A Contextual-Bandit Approach to Personalized News Article Recommendation

Personalized web services strive to adapt their services (advertisements, news articles, etc) to individual users by making use of both content and user information. Despite a few recent advances, this problem remains challenging for at least two reasons. First, web service is featured with dynamically changing pools of content, rendering traditional collaborative filtering methods inapplicable. Second, the scale of most web services of practical interest calls for solutions that are both fast in learning and computation. In this work, we model personalized recommendation of news articles as a contextual bandit problem, a principled approach in which a learning algorithm sequentially selects articles to serve users based on contextual information about the users and articles, while simultaneously adapting its article-selection strategy based on user-click feedback to maximize total user clicks. The contributions of this work are three-fold. First, we propose a new, general contextual bandit algorithm that is computationally efficient and well motivated from learning theory. Second, we argue that any bandit algorithm can be reliably evaluated offline using previously recorded random traffic. Finally, using this offline evaluation method, we successfully applied our new algorithm to a Yahoo! Front Page Today Module dataset containing over 33 million events. Results showed a 12.5% click lift compared to a standard context-free bandit algorithm, and the advantage becomes even greater when data gets more scarce.Comment: 10 pages, 5 figure

News Session-Based Recommendations using Deep Neural Networks

News recommender systems are aimed to personalize users experiences and help them to discover relevant articles from a large and dynamic search space. Therefore, news domain is a challenging scenario for recommendations, due to its sparse user profiling, fast growing number of items, accelerated item's value decay, and users preferences dynamic shift. Some promising results have been recently achieved by the usage of Deep Learning techniques on Recommender Systems, specially for item's feature extraction and for session-based recommendations with Recurrent Neural Networks. In this paper, it is proposed an instantiation of the CHAMELEON -- a Deep Learning Meta-Architecture for News Recommender Systems. This architecture is composed of two modules, the first responsible to learn news articles representations, based on their text and metadata, and the second module aimed to provide session-based recommendations using Recurrent Neural Networks. The recommendation task addressed in this work is next-item prediction for users sessions: "what is the next most likely article a user might read in a session?" Users sessions context is leveraged by the architecture to provide additional information in such extreme cold-start scenario of news recommendation. Users' behavior and item features are both merged in an hybrid recommendation approach. A temporal offline evaluation method is also proposed as a complementary contribution, for a more realistic evaluation of such task, considering dynamic factors that affect global readership interests like popularity, recency, and seasonality. Experiments with an extensive number of session-based recommendation methods were performed and the proposed instantiation of CHAMELEON meta-architecture obtained a significant relative improvement in top-n accuracy and ranking metrics (10% on Hit Rate and 13% on MRR) over the best benchmark methods.Comment: Accepted for the Third Workshop on Deep Learning for Recommender Systems - DLRS 2018, October 02-07, 2018, Vancouver, Canada. https://recsys.acm.org/recsys18/dlrs

Deep Item-based Collaborative Filtering for Top-N Recommendation

Item-based Collaborative Filtering(short for ICF) has been widely adopted in recommender systems in industry, owing to its strength in user interest modeling and ease in online personalization. By constructing a user's profile with the items that the user has consumed, ICF recommends items that are similar to the user's profile. With the prevalence of machine learning in recent years, significant processes have been made for ICF by learning item similarity (or representation) from data. Nevertheless, we argue that most existing works have only considered linear and shallow relationship between items, which are insufficient to capture the complicated decision-making process of users. In this work, we propose a more expressive ICF solution by accounting for the nonlinear and higher-order relationship among items. Going beyond modeling only the second-order interaction (e.g. similarity) between two items, we additionally consider the interaction among all interacted item pairs by using nonlinear neural networks. Through this way, we can effectively model the higher-order relationship among items, capturing more complicated effects in user decision-making. For example, it can differentiate which historical itemsets in a user's profile are more important in affecting the user to make a purchase decision on an item. We treat this solution as a deep variant of ICF, thus term it as DeepICF. To justify our proposal, we perform empirical studies on two public datasets from MovieLens and Pinterest. Extensive experiments verify the highly positive effect of higher-order item interaction modeling with nonlinear neural networks. Moreover, we demonstrate that by more fine-grained second-order interaction modeling with attention network, the performance of our DeepICF method can be further improved.Comment: 25 pages, submitted to TOI