Business-driven social change:a systematic review of the evidence

How can companies help change people's behaviour in order to benefit society? Organizations have the resources and market influence to effect positive change. Through product labeling, supply chain management, cause marketing, corporate philanthropy, employee volunteerism and NGO (non-government organization) partnerships, companies are helping society get active, eat healthy foods, dispose of products properly, use less energy and generally live more sustainable lives. This report reveals the three conditions necessary for changing people's behaviour that create benefits for society. The report also includes 19 mechanisms companies can use to motivate people to change and to create the capabilities and opportunities for change

Location-based Social Network for Cities & Neighbourhood Sustainable Development

Online Social Network (OSN) is categorized as Web 2.0 which is defined by O'Reilly in 2004, is the idea of mutually maximizing collective intelligence and added value for each participant by dynamic information sharing and creation. Current trend sbows that the next big thing in OSN is Location-based Social Networking (LBSN) which is the composite of OSN and Location-based Service (LBS). The goal of this paper is to study on Malaysian online social behaviour and to explore what are the key technologies of LBSN to support the development of neighbourhoods where residents feel a sense of connection to their local community and ability to engage in that community. Problems and opportunities identified are: I) Lack of research has been done to nnderstand Malaysian online social behavior in the context of cities & neighbourhood development, 2) Modem societies are said to lives in a condition of individualism and 3) Malaysia has strong networked community and there are a number of social Application Programming Interface (API) which provide a great opportunities for developers to create an application which can support the idea of smart, liveable and sustainable cities. The objectives of the research are: 1) To study on Malaysian social behavior in using Location-based Social Network (LBSN) , motivation for participation and pattern of use, 2) To identifY and understand key technologies of LBSN, and 3) To design an engaging LBSN which leverage on key technologies for neighbourhood and cities' sustainable development. Survey instrument is used as data collection tool to investigate the Malaysian online social behaviour and gauge their views on civil issues such as crime in their residential. Interview also is carried out to the owner of existing crime mapping system to identifY the gaps and opportunities for improvements. This research discovers that Malaysians are socially active in online community network and have strong civic conscious to make our neighbourhood works better. Govermnent shonld look forward into open data for beneficial of public. With proper neighbourhood planning, it will contribute to sustainable community which can help country's development

Motivational techniques that aid drivers to choose unselfish routes

指導教員：角　

Crowd control : organizing the crowd at Yelp

This dissertation investigates how businesses are able to align the collective actions of a disconnected crowd with the strategic goals of the organization. I examined this questions within the context of the business review website Yelp through a quantitative analysis of nearly 60,000 business reviews, 17 in-depth qualitative interviews with reviewers, and a two-year ethnography. Interpreting the results of this data within the framework of the collective action space (Bimber, Flanagin, & Stohl, 2012) indicates that Yelp is able to manage the contributions of a relatively small subset of reviewers through the Yelp Elite Squad. Rather than simply motivating more reviews, the Elite Squad encouraged reviewers to interact more personally with other reviewers and accept increased institutional engagement with Yelp. In encouraging members of the crowd to produce online reviews within this context, Yelp was able to use organizational culture as a control strategy for encouraging Elite reviewers to adopt a pre-mediated reviewing approach to their reviews. This increased the frequency of moderate reviews and decreased the frequency of extreme reviews. This behavior ultimately furthers the organizational goals of Yelp, as moderate reviews are considered to be more helpful for reviews of businesses. Finally, implications for crowdsourcing, big data analysis, and theory are discussed

When Extrinsic Incentives Displace Intrinsic Motivation: Designing Legal Carrots and Sticks to Confront the Challenge of Motivational Crowding-Out

The rise of “nudges” has inspired countless efforts to encourage individual choices that maximize personal and collective welfare, with a preference for less restrictive tools such as setting default options or reordering choice sets. As part of this trend, there has been renewed interest in the behavioral impacts of incentives – namely, rewards or penalties for shaping individual choices, including but not limited to financial incentives. Explicit incentives are pervasive in the law, including carrots offered by governments (for example, tax deductions for charitable contributions, rebates for recycling, sentence reductions for prisoners who complete drug rehabilitation programs, and incentives for criminal informants) and statutes or regulations that govern incentives offered by private parties (for example, workplace wellness programs, compensation for blood and organ donation, and pay-for-performance in executive compensation). But despite the intuitive appeal of incentives, legal commentators have expressed increasing alarm about a potential drawback: research in behavioral economics and psychology has come to show many ways in which the use of carrots and sticks may displace other motivations for good behavior, such as altruism, civic duty, or professionalism. In legal scholarship, prevailing views of motivational crowding-out – the process by which incentives can interfere with “intrinsic” motivations for behavior – suggest that this phenomenon is an irremediable response to incentive-based policies. This Article examines a large but neglected body of empirical and theoretical literature on motivational crowding-out to show that these beliefs may be misguided. Motivational crowding-out is in fact a catch-all term for a diverse set of cognitive and behavioral processes that range from long-term changes in preferences, to the impairment of self-determination, to a complex set of signals that incentives can send to people about their abilities, social environment, values, and employers. Far from being inevitable, motivational crowding-out is responsive to changes in the way we design incentive-based policies. That is, once we understand the mechanisms of crowding-out, we can modify the incentive architecture to either minimize or amplify crowding-out effects. Remedies, however, must be tailored to the diverse causes of crowding-out, and the law has not yet recognized this problem. In light of deep anxieties about motivational crowding-out throughout the law, this Article proposes a taxonomy of crowding-out processes and introduces “incentive architecture:” the deliberate structuring of incentives to address crowding-out effects

Responsible Environmental Behavior, Energy Conservation, and Compact Fluorescent Bulbs: You Can Lead a Horse to Water, But Can You Make It Drink?

Despite professing to care about the environment and supporting environmental causes, individuals behave in environmentally irresponsible ways like driving when they can take public transportation, littering, or disposing of toxic materials in unsound ways. This is the author\u27s fourth exploration of how to encourage individuals to stop behaving irresponsibly about the environment they allege to care deeply about. The prior three articles all explored how the norm of environmental protection could be enlisted in this effort; this article applies those theoretical conclusions to the very practical task of getting people to switch the type of light bulb they use. To accomplish this, the article synthesizes the previous articles into an assumption about the critical role of norms in changing personal behavior and tests that assumption by exploring how to make individuals more responsible consumers of electricity and adhere to the concrete norm of energy conservation by swapping out their incandescent light bulbs for compact fluorescent lights (“CFLs”). The agreed upon goal behind energy conservation is to reduce the country’s reliance on fossil fuel-based energy production, thus reducing the emission of harmful airborne pollutants and greenhouse gases as well as the related environmental harms associated with coal production. One way to reduce residential energy consumption is to persuade individuals to switch to CFLs. Up to ninety percent of energy produced by incandescent bulbs is lost as heat; switching to CFLs is one way to prevent this energy loss

Location-based Social Network for Cities & Neighbourhood Sustainable Development

Online Social Network (OSN) is categorized as Web 2.0 which is defined by O'Reilly in 2004, is the idea of mutually maximizing collective intelligence and added value for each participant by dynamic information sharing and creation. Current trend sbows that the next big thing in OSN is Location-based Social Networking (LBSN) which is the composite of OSN and Location-based Service (LBS). The goal of this paper is to study on Malaysian online social behaviour and to explore what are the key technologies of LBSN to support the development of neighbourhoods where residents feel a sense of connection to their local community and ability to engage in that community. Problems and opportunities identified are: I) Lack of research has been done to nnderstand Malaysian online social behavior in the context of cities & neighbourhood development, 2) Modem societies are said to lives in a condition of individualism and 3) Malaysia has strong networked community and there are a number of social Application Programming Interface (API) which provide a great opportunities for developers to create an application which can support the idea of smart, liveable and sustainable cities. The objectives of the research are: 1) To study on Malaysian social behavior in using Location-based Social Network (LBSN) , motivation for participation and pattern of use, 2) To identifY and understand key technologies of LBSN, and 3) To design an engaging LBSN which leverage on key technologies for neighbourhood and cities' sustainable development. Survey instrument is used as data collection tool to investigate the Malaysian online social behaviour and gauge their views on civil issues such as crime in their residential. Interview also is carried out to the owner of existing crime mapping system to identifY the gaps and opportunities for improvements. This research discovers that Malaysians are socially active in online community network and have strong civic conscious to make our neighbourhood works better. Govermnent shonld look forward into open data for beneficial of public. With proper neighbourhood planning, it will contribute to sustainable community which can help country's development

When Extrinsic Incentives Displace Intrinsic Motivation: Designing Legal Carrots and Sticks to Confront the Challenge of Motivational Crowding-Out

The rise of “nudges” has inspired countless efforts to encourage individual choices that maximize personal and collective welfare, with a preference for less restrictive tools such as setting default options or reordering choice sets. As part of this trend, there has been renewed interest in the behavioral impacts of incentives – namely, rewards or penalties for shaping individual choices, including but not limited to financial incentives. Explicit incentives are pervasive in the law, including carrots offered by governments (for example, tax deductions for charitable contributions, rebates for recycling, sentence reductions for prisoners who complete drug rehabilitation programs, and incentives for criminal informants) and statutes or regulations that govern incentives offered by private parties (for example, workplace wellness programs, compensation for blood and organ donation, and pay-for-performance in executive compensation). But despite the intuitive appeal of incentives, legal commentators have expressed increasing alarm about a potential drawback: research in behavioral economics and psychology has come to show many ways in which the use of carrots and sticks may displace other motivations for good behavior, such as altruism, civic duty, or professionalism. In legal scholarship, prevailing views of motivational crowding-out – the process by which incentives can interfere with “intrinsic” motivations for behavior – suggest that this phenomenon is an irremediable response to incentive-based policies. This Article examines a large but neglected body of empirical and theoretical literature on motivational crowding-out to show that these beliefs may be misguided. Motivational crowding-out is in fact a catch-all term for a diverse set of cognitive and behavioral processes that range from long-term changes in preferences, to the impairment of self-determination, to a complex set of signals that incentives can send to people about their abilities, social environment, values, and employers. Far from being inevitable, motivational crowding-out is responsive to changes in the way we design incentive-based policies. That is, once we understand the mechanisms of crowding-out, we can modify the incentive architecture to either minimize or amplify crowding-out effects. Remedies, however, must be tailored to the diverse causes of crowding-out, and the law has not yet recognized this problem. In light of deep anxieties about motivational crowding-out throughout the law, this Article proposes a taxonomy of crowding-out processes and introduces “incentive architecture:” the deliberate structuring of incentives to address crowding-out effects

Youth Activism and Public Space in Egypt

Examines youth activists' use of virtual and physical public spaces before, during, and after the January 25 Revolution. Profiles three organizations and analyzes the power and limitations of social media to spur civic action, as well as the role of art