Privacy Management and Optimal Pricing in People-Centric Sensing

With the emerging sensing technologies such as mobile crowdsensing and Internet of Things (IoT), people-centric data can be efficiently collected and used for analytics and optimization purposes. This data is typically required to develop and render people-centric services. In this paper, we address the privacy implication, optimal pricing, and bundling of people-centric services. We first define the inverse correlation between the service quality and privacy level from data analytics perspectives. We then present the profit maximization models of selling standalone, complementary, and substitute services. Specifically, the closed-form solutions of the optimal privacy level and subscription fee are derived to maximize the gross profit of service providers. For interrelated people-centric services, we show that cooperation by service bundling of complementary services is profitable compared to the separate sales but detrimental for substitutes. We also show that the market value of a service bundle is correlated with the degree of contingency between the interrelated services. Finally, we incorporate the profit sharing models from game theory for dividing the bundling profit among the cooperative service providers.Comment: 16 page

Differential Private Data Collection and Analysis Based on Randomized Multiple Dummies for Untrusted Mobile Crowdsensing

Mobile crowdsensing, which collects environmental information from mobile phone users, is growing in popularity. These data can be used by companies for marketing surveys or decision making. However, collecting sensing data from other users may violate their privacy. Moreover, the data aggregator and/or the participants of crowdsensing may be untrusted entities. Recent studies have proposed randomized response schemes for anonymized data collection. This kind of data collection can analyze the sensing data of users statistically without precise information about other users\u27 sensing results. However, traditional randomized response schemes and their extensions require a large number of samples to achieve proper estimation. In this paper, we propose a new anonymized data-collection scheme that can estimate data distributions more accurately. Using simulations with synthetic and real datasets, we prove that our proposed method can reduce the mean squared error and the JS divergence by more than 85% as compared with other existing studies

Location privacy-preserving task allocation for mobile crowdsensing with differential geo-obfuscation

In traditional mobile crowdsensing applications, organizers need participants' precise locations for optimal task allocation, e.g., minimizing selected workers' travel distance to task locations. However, the exposure of their locations raises privacy concerns. Especially for those who are not eventually selected for any task, their location privacy is sacrificed in vain. Hence, in this paper, we propose a location privacy-preserving task allocation framework with geo-obfuscation to protect users' locations during task assignments. Specifically, we make participants obfuscate their reported locations under the guarantee of differential privacy, which can provide privacy protection regardless of adversaries' prior knowledge and without the involvement of any third- part entity. In order to achieve optimal task allocation with such differential geo- obfuscation, we formulate a mixed-integer non-linear programming problem to minimize the expected travel distance of the selected workers under the constraint of differential privacy. Evaluation results on both simulation and real-world user mobility traces show the effectiveness of our proposed framework. Particularly, our framework outperforms Laplace obfuscation, a state-of-the-art differential geo-obfuscation mechanism, by achieving 45% less average travel distance on the real-world data

Quality of Information in Mobile Crowdsensing: Survey and Research Challenges

Smartphones have become the most pervasive devices in people's lives, and are clearly transforming the way we live and perceive technology. Today's smartphones benefit from almost ubiquitous Internet connectivity and come equipped with a plethora of inexpensive yet powerful embedded sensors, such as accelerometer, gyroscope, microphone, and camera. This unique combination has enabled revolutionary applications based on the mobile crowdsensing paradigm, such as real-time road traffic monitoring, air and noise pollution, crime control, and wildlife monitoring, just to name a few. Differently from prior sensing paradigms, humans are now the primary actors of the sensing process, since they become fundamental in retrieving reliable and up-to-date information about the event being monitored. As humans may behave unreliably or maliciously, assessing and guaranteeing Quality of Information (QoI) becomes more important than ever. In this paper, we provide a new framework for defining and enforcing the QoI in mobile crowdsensing, and analyze in depth the current state-of-the-art on the topic. We also outline novel research challenges, along with possible directions of future work.Comment: To appear in ACM Transactions on Sensor Networks (TOSN

Towards User Behavior Forecasting in Mobile Crowdsensing Applications

Mobile crowdsensing has rapidly become an interesting and useful methodology to collect data in modern smart cities, thanks to the pervasiveness of users mobile devices. Although there are many different proposals, opportunistic and participatory mobile crowdsensing are the most popular ones. They share a common goal, but require a different effort from the user, which often results in increased costs for the service provider. In this work we forecast user participation in mobile crowdsensing by leveraging a large dataset obtained from a real world application, which is key to understand whether there are areas in a city which need additional data obtained through raised incentives for participants or by other means. We then build a custom regressor trained on the dataset we have, which spans across several years in different cities in Italy, to predict the amount of reports in a given area at a given time. This allows service providers to preventively issue participatory tasks for workers in areas which do not meet a minimum number of measurements. Our results indicate that our model is able to predict the number of reports in an area with an average mean error depending on the precision needed, in the order of 10% for areas with a low number of reports

Incentive Mechanisms for Participatory Sensing: Survey and Research Challenges

Participatory sensing is a powerful paradigm which takes advantage of smartphones to collect and analyze data beyond the scale of what was previously possible. Given that participatory sensing systems rely completely on the users' willingness to submit up-to-date and accurate information, it is paramount to effectively incentivize users' active and reliable participation. In this paper, we survey existing literature on incentive mechanisms for participatory sensing systems. In particular, we present a taxonomy of existing incentive mechanisms for participatory sensing systems, which are subsequently discussed in depth by comparing and contrasting different approaches. Finally, we discuss an agenda of open research challenges in incentivizing users in participatory sensing.Comment: Updated version, 4/25/201

Geographic differential privacy for mobile crowd coverage maximization

For real-world mobile applications such as location-based advertising and spatial crowdsourcing, a key to success is targeting mobile users that can maximally cover certain locations in a future period. To find an optimal group of users, existing methods often require information about users' mobility history, which may cause privacy breaches. In this paper, we propose a method to maximize mobile crowd's future location coverage under a guaranteed location privacy protection scheme. In our approach, users only need to upload one of their frequently visited locations, and more importantly, the uploaded location is obfuscated using a geographic differential privacy policy. We propose both analytic and practical solutions to this problem. Experiments on real user mobility datasets show that our method significantly outperforms the state-of-the-art geographic differential privacy methods by achieving a higher coverage under the same level of privacy protection

BLIND: A privacy preserving truth discovery system for mobile crowdsensing

Nowadays, an increasing number of applications exploit users who act as intelligent sensors and can quickly provide high-level information. These users generate valuable data that, if mishandled, could potentially reveal sensitive information. Protecting user privacy is thus of paramount importance for crowdsensing systems. In this paper, we propose BLIND, an innovative open-source truth discovery system designed to improve the quality of information (QoI) through the use of privacy-preserving computation techniques in mobile crowdsensing scenarios. The uniqueness of BLIND lies in its ability to preserve user privacy by ensuring that none of the parties involved are able to identify the source of the information provided. The system uses homomorphic encryption to implement a novel privacy-preserving version of the well-known K-Means clustering algorithm, which directly groups encrypted user data. Outliers are then removed privately without revealing any useful information to the parties involved. We extensively evaluate the proposed system for both server-side and client-side scalability, as well as truth discovery accuracy, using a real-world dataset and a synthetic one, to test the system under challenging conditions. Comparisons with four state-of-the-art approaches show that BLIND optimizes QoI by effectively mitigating the impact of four different security attacks, with higher accuracy and lower communication overhead than its competitors. With the optimizations proposed in this paper, BLIND is up to three times faster than the baseline system, and the obtained Root Mean Squared Error (RMSE) values are up to 42% lower than other state-of-the-art approaches