashion or interior design images. Extensive experiments have been conducted on several large-scale real-world datasets consisting of millions of users/items and hundreds of millions of interactions. Extensive experiments indicate that the proposed method effectively improves the performance of items prediction as well as of outfits matching

Development of Context-Aware Recommenders of Sequences of Touristic Activities

En els últims anys, els sistemes de recomanació s'han fet omnipresents a la xarxa. Molts serveis web, inclosa la transmissió de pel·lícules, la cerca web i el comerç electrònic, utilitzen sistemes de recomanació per facilitar la presa de decisions. El turisme és una indústria molt representada a la xarxa. Hi ha diversos serveis web (e.g. TripAdvisor, Yelp) que es beneficien de la integració de sistemes recomanadors per ajudar els turistes a explorar destinacions turístiques. Això ha augmentat la investigació centrada en la millora dels recomanadors turístics per resoldre els principals problemes als quals s'enfronten. Aquesta tesi proposa nous algorismes per a sistemes recomanadors turístics que aprenen les preferències dels turistes a partir dels seus missatges a les xarxes socials per suggerir una seqüència d'activitats turístiques que s'ajustin a diversos contextes i incloguin activitats afins. Per aconseguir-ho, proposem mètodes per identificar els turistes a partir de les seves publicacions a Twitter, identificant les activitats experimentades en aquestes publicacions i perfilant turistes similars en funció dels seus interessos, informació contextual i períodes d'activitat. Aleshores, els perfils d'usuari es combinen amb un algorisme de mineria de regles d'associació per capturar relacions implícites entre els punts d'interès de cada perfil. Finalment, es fa un rànquing de regles i un procés de selecció d'un conjunt d'activitats recomanables. Es va avaluar la precisió de les recomanacions i l'efecte del perfil d'usuari. A més, ordenem el conjunt d'activitats mitjançant un algorisme multi-objectiu per enriquir l'experiència turística. També realitzem una segona fase d'anàlisi dels fluxos turístics a les destinacions que és beneficiós per a les organitzacions de gestió de destinacions, que volen entendre la mobilitat turística. En general, els mètodes i algorismes proposats en aquesta tesi es mostren útils en diversos aspectes dels sistemes de recomanació turística.En los últimos años, los sistemas de recomendación se han vuelto omnipresentes en la web. Muchos servicios web, incluida la transmisión de películas, la búsqueda en la web y el comercio electrónico, utilizan sistemas de recomendación para ayudar a la toma de decisiones. El turismo es una industria altament representada en la web. Hay varios servicios web (e.g. TripAdvisor, Yelp) que se benefician de la inclusión de sistemas recomendadores para ayudar a los turistas a explorar destinos turísticos. Esto ha aumentado la investigación centrada en mejorar los recomendadores turísticos y resolver los principales problemas a los que se enfrentan. Esta tesis propone nuevos algoritmos para sistemas recomendadores turísticos que aprenden las preferencias de los turistas a partir de sus mensajes en redes sociales para sugerir una secuencia de actividades turísticas que se alinean con diversos contextos e incluyen actividades afines. Para lograr esto, proponemos métodos para identificar a los turistas a partir de sus publicaciones en Twitter, identificar las actividades experimentadas en estas publicaciones y perfilar turistas similares en función de sus intereses, contexto información y periodos de actividad. Luego, los perfiles de usuario se combinan con un algoritmo de minería de reglas de asociación para capturar relaciones entre los puntos de interés que aparecen en cada perfil. Finalmente, un proceso de clasificación de reglas y selección de actividades produce un conjunto de actividades recomendables. Se evaluó la precisión de las recomendaciones y el efecto de la elaboración de perfiles de usuario. Ordenamos además el conjunto de actividades utilizando un algoritmo multi-objetivo para enriquecer la experiencia turística. También llevamos a cabo un análisis de los flujos turísticos en los destinos, lo que es beneficioso para las organizaciones de gestión de destinos, que buscan entender la movilidad turística. En general, los métodos y algoritmos propuestos en esta tesis se muestran útiles en varios aspectos de los sistemas de recomendación turística.In recent years, recommender systems have become ubiquitous on the web. Many web services, including movie streaming, web search and e-commerce, use recommender systems to aid human decision-making. Tourism is one industry that is highly represented on the web. There are several web services (e.g. TripAdvisor, Yelp) that benefit from integrating recommender systems to aid tourists in exploring tourism destinations. This has increased research focused on improving tourism recommender systems and solving the main issues they face. This thesis proposes new algorithms for tourism recommender systems that learn tourist preferences from their social media data to suggest a sequence of touristic activities that align with various contexts and include affine activities. To accomplish this, we propose methods for identifying tourists from their frequent Twitter posts, identifying the activities experienced in these posts, and profiling similar tourists based on their interests, contextual information, and activity periods. User profiles are then combined with an association rule mining algorithm for capturing implicit relationships between points of interest apparent in each profile. Finally, a rule ranking and activity selection process produces a set of recommendable activities. The recommendations were evaluated for accuracy and the effect of user profiling. We further order the set of activities using a multi-objective algorithm to enrich the tourist experience. We also carry out a second-stage analysis of tourist flows at destinations which is beneficial to destination management organisations seeking to understand tourist mobility. Overall, the methods and algorithms proposed in this thesis are shown to be useful in various aspects of tourism recommender systems